{"id":12686,"date":"2022-07-07T07:55:00","date_gmt":"2022-07-07T07:55:00","guid":{"rendered":"https:\/\/www.e-sales.jp\/eigyo-labo\/?p=12686"},"modified":"2025-11-26T11:41:37","modified_gmt":"2025-11-26T02:41:37","slug":"lead-acquisition","status":"publish","type":"post","link":"https:\/\/www.e-sales.jp\/eigyo-labo\/lead-acquisition-12686","title":{"rendered":"\u30ea\u30fc\u30c9\u7372\u5f97\u3068\u306f\uff1f\u898b\u8fbc\u307f\u9867\u5ba2\u7372\u5f97\u306e\u305f\u3081\u306e\u65b9\u6cd515\u9078\u3084\u6210\u529f\u4e8b\u4f8b\u3092\u7d39\u4ecb"},"content":{"rendered":"\n<p>\u30ea\u30fc\u30c9\uff08\u898b\u8fbc\u307f\u9867\u5ba2\uff09\u306e\u7372\u5f97\u306f\u3001\u305d\u306e\u5f8c\u306e\u9867\u5ba2\u80b2\u6210\u3084\u5b9a\u7740\u3068\u3068\u3082\u306b\u3001\u3055\u307e\u3056\u307e\u306a\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092\u901a\u3058\u3066\u5c06\u6765\u306e\u9867\u5ba2\u5897\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306e\u65bd\u7b56\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u65b9\u6cd5\u3084\u52b9\u679c\u7684\u306a\u9032\u3081\u65b9\u3001\u6210\u529f\u4e8b\u4f8b\u306a\u3069\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"post_add_banner\">\n<a href=\"\/form\/form_sm_008.html\" target=\"_blank\" rel=\"noopener\">\n<img decoding=\"async\" src=\"\/eigyo-labo\/wp-content\/uploads\/2024\/05\/sb_bnr_WP08_1200x628.jpg\" alt=\"\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\">\n<\/a>\n<\/div>\n\n\n\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">\u3053\u306e\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4<\/p><ul class=\"toc_list\"><li><a href=\"#i\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u610f\u5473\u30fb\u76ee\u7684\u3068\u306f<\/a><\/li><li><a href=\"#i-2\">\u30ea\u30fc\u30c9\u7372\u5f97\u304b\u3089\u9867\u5ba2\u5316\u307e\u3067\u306e\u65b9\u6cd5<\/a><\/li><li><a href=\"#15\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u305f\u3081\u306e\u65b9\u6cd515\u9078<\/a><\/li><li><a href=\"#i-3\">\u30ea\u30fc\u30c9\u7372\u5f97\u3092\u6210\u529f\u3055\u305b\u308b\u30dd\u30a4\u30f3\u30c8<\/a><\/li><li><a href=\"#CRMSFA\">\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u5f79\u7acb\u3064\u5206\u6790\u30c4\u30fc\u30eb\u300cCRM\/SFA\u300d<\/a><\/li><li><a href=\"#i-4\">\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u306e\u6210\u529f\u4e8b\u4f8b\uff13\u9078<\/a><\/li><li><a href=\"#i-5\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u5f37\u5316\u3067\u55b6\u696d\u306e\u6210\u7d04\u7387\u3092\u9ad8\u3081\u3088\u3046<\/a><\/li><\/ul><\/div>\n<h2 class=\"wp-block-heading\"><span id=\"i\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u610f\u5473\u30fb\u76ee\u7684\u3068\u306f<\/span><\/h2>\n\n\n\n<p>\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306e\u521d\u671f\u6bb5\u968e\u3067\u3042\u308b\u300c\u30ea\u30fc\u30c9\u7372\u5f97\u300d\u306b\u3064\u3044\u3066\u3001\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30ea\u30fc\u30c9\u3068\u306f<\/h3>\n\n\n\n<p>\u30ea\u30fc\u30c9\u3068\u306f\u300c\u898b\u8fbc\u307f\u9867\u5ba2\u300d\u3092\u610f\u5473\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7528\u8a9e\u3067\u3059\u3002\u81ea\u793e\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u307e\u3060\u77e5\u3089\u306a\u3044\u9867\u5ba2\u3092\u6307\u3059\u300c\u6f5c\u5728\u9867\u5ba2\u300d\u3068\u306f\u7570\u306a\u308a\u3001\u81ea\u793e\u304c\u4f55\u3089\u304b\u306e