{"id":20256,"date":"2024-08-21T07:50:22","date_gmt":"2024-08-20T22:50:22","guid":{"rendered":"https:\/\/www.e-sales.jp\/eigyo-labo\/?p=20256"},"modified":"2026-02-26T18:30:38","modified_gmt":"2026-02-26T09:30:38","slug":"ctr","status":"publish","type":"post","link":"https:\/\/www.e-sales.jp\/eigyo-labo\/ctr-20256","title":{"rendered":"CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u3068\u306f\uff1f\u8a08\u7b97\u65b9\u6cd5\u3084\u5e73\u5747\u5024\u3001\u5e83\u544a\u30fbSEO\u306eCTR\u6539\u5584\u7b56\u3092\u89e3\u8aac"},"content":{"rendered":"\n<p>CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u306f\u3001\u5e83\u544a\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8868\u793a\u56de\u6570\u306b\u5bfe\u3059\u308b\u30af\u30ea\u30c3\u30af\u6570\u306e\u5272\u5408\u3092\u3042\u3089\u308f\u3059\u6307\u6a19\u3067\u3059\u3002Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u52b9\u679c\u3092\u8a08\u6e2c\u3059\u308b\u3046\u3048\u3067\u306f\u3001CTR\u306e\u9069\u5207\u306a\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001CTR\u306e\u8a08\u7b97\u65b9\u6cd5\u3084\u696d\u754c\u5225\u306e\u5e73\u5747\u5024\u3001Web\u5e83\u544a\u30fb\u81ea\u7136\u691c\u7d22\u306b\u304a\u3051\u308bCTR\u306e\u6539\u5584\u65b9\u6cd5\u3092\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<div class=\"post_add_banner\">\n<a href=\"\/form\/form_sm_008.html\" target=\"_blank\" rel=\"noopener\">\n<img decoding=\"async\" src=\"\/eigyo-labo\/wp-content\/uploads\/2024\/05\/sb_bnr_WP08_1200x628.jpg\" alt=\"\u8cc7\u6599\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\">\n<\/a>\n<\/div>\n\n\n\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">\u3053\u306e\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4<\/p><ul class=\"toc_list\"><li><a href=\"#CTR\">CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u3068\u306f\uff1f<\/a><\/li><li><a href=\"#CTR-2\">CTR\u306e\u5e73\u5747\u5024\u3068\u306f\uff1f<\/a><\/li><li><a href=\"#WebCTR\">Web\u5e83\u544a\u306eCTR\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5<\/a><\/li><li><a href=\"#CTR-3\">\u81ea\u7136\u691c\u7d22\u306eCTR\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5<\/a><\/li><li><a href=\"#CTR-4\">CTR\u30a2\u30c3\u30d7\u306f\u3042\u304f\u307e\u3067\u4e2d\u9593\u76ee\u6a19<\/a><\/li><\/ul><\/div>\n<h2 class=\"wp-block-heading\"><span id=\"CTR\">CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u3068\u306f\uff1f<\/span><\/h2>\n\n\n\n<p>CTR\u306fClick Through Rate\u306e\u7565\u8a9e\u3067\u3001\u65e5\u672c\u8a9e\u3067\u306f\u300c\u30af\u30ea\u30c3\u30af\u7387\u300d\u307e\u305f\u306f\u300c\u30af\u30ea\u30c3\u30af\u30b9\u30eb\u30fc\u7387\u300d\u3068\u547c\u3070\u308c\u307e\u3059\u3002\u5e83\u544a\u304c\u8868\u793a\u3055\u308c\u305f\u56de\u6570\uff08\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\uff09\u306b\u5bfe\u3057\u3066\u3001\u5e83\u544a\u304c\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u56de\u6570\u306e\u5272\u5408\u3092\u3042\u3089\u308f\u3059\u6307\u6a19\u3067\u3059\u3002<\/p>\n\n\n\n<p>CTR\u306fWeb\u5e83\u544a\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6e2c\u308b\u969b\u306b\u6d3b\u7528\u3055\u308c\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3059\u304c\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u304a\u3051\u308b\u81ea\u7136\u691c\u7d22\u306e\u30af\u30ea\u30c3\u30af\u7387\u3068\u3057\u3066\u3082\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u306b\u3064\u3044\u3066\u306e\u8a73\u7d30\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/www.e-sales.jp\/eigyo-labo\/imp-19338\" target=\"_blank\" rel=\"noreferrer noopener\">IMP\uff08\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\uff09\u306f\u306a\u305c\u91cd\u8981\uff1f\u5897\u3084\u3057\u65b9\u3084\u985e\u4f3c\u3059\u308b\u7528\u8a9e\u3068\u306e\u9055\u3044\u3092\u89e3\u8aac<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">CTR\u3092\u91cd\u8981\u8996\u3059\u3079\u304d\u7406\u7531<\/h3>\n\n\n\n<p>CTR\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u77ac\u6642\u306b\u628a\u63e1\u3067\u304d\u308b\u305f\u3081\u3001\u5e83\u544a\u904b\u7528\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u306e\u52b9\u679c\u691c\u8a3c\u304c\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u52a0\u3048\u3066\u3001Google\u5e83\u544a\u306e\u63b2\u8f09\u9806\u4f4d\u306b\u5f71\u97ff\u3059\u308b\u300c\u54c1\u8cea\u30b9\u30b3\u30a2\u300d\u306e\u7b97\u51fa\u306b\u306fCTR\u304c\u6d3b\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002CTR\u3092\u6539\u5584\u3059\u308b\u3053\u3068\u306f\u3001\u5e83\u544a\u904b\u7528\u306e\u6210\u679c\u5411\u4e0a\u306b\u76f4\u7d50\u3059\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/6167118?hl=ja\" target=\"_blank\" rel=\"noreferrer