\u5f62\u3067\u63a5\u89e6\u3067\u304d\u3066\u3044\u308b\u76f8\u624b\u306e\u3053\u3068\u3092\u30ea\u30fc\u30c9\u3068\u547c\u3073\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30ea\u30fc\u30c9\u3092\u7372\u5f97\u3059\u308b\u3053\u3068\u3067\u6210\u7d04\u7387\u306e\u9ad8\u3044\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u304c\u53ef\u80fd\u3068\u306a\u308b\u3053\u3068\u304b\u3089\u3001\u4f01\u696d\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3084\u55b6\u696d\u6d3b\u52d5\u306b\u304a\u3044\u3066\u306f\u30ea\u30fc\u30c9\u7372\u5f97\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u96c6\u5ba2\u65bd\u7b56\u306e\u5b9f\u65bd\u304c\u91cd\u8996\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u55b6\u696d\u306b\u304a\u3051\u308b\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u76ee\u7684<\/h3>\n\n\n\n<p>\u65b0\u898f\u30ea\u30fc\u30c9\u3092\u7372\u5f97\u3057\u305f\u5f8c\u306f\u3001\u300c\u80b2\u6210\u300d\uff08\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\uff09\u3092\u3057\u3066\u8cfc\u8cb7\u3084\u6210\u7d04\u306e\u7cbe\u5ea6\u3092\u4e0a\u3052\u3066\u3044\u304d\u3001\u300c\u9867\u5ba2\u3068\u3057\u3066\u5b9a\u7740\u300d\uff08\u30af\u30aa\u30ea\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\uff09\u3055\u305b\u3066\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3084\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u4e0a\u3052\u306a\u304c\u3089LTV\u5411\u4e0a\u3092\u76ee\u6307\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6700\u521d\u306e\u53d6\u5f15\u3092\u7d42\u3048\u305f\u5f8c\u306b\u30ea\u30d4\u30fc\u30bf\u30fc\u3068\u306a\u3063\u3066\u7d99\u7d9a\u53d6\u5f15\u3092\u3057\u3066\u304f\u308c\u308b\u9867\u5ba2\u3082\u3044\u307e\u3059\u304c\u3001\u5168\u54e1\u304c\u305d\u3046\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002\u4f01\u696d\u3068\u3057\u3066\u5229\u76ca\u3092\u6c38\u7d9a\u7684\u306b\u7a3c\u3050\u306b\u306f\u3001\u65b0\u898f\u9867\u5ba2\u3092\u5b89\u5b9a\u3057\u3066\u7372\u5f97\u3057\u7d9a\u3051\u308b\u3053\u3068\u304c\u5fc5\u9808\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"i-2\">\u30ea\u30fc\u30c9\u7372\u5f97\u304b\u3089\u9867\u5ba2\u5316\u307e\u3067\u306e\u65b9\u6cd5<\/span><\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1227\" height=\"647\" src=\"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2022\/07\/catch_img_3726_14885_01.png\" alt=\"\u9867\u5ba2\u5316\u306e\u6d41\u308c\" class=\"wp-image-14955\" srcset=\"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2022\/07\/catch_img_3726_14885_01.png 1227w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2022\/07\/catch_img_3726_14885_01-300x158.png 300w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2022\/07\/catch_img_3726_14885_01-1140x601.png 1140w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2022\/07\/catch_img_3726_14885_01-768x405.png 768w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2022\/07\/catch_img_3726_14885_01-320x169.png 320w\" sizes=\"(max-width: 1227px) 100vw, 