noopener\">Google\u5e83\u544a\u300c\u54c1\u8cea\u30b9\u30b3\u30a2\u306b\u3064\u3044\u3066\u300d<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">CTR\u306e\u8a08\u7b97\u65b9\u6cd5<\/h3>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1140\" height=\"394\" src=\"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/catch_img_533_20256_01-1-1140x394.png\" alt=\"CTR\u306e\u8a08\u7b97\u65b9\u6cd5\" class=\"wp-image-20325\" srcset=\"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/catch_img_533_20256_01-1-1140x394.png 1140w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/catch_img_533_20256_01-1-300x104.png 300w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/catch_img_533_20256_01-1-768x266.png 768w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/catch_img_533_20256_01-1-320x111.png 320w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/catch_img_533_20256_01-1.png 1388w\" sizes=\"(max-width: 1140px) 100vw, 1140px\" \/><\/figure><\/div>\n\n\n<p>CTR\u306e\u8a08\u7b97\u5f0f\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>CTR\uff08\uff05\uff09\uff1d\u30af\u30ea\u30c3\u30af\u6570 \u00f7 \u5e83\u544a\u306e\u8868\u793a\u56de\u6570\uff08\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\uff09\u00d7 100<\/p>\n<\/blockquote>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u30012,000\u56de\u8868\u793a\u3055\u308c\u305f\u5e83\u544a\u304c100\u56de\u30af\u30ea\u30c3\u30af\u3055\u308c\u305f\u5834\u5408\u306f\u300c100\u56de \u00f7 2,000\u56de \u00d7 100\uff1d5\uff05\u300d\u306e\u3088\u3046\u306b\u8a08\u7b97\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"CTR-2\">CTR\u306e\u5e73\u5747\u5024\u3068\u306f\uff1f<\/span><\/h2>\n\n\n\n<p>Google\u5e83\u544a\u306e\u696d\u754c\u5225\u5e73\u5747\u5024\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\">\u696d\u754c<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u65c5\u884c\u30fb\u30db\u30b9\u30d4\u30bf\u30ea\u30c6\u30a3<\/td><td class=\"has-text-align-center\" data-align=\"center\">4.68\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.47\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u81ea\u52d5\u8eca<\/td><td class=\"has-text-align-center\" data-align=\"center\">4.00\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.60\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u6559\u80b2<\/td><td class=\"has-text-align-center\" data-align=\"center\">3.78\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.53\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u4e0d\u52d5\u7523<\/td><td class=\"has-text-align-center\" data-align=\"center\">3.71\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">1.08\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u5065\u5eb7\u30fb\u533b\u7642<\/td><td class=\"has-text-align-center\" data-align=\"center\">3.27\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.59\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u6cd5\u52d9<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.93\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.59\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u91d1\u878d\u30fb\u4fdd\u967a<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.91\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.52\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">E\u30b3\u30de\u30fc\u30b9<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.69\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.51\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u7523\u696d\u30b5\u30fc\u30d3\u30b9<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.61\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.50\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u5bb6\u5ead\u7528\u54c1<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.44\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.49\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u4eba\u6750<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.42\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.59\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u6d88\u8cbb\u8005\u30b5\u30fc\u30d3\u30b9<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.41\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.51\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">BtoB<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.41\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.46\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">\u30c6\u30af\u30ce\u30ed\u30b8\u30fc<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.09\uff05<\/td><td