1227px\" \/><\/figure><\/div>\n\n\n\n<p>\u30ea\u30fc\u30c9\uff08\u898b\u8fbc\u307f\u9867\u5ba2\uff09\u3078\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5\u3068\u3057\u3066\u306f\u3001\u4e3b\u306b\u4e0a\u56f3\u306e\u6d41\u308c\u3067\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u3092\u6df1\u3081\u3001\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u306e\u8cfc\u5165\u306b\u3064\u306a\u3052\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\uff1a\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u7372\u5f97<\/li><li>\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\uff1a\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u80b2\u6210<\/li><li>\u30ea\u30fc\u30c9\u30af\u30aa\u30ea\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\uff1a\u898b\u8fbc\u307f\u9867\u5ba2\u306e\u9867\u5ba2\u5316\u30fb\u512a\u826f\u9867\u5ba2\u5316<\/li><\/ol>\n\n\n\n<p>\u4ee5\u4e0b\u306b\uff13\u3064\u306e\u65b9\u6cd5\u3092\u305d\u308c\u305e\u308c\u4ee5\u4e0b\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\uff08\u7372\u5f97\uff09<\/h3>\n\n\n\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u306f\u300c\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u300d\u3068\u3082\u547c\u3070\u308c\u3001\u898b\u8fbc\u307f\u306e\u3042\u308b\u9867\u5ba2\u306e\u307f\u3092\u7372\u5f97\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4e3b\u306b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u624b\u6cd5\u3067\u30ea\u30fc\u30c9\u7372\u5f97\u3092\u5b9f\u65bd\u3059\u308b\u3053\u3068\u304c\u591a\u304f\u3001\u5177\u4f53\u7684\u306b\u306f\u76f8\u624b\u304b\u3089\u306e\u304a\u554f\u3044\u5408\u308f\u305b\u3084\u30bb\u30df\u30ca\u30fc\u53c2\u52a0\u306a\u3069\u3092\u901a\u3057\u3066\u81ea\u793e\u5546\u54c1\u306e\u6210\u7d04\uff08\u8cfc\u5165\uff09\u898b\u8fbc\u307f\u304c\u3042\u308b\u9867\u5ba2\u3092\u96c6\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/www.e-sales.jp\/eigyo-labo\/insidesales-2405\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"https:\/\/www.e-sales.jp\/eigyo-labo\/insidesales-2405\">\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u3068\u306f\uff1f\u76ee\u7684\u3084\u65e2\u5b58\u55b6\u696d\u3068\u306e\u9055\u3044\u3001\u5c0e\u5165\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u89e3\u8aac<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. 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href=\"https:\/\/www.e-sales.jp\/eigyo-labo\/%E3%83%AA%E3%83%BC%E3%83%89%E3%83%8A%E3%83%BC%E3%83%81%E3%83%A3%E3%83%AA%E3%83%B3%E3%82%B0%E3%81%A8%E3%81%AF%EF%BC%9F%E3%80%80%E5%AE%9F%E8%B7%B5%E7%9A%84%E3%81%AA%E6%89%8B%E6%B3%95%E3%81%A8%E5%A4%B1-10445\" target=\"_blank\" rel=\"noreferrer noopener\">\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3068\u306f\uff1f\u3000\u5b9f\u8df5\u7684\u306a\u624b\u6cd5\u3068\u5931\u6557\u3057\u306a\u3044\u305f\u3081\u306e\u6ce8\u610f\u70b9\u3092\u7d39\u4ecb\uff01<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30ea\u30fc\u30c9\u30af\u30aa\u30ea\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\uff08\u9867\u5ba2\u5316\uff09<\/h3>\n\n\n\n<p>\u80b2\u6210\u3057\u305f\u30ea\u30fc\u30c9\u306f\u3001\u6700\u5f8c\u306e\u300c\u30ea\u30fc\u30c9\u30af\u30aa\u30ea\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\u300d\u3067\u3088\u308a\u6210\u7d04\u7387\u306e\u9ad8\u3044\u5c64\u3092\u7d5e\u308a\u8fbc\u307f\u3001\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u3092\u304b\u3051\u308b\u3053\u3068\u3067\u9867\u5ba2\u5316\u3092\u56f3\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u3001\u30ea\u30fc\u30c9\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u3092\u884c\u3046\u904e\u7a0b\u3067\u30d5\u30a9\u30ed\u30fc\u3092\u7d99\u7d9a\u3059\u3079\u304d\u9867\u5ba2\u304b\u3001\u73fe\u6642\u70b9\u3067\u306f\u30d5\u30a9\u30ed\u30fc\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u3092\u6291\u3048\u308b\u3079\u304d\u9867\u5ba2\u304b\u306a\u3069\u3001\u6b21\u306e\u5546\u8ac7\u6bb5\u968e\u306b\u9032\u307f\u305d\u3046\u306a\u30ea\u30fc\u30c9\u3092\u62bd\u51fa\u3059\u308b\u3053\u3068\u304c\u6210\u679c\u3092\u3042\u3052\u308b\u3046\u3048\u3067\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30b7\u30f3\u30d7\u30eb\u306a\u624b\u6cd5\u3068\u3057\u3066\u306f\u3001\u500b\u5225\u8a2a\u554f\u3084\u30d2\u30a2\u30ea\u30f3\u30b0\u306a\u3069\u306b\u3088\u308b\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u904e\u7a0b\u3067\u3001\u300c\u6b21\u306e\u30b9\u30c6\u30c3\u30d7\u306b\u9032\u3080\u304b\u3069\u3046\u304b\u300d\u306e\u6253\u8a3a\u3092\u3057\u3066\u3001\u76f8\u624b\u306e\u672c\u6c17\u5ea6\u3092\u898b\u5b9a\u3081\u308b\u3053\u3068\u304c\u52b9\u7387\u7684\u306a\u55b6\u696d\u6d3b\u52d5\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/www.e-sales.jp\/eigyo-labo\/closing-108\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"https:\/\/www.e-sales.jp\/eigyo-labo\/closing-108\">\u55b6\u696d\u306b\u304a\u3051\u308b\u30af\u30ed\u30fc\u30b8\u30f3\u30b0\u306e\u30b3\u30c4\uff5c\u6210\u7d04\u7387\u3092\u9ad8\u3081\u308b\u30c8\u30fc\u30af\u3068\u30c6\u30af\u30cb\u30c3\u30af\u3092\u89e3\u8aac<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"15\">\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u305f\u3081\u306e\u65b9\u6cd515\u9078<\/span><\/h2>\n\n\n\n<p>\u3053\u3053\u304b\u3089\u306f\u3001\u30ea\u30fc\u30c9\u7372\u5f97\u306e\u305f\u3081\u306e\u624b\u6cd5\u3092\u30aa\u30d5\u30e9\u30a4\u30f3\u3068\u30aa\u30f3\u30e9\u30a4\u30f3\u5225\u306b\u7d39\u4ecb\u3057\u307e\u3059\u3002\u305d\u308c\u305e\u308c\u7279\u5fb4\u304c\u7570\u306a\u308b\u305f\u3081\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3042\u308f\u305b\u3066\u6700\u9069\u306a\u624b\u6bb5\u3092\u9078\u3073\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30ea\u30fc\u30c9\u7372\u5f97\u65b9\u6cd5\uff1a\u30aa\u30d5\u30e9\u30a4\u30f3<\/h3>\n\n\n\n<p>\u6700\u521d\u306b\u3001\u30aa\u30d5\u30e9\u30a4\u30f3\u3067\u306e\u30ea\u30fc\u30c9\u7372\u5f97\u65bd\u7b56\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">1. 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\u30bb\u30df\u30ca\u30fc<\/h4>\n\n\n\n<p>\u30bb\u30df\u30ca\u30fc\u306f\u5c55\u793a\u4f1a\u3088\u308a\u6df1\u3044\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u6c42\u3081\u308b\u5834\u5408\u306b\u6709\u52b9\u306a\u30ea\u30fc\u30c9\u767a\u6398\u65b9\u6cd5\u3067\u3059\u3002\u4e00\u756a\u306e\u30e1\u30ea\u30c3\u30c8\u306f\u3001\u300c\u4e8b\u524d\u767b\u9332\u5236\u300d\u306b\u3057\u3066\u304a\u304f\u3053\u3068\u3067\u30ea\u30fc\u30c9\u306e\u6b63\u78ba\u306a\u500b\u4eba\u60c5\u5831\u3092\u53d6\u5f97\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u70b9\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30bb\u30df\u30ca\u30fc\u306b\u3088\u3063\u3066\u5546\u6750\u3084\u30b5\u30fc\u30d3\u30b9\u3001\u4f01\u696d\u305d\u306e\u3082\u306e\u306e\u7406\u89e3\u304c\u6df1\u307e\u308a\u3001\u89aa\u5bc6\u5ea6\u304c\u6df1\u307e\u308a\u3084\u3059\u3044\u306e\u3082\u7279\u5fb4\u3067\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">3. 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class=\"wp-block-heading\">\u30ea\u30fc\u30c9\u7372\u5f97\u65b9\u6cd5\uff1a\u30aa\u30f3\u30e9\u30a4\u30f3<\/h3>\n\n\n\n<p>\u7d9a\u3044\u3066\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u306b\u3088\u308b\u65bd\u7b56\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">8. 