class=\"has-text-align-center\" data-align=\"center\">0.39\uff05<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/www.wordstream.com\/blog\/ws\/2016\/02\/29\/google-adwords-industry-benchmarks\" target=\"_blank\" rel=\"noreferrer noopener\">WordStream\u300cGoogle Ads Benchmarks for YOUR Industry\u300d<\/a><\/p>\n\n\n\n<p>\u306a\u304a\u3001Google\u306e\u81ea\u7136\u691c\u7d22\u306b\u304a\u3051\u308b\u5e73\u5747CTR\u306f\u3001\u63b2\u8f09\u9806\u4f4d\u306b\u3088\u3063\u3066\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u5927\u304d\u304f\u5909\u52d5\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\">\u63b2\u8f09\u9806\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">\u5e73\u5747CTR<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">1\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">27.6\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">2\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">15.8\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">3\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">11.0\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">4\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">8.4\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">5\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">6.3\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">6\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">4.9\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">7\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">3.9\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">8\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">3.3\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">9\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.7\uff05<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\">10\u4f4d<\/td><td class=\"has-text-align-center\" data-align=\"center\">2.4\uff05<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/backlinko.com\/google-ctr-stats\" target=\"_blank\" rel=\"noreferrer noopener\">Backlinko\u300cHere&#8217;s What We Learned About Organic Click Through Rate\u300d<\/a><\/p>\n\n\n\n<p>\uff11\u4f4d\u306810\u4f4d\u3067\u306f10\u500d\u4ee5\u4e0a\u306e\u5dee\u304c\u3042\u308a\u3001SEO\u5bfe\u7b56\u306e\u91cd\u8981\u6027\u304c\u308f\u304b\u308b\u7d50\u679c\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/www.e-sales.jp\/eigyo-labo\/seo-19573\" target=\"_blank\" rel=\"noreferrer noopener\">\u30102024\u5e74\u6700\u65b0\u3011SEO\u5bfe\u7b56\u3068\u306f\uff1f\u9032\u3081\u65b9\u3084\u5177\u4f53\u7684\u306a\u5bfe\u7b56\u65b9\u6cd5\u306e\u57fa\u672c\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"WebCTR\">Web\u5e83\u544a\u306eCTR\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5<\/span><\/h2>\n\n\n\n<p>\u4ee5\u4e0b\u3067\u306f\u3001Web\u5e83\u544a\u306eCTR\u3092\u6539\u5584\u3059\u308b\u3046\u3048\u3067\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u3092\uff14\u3064\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u308a\u8fbc\u3080<\/h3>\n\n\n\n<p>\u5730\u57df\u3084\u6027\u5225\u3001\u30c7\u30d0\u30a4\u30b9\u306a\u3069\u306e\u7d30\u304b\u306a\u8a2d\u5b9a\u3092\u898b\u76f4\u3057\u3001\u3088\u308a\u30cb\u30fc\u30ba\u3092\u898b\u8fbc\u3081\u308b\u30e6\u30fc\u30b6\u30fc\u306b\u7d5e\u3063\u3066\u5e83\u544a\u3092\u8868\u793a\u3055\u305b\u308b\u3053\u3068\u3067CTR\u306e\u5411\u4e0a\u304c\u898b\u8fbc\u3081\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u8cfc\u8cb7\u306e\u898b\u8fbc\u3081\u306a\u3044\u5c64\u3092\u9664\u5916\u3059\u308b\u3053\u3068\u306f\u7121\u99c4\u3092\u524a\u6e1b\u3059\u308b\u3046\u3048\u3067\u6709\u52b9\u3067\u3059\u304c\u3001\u4e3b\u89b3\u3084\u601d\u3044\u8fbc\u307f\u3067\u5bfe\u8c61\u3092\u9650\u5b9a\u3057\u3059\u304e\u306a\u3044\