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SNS\u5e83\u544a<\/h4>\n\n\n\n<p>Facebook\u3001Instagram\u3001X\uff08\u65e7Twitter\uff09\u3001TikTok\u3068\u3044\u3063\u305f\u4e3b\u8981\u306aSNS\u3067\u5e83\u544a\u3092\u63b2\u8f09\u3059\u308b\u3053\u3068\u3082\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u5fc5\u8981\u306a\u8a8d\u77e5\u6570\u3092\u5897\u3084\u3059\u3046\u3048\u3067\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u7279\u306b\u8fd1\u5e74\u3067\u306fYoutube\u3084TikTok\u306e\u30d3\u30b8\u30cd\u30b9\u6d3b\u7528\u304c\u9032\u307f\u3001\u65e2\u306b\u3055\u307e\u3056\u307e\u306a\u4f01\u696d\u304c\u5e83\u544a\u3084\u30e1\u30c7\u30a3\u30a2\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u767a\u4fe1\u3057\u3066\u6210\u679c\u3092\u3042\u3052\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">10. Web\u30e1\u30c7\u30a3\u30a2\u63b2\u8f09<\/h4>\n\n\n\n<p>Web\u30e1\u30c7\u30a3\u30a2\u3078\u306e\u8a18\u4e8b\u63b2\u8f09\u306f\u3001\u3044\u304b\u306b\u3082\u5e83\u544a\u7136\u3068\u3057\u305f\u7a4d\u6975\u7684\u306a\u5ba3\u4f1d\u3092\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u8a18\u4e8b\u306e\u4f53\u88c1\u3067\u81ea\u793e\u3084\u5546\u6750\u3092\u3055\u308a\u3052\u306a\u304f\u30a2\u30d4\u30fc\u30eb\u3059\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30e1\u30ea\u30c3\u30c8\u3068\u3057\u3066\u306f\u3001\u898b\u8fbc\u307f\u9867\u5ba2\u306b\u5bfe\u3057\u3066\u60aa\u5370\u8c61\u3092\u4e0e\u3048\u308b\u3053\u3068\u304c\u5c11\u306a\u3044\u3053\u3068\u3084\u3001SEO\u5bfe\u7b56\u306b\u3088\u308a\u4e0a\u4f4d\u9732\u51fa\u304c\u3067\u304d\u308c\u3070\u606f\u306e\u9577\u3044\u5ba3\u4f1d\u52b9\u679c\u3092\u898b\u8fbc\u3081\u308b\u70b9\u306a\u3069\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">11. 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class=\"wp-block-heading\">14. \u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/h4>\n\n\n\n<p>\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9\u914d\u4fe1\u3067\u306f\u3001\u30cb\u30e5\u30fc\u30b9\u30e1\u30c7\u30a3\u30a2\u3092\u901a\u3058\u3066\u5927\u304d\u306a\u62e1\u6563\u3084\u8a8d\u77e5\u62e1\u5927\u3092\u72d9\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u76f4\u63a5\u30ea\u30fc\u30c1\u306f\u3067\u304d\u306a\u3044\u3082\u306e\u306e\u3001\u5e45\u5e83\u3044\u5c64\u304b\u3089\u306e\u30ea\u30fc\u30c9\u7372\u5f97\u3092\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">15. 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class=\"wp-block-heading\">\u30b4\u30fc\u30eb\u8a2d\u5b9a<\/h4>\n\n\n\n<p>\u6700\u521d\u306b\u3001\u81ea\u793e\u5185\u3067\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u95a2\u3059\u308b\u30b4\u30fc\u30eb\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u58f2\u4e0a\u76ee\u6a19\u7dcf\u5408\u8a08\u306e\u8a2d\u5b9a<\/li><li>\u76ee\u6a19\u58f2\u4e0a\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u5e73\u5747\u5358\u4fa1\u306e\u8a2d\u5b9a<\/li><li>\u540c\u3058\u304f\u58f2\u4e0a\u4ef6\u6570\u306e\u8a2d\u5b9a<\/li><\/ul>\n\n\n\n<p>\u4e0a\u8a18\u306e\u3088\u3046\u306a\u6570\u5024\u76ee\u6a19\u304c\u3042\u3063\u3066\u521d\u3081\u3066\u3001<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7372\u5f97\u3057\u305f\u3044\u30ea\u30fc\u30c9\u4ef6\u6570<\/li><li>\u7372\u5f97\u3057\u305f\u30ea\u30fc\u30c9\u304b\u3089\u5177\u4f53\u7684\u306a\u5546\u8ac7\u306b\u9032\u3080\u4ef6\u6570<\/li><li>\u5546\u8ac7\u306b\u9032\u3093\u3060\u30ea\u30fc\u30c9\u304b\u3089\u53d7\u6ce8\u3059\u308b\u4ef6\u6570<\/li><\/ul>\n\n\n\n<p>\u3092\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u30da\u30eb\u30bd\u30ca\u306e\u8a2d\u5b9a<\/h4>\n\n\n\n<p>\u6b21\u306b\u3001\u6210\u7d04\u7387\u306e\u9ad8\u3044\u9867\u5ba2\u50cf\u3092\u660e\u78ba\u306b\u3059\u308b\u305f\u3081\u3001\u30da\u30eb\u30bd\u30ca\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6027\u5225\u30fb\u5e74\u4ee3\u3001\u63a5\u89e6\u30e1\u30c7\u30a3\u30a2\u306a\u3069\u306e\u4eba\u53e3\u7d71\u8a08\u5b66\u7684\u306a\u8981\u7d20\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u3069\u306e\u3088\u3046\u306a\u8ab2\u984c\u3092\u62b1\u3048\u3066\u3044\u3066\u3001\u81ea\u793e\u5546\u6750\u304c\u306a\u305c\u5fc5\u8981\u3067\u3001\u3069\u306e\u3088\u3046\u306a\u30b7\u30fc\u30f3\u3067\u4f7f\u3046\u306e\u304b\u3001\u3068\u3044\u3063\u305f\u5fc3\u7406\u5b66\u7684\u306a\u8981\u7d20\u3082\u4eee\u8aac\u7acb\u3066\u3092\u3057\u3066\u8a2d\u8a08\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30da\u30eb\u30bd\u30ca\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u7684\u78ba\u306a\u8ca9\u58f2\u624b\u6cd5\u3084\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u53ef\u80fd\u3068\u306a\u308a\u3001\u6210\u7d04\u7387\u3084\u9867\u5ba2\u6e80\u8db3\u5ea6\u3001\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5408\u308f\u305b\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7528\u610f\u3059\u308b\u3000<\/h3>\n\n\n\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u30d9\u30eb\u30bd\u30ca\u3092\u8a2d\u5b9a\u3057\u305f\u3089\u3001\u305d\u308c\u305e\u308c\u306b\u30ea\u30fc\u30c1\u3059\u308b\u30e1\u30c7\u30a3\u30a2\u3084\u30a2\u30d7\u30ed\u30fc\u30c1\u624b\u6bb5\u3092\u6d3b\u7528\u3057\u3066\u3001\u30cb\u30fc\u30ba\u306b\u5408\u3063\u305f\u9069\u5207\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63d0\u4f9b\u3057\u307e\u3057\u3087\u3046\u3002\u62b1\u3048\u3066\u3044\u308b\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u5bfe\u7b56\u3084\u3001\u81ea\u793e\u5546\u6750\u3067\u5f97\u3089\u308c\u308b\u30d9\u30cd\u30d5\u30a3\u30c3\u30c8\uff08\u5229\u76ca\uff09\u306a\u3069\u3092\u63d0\u4f9b\u3059\u308b\u3068\u3001\u6210\u7d04\u7387\u30a2\u30c3\u30d7\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30ea\u30fc\u30c9\u7372\u5f97\u5358\u4fa1\u30fb\u8cbb\u7528\u3092\u8003\u616e\u3059\u308b<\/h3>\n\n\n\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u5358\u4fa1\u3084\u8cbb\u7528\u3082\u3001\u304b\u306a\u3089\u305a\u30c1\u30a7\u30c3\u30af\u3059\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u30ea\u30fc\u30c9\u7372\u5f97\u5358\u4fa1\u3068\u306f\uff1f<\/h4>\n\n\n\n<p>\u300c\u30ea\u30fc\u30c9\u7372\u5f97\u5358\u4fa1\u300d\u3068\u306f\u3001\u30ea\u30fc\u30c9\uff11\u4eba\u3042\u305f\u308a\u306b\u304b\u304b\u308b\u8cbb\u7528\u306e\u3053\u3068\u3067\u3001CPL\uff08\uff1dCost Per Lead\uff09\u3068\u3082\u547c\u3073\u307e\u3059\u3002\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u5fc5\u8981\u306a\u30b3\u30b9\u30c8\u3092\u628a\u63e1\u3067\u304d\u308b\u305f\u3081\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u3092\u6e2c\u308b\u6307\u6a19\u3068\u3057\u3066\u5229\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">\u30ea\u30fc\u30c9\u7372\u5f97\u5358\u4fa1\u306f\u65bd\u7b56\u306b\u3088\u3063\u3066\u7570\u306a\u308b<\/h4>\n\n\n\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u5358\u4fa1\u306f\u65bd\u7b56\u306b\u3088\u3063\u3066\u5909\u308f\u308b\u305f\u3081\u3001\u5b9a\u3081\u3089\u308c\u305f\u4e88\u7b97\u5185\u3067\u3044\u304b\u306b\u52b9\u7387\u3088\u304f\u30ea\u30fc\u30c9\u3092\u7372\u5f97\u3067\u304d\u308b\u304b\u3092\u8003\u3048\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u30e1\u30c7\u30a3\u30a2\u5e83\u544a\u3068SNS\u5e83\u544a\u3068\u3067\u306f\u51fa\u7a3f\u6599\u306b\u5927\u304d\u306a\u5dee\u304c\u3042\u308b\u305f\u3081\u3001CPL\u3082\u5f53\u7136\u3001\u7570\u306a\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u5c55\u793a\u4f1a\u306b\u304a\u3051\u308b\u540d\u523a\u4ea4\u63db\u3067\u306e\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u304b\u304b\u308b\u8cbb\u7528\u306f\u3001\u4e00\u822c\u7684\u306b\u5e83\u544a\u51fa\u7a3f\u3088\u308a\u3082\u5358\u4fa1\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3082\u3061\u308d\u3093\u3001\u6210\u7d04\u7387\u3092\u4e0a\u3052\u308b\u306a\u3089\u30ea\u30fc\u30c9\u306e\u7cbe\u5ea6\u3082\u91cd\u8981\u306b\u306a\u3063\u3066\u304f\u308b\u305f\u3081\u3001CPL\u306f\u5b89\u3051\u308c\u3070\u5b89\u3044\u307b\u3069\u3044\u3044\u3068\u306f\u4e00\u6982\u306b\u306f\u8a00\u3048\u307e\u305b\u3093\u3002\u81ea\u793e\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3068\u306e\u76f8\u6027\u3082\u8e0f\u307e\u3048\u3064\u3064\u3001\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u304b\u304b\u308b\u8cbb\u7528\u3092\u6307\u6a19\u3068\u3057\u3066\u3001\u6253\u3064\u3079\u304d\u65bd\u7b56\u3092\u9078\u629e\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30b4\u30fc\u30eb\u9054\u6210KPI\u306e\u8a2d\u5b9a\u3068\u5b9f\u884c<\/h3>\n\n\n\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u6570\u3068\u58f2\u4e0a\u76ee\u6a19\u306b\u3064\u3044\u3066\u306e\u30b4\u30fc\u30eb\u8a2d\u5b9a\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u6d3b\u52d5\u30d7\u30ed\u30bb\u30b9\u306b\u304a\u3044\u3066\u5177\u4f53\u7684\u306b\u3069\u3046\u52d5\u304f\u304b\u306eKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u8a08\u753b\u5012\u308c\u3092\u9632\u6b62\u3067\u304d\u3001\u3088\u3044\u7d50\u679c\u306b\u3064\u306a\u304c\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e\u3088\u3046\u306aKPI\uff1d\u30d7\u30ed\u30bb\u30b9\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b\u3068\u3088\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p><strong>\u300c\u3069\u306e\u3088\u3046\u306a\u624b\u6cd5\u3067\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\uff1f\u300d<br>\u3000\u2192\u55b6\u696d\u6d3b\u52d5\u306e\u5177\u4f53\u7684\u306a\u624b\u6bb5\u306e\u5b9a\u7fa9<\/strong><\/p>\n\n\n\n<p><strong>\u300c\u3069\u306e\u304f\u3089\u3044\u306e\u4eba\u6570\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\uff1f\u300d<br>\u3000\u2192KPI\u3067\u76ee\u6a19\u3068\u3057\u305f\u30b4\u30fc\u30eb\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u30d7\u30ed\u30bb\u30b9\u5b9f\u884c\u4ef6\u6570\u76ee\u6a19\u3092\u8a2d\u5b9a\u3059\u308b<\/strong><\/p>\n\n\n\n<p><strong>\u300c\u3007\u3007\uff05\u306e\u6210\u529f\u7387\u3092\u898b\u8fbc\u3080\uff1f\u300d<br>\u3000\u2192\u30d7\u30ed\u30bb\u30b9\u76ee\u6a19\u7372\u5f97\u306e\u305f\u3081\u306b\u3001\u3069\u306e\u7a0b\u5ea6\u306e\u6210\u529f\u7387\u3067\u7372\u5f97\u3067\u304d\u308b\u304b\u4eee\u8aac\u3092\u7acb\u3066\u308b<\/strong><\/p>\n\n\n\n<p>\u826f\u8cea\u306a\u30ea\u30fc\u30c9\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306eKPI\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u5fc5\u8981\u306a\u30a2\u30af\u30b7\u30e7\u30f3\u306e\u8cea\u3084\u91cf\u3092\u843d\u3068\u3055\u305a\u306b\u3001\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u7dad\u6301\u3057\u305f\u307e\u307e\u6d3b\u52d5\u3067\u304d\u308b\u5229\u70b9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u55b6\u696d\u6226\u7565\u306b\u304a\u3051\u308b\u6700\u9069\u306aKPI\u8a2d\u5b9a\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u7121\u6599\u30b3\u30f3\u30c6\u30f3\u30c4\u3082\u30de\u30cb\u30e5\u30a2\u30eb\u8cc7\u6599\u3068\u3057\u3066\u3054\u53c2\u8003\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<div class=\"post_add_banner\">\n<a href=\"\/form\/form_sm_021.html\" target=\"_blank\" rel=\"noopener\">\n<img decoding=\"async\" src=\"\/eigyo-labo\/wp-content\/uploads\/2024\/05\/sb_bnr_WP21_1200x628.jpg\" alt=\"\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\">\n<\/a>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"CRMSFA\">\u30ea\u30fc\u30c9\u7372\u5f97\u306b\u5f79\u7acb\u3064\u5206\u6790\u30c4\u30fc\u30eb\u300cCRM\/SFA\u300d<\/span><\/h2>\n\n\n\n<p>\u30ea\u30fc\u30c9\u7372\u5f97\u3084\u5206\u6790\u306b\u5f79\u7acb\u3064\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308b\u3068\u3001\u696d\u52d9\u306e\u52b9\u7387\u5316\u3084\u6210\u7d04\u7387\u5411\u4e0a\u3092\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">CRM\/SFA\u3068\u306f<\/h3>\n\n\n\n<p>CRM\u3068\u306f\u300c\u30ab\u30b9\u30bf\u30de\u30fc\u30ea\u30ec\u30fc\u30b7\u30e7\u30f3\u30b7\u30c3\u30d7\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\uff08\u9867\u5ba2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\uff09\u300d\u306e\u3053\u3068\u3067\u3001SFA\u3068\u306f\u300c\u30bb\u30fc\u30eb\u30b9\u30d5\u30a9\u30fc\u30b9\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff08\u55b6\u696d\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\uff09\u300d\u3068\u547c\u3070\u308c\u308b\u30c4\u30fc\u30eb\u3067\u3059\u3002<\/p>\n\n\n\n<p>CRM\/SFA\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3059\u308c\u3070\u3001\u30ea\u30fc\u30c9\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3\u304b\u3089\u30ea\u30fc\u30c9\u30af\u30aa\u30ea\u30d5\u30a3\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u542b\u3081\u305f\u5546\u8ac7\u7ba1\u7406\u3001\u9867\u5ba2\u60c5\u5831\u7ba1\u7406\u3092\u307e\u3068\u3081\u3066\u884c\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u500b\u5225\u306e\u55b6\u696d\u6d3b\u52d5\u306e\u72b6\u6cc1\u628a\u63e1\u3084\u3001\u30b9\u30bf\u30c3\u30d5\u5225\u306e\u6210\u679c\u78ba\u8a8d\u3001\u81ea\u793e\u5168\u4f53\u306e\u58f2\u4e0a\u7ba1\u7406\u3001\u76ee\u6a19\u9032\u6357\u7ba1\u7406\u304c\u884c\u3048\u308b\u305f\u3081\u3001\u7ba1\u7406\u8077\u306e\u696d\u52d9\u52b9\u7387\u5316\u3084\u8ca0\u62c5\u8efd\u6e1b\u3092\u5b9f\u73fe\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">CRM\/SFA\u3092\u5229\u7528\u3057\u305f\u30ea\u30fc\u30c9\u5206\u6790<\/h3>\n\n\n\n<p>\u3053\u306e\u307b\u304b\u306b\u3082\u3001CRM\/SFA\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u4ee5\u4e0b\u304c\u5b9f\u73fe\u3057\u307e\u3059\u3002\u52b9\u7387\u3088\u304f\u30ea\u30fc\u30c9\u3092\u9867\u5ba2\u5316\u3059\u308b\u305f\u3081\u306b\u3001\u4e0d\u53ef\u6b20\u306e\u30c4\u30fc\u30eb\u3068\u3044\u3048\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<ul 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