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5b9f\u969b\u306e\u914d\u4fe1\u7d50\u679c\u3092\u5206\u6790\u3057\u3001\u4e8b\u5b9f\u306b\u3082\u3068\u3065\u3044\u305f\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u5fc3\u304c\u3051\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u691c\u7d22\u30ef\u30fc\u30c9\u3092\u5e83\u544a\u6587\u306b\u542b\u3081\u308b<\/h3>\n\n\n\n<p>\u5e83\u544a\u6587\u306b\u306f\u691c\u7d22\u30af\u30a8\u30ea\uff08\u30e6\u30fc\u30b6\u30fc\u304c\u5b9f\u969b\u306b\u691c\u7d22\u7a93\u306b\u5165\u529b\u3059\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\uff09\u3068\u5408\u81f4\u3059\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u304b\u306a\u3089\u305a\u542b\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u691c\u7d22\u30af\u30a8\u30ea\u3068\u4e00\u81f4\u3059\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u306f\u592a\u5b57\u3067\u8868\u793a\u3055\u308c\u308b\u305f\u3081\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u306b\u3068\u307e\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"853\" height=\"479\" src=\"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/ctr1.png\" alt=\"CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u3068\u306f\uff1f\u8a08\u7b97\u65b9\u6cd5\u3084\u5e73\u5747\u5024\u3001\u5e83\u544a\u30fbSEO\u306eCTR\u6539\u5584\u7b56\u3092\u89e3\u8aac_\u691c\u7d22\u30ef\u30fc\u30c9\u3092\u5e83\u544a\u6587\u306b\u542b\u3081\u308b\" class=\"wp-image-20257\" srcset=\"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/ctr1.png 853w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/ctr1-300x168.png 300w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/ctr1-768x431.png 768w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/ctr1-320x180.png 320w\" sizes=\"(max-width: 853px) 100vw, 853px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">\u5177\u4f53\u7684\u306a\u60c5\u5831\u3092\u76db\u308a\u8fbc\u3080<\/h3>\n\n\n\n<p>\u5e83\u544a\u6587\u306b\u306f\u5b9f\u7e3e\u3084\u5272\u5f15\u7387\u3001\u4fa1\u683c\u306a\u3069\u306e\u5177\u4f53\u7684\u306a\u6570\u5024\u3092\u76db\u308a\u8fbc\u307f\u307e\u3057\u3087\u3046\u3002\u305f\u3068\u3048\u3070\u3001\u300c\u8c4a\u5bcc\u306a\u5c0e\u5165\u5b9f\u7e3e\u300d\u3068\u3044\u3046\u6587\u7ae0\u3088\u308a\u3082\u300c\u5c0e\u5165\u5b9f\u7e3e1,000\u793e\u4ee5\u4e0a\u300d\u306e\u307b\u3046\u304c\u5f37\u3044\u30a4\u30f3\u30d1\u30af\u30c8\u3092\u6b8b\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u76db\u308a\u8fbc\u3080\u60c5\u5831\u3092\u691c\u8a0e\u3059\u308b\u969b\u306f\u3001\uff12\u7a2e\u985e\u306e\u5e83\u544a\u3092\u4f5c\u6210\u3057\u3066A\/B\u30c6\u30b9\u30c8\u3092\u884c\u3046\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002\u3069\u3061\u3089\u304c\u3088\u308a\u30e6\u30fc\u30b6\u30fc\u306e\u6c42\u3081\u3066\u3044\u308b\u60c5\u5831\u306b\u6cbf\u3063\u3066\u3044\u308b\u304b\u3092\u5224\u5225\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u305f\u3081\u3001\u8a34\u6c42\u529b\u306e\u9ad8\u3044\u5e83\u544a\u3092\u914d\u4fe1\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5e83\u544a\u30a2\u30bb\u30c3\u30c8\u3092\u6d3b\u7528\u3059\u308b<\/h3>\n\n\n\n<p>\u5e83\u544a\u30a2\u30bb\u30c3\u30c8\u306f\u3001\u5e83\u544a\u6587\u306b\u52a0\u3048\u3066\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u8ffd\u52a0\u60c5\u5831\u3092\u8868\u793a\u3067\u304d\u308b\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u4f1a\u793e\u30ed\u30b4<\/li>\n\n\n\n<li>\u5e83\u544a\u306e\u30ea\u30f3\u30af\u5148\u4ee5\u5916\u306eURL<\/li>\n\n\n\n<li>\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u7279\u5fb4<\/li>\n\n\n\n<li>\u4fa1\u683c<\/li>\n\n\n\n<li>\u753b\u50cf<\/li>\n\n\n\n<li>\u96fb\u8a71\u756a\u53f7\u306a\u3069<\/li>\n<\/ul>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/support.google.com\/google-ads\/answer\/7331111?hl=ja#zippy=\" target=\"_blank\" rel=\"noreferrer noopener\">Google\u5e83\u544a\u300c\u30a2\u30bb\u30c3\u30c8\u306b\u3064\u3044\u3066\u300d<\/a><\/p>\n\n\n\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u6c42\u3081\u3066\u3044\u308b\u60c5\u5831\u3092\u7db2\u7f85\u7684\u306b\u8868\u793a\u3067\u304d\u308b\u3053\u3068\u306b\u52a0\u3048\u3001\u8996\u8a8d\u6027\u3082\u5411\u4e0a\u3059\u308b\u3053\u3068\u304b\u3089\u30af\u30ea\u30c3\u30af\u7387\u306e\u6539\u5584\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002\u5e83\u544a\u30a2\u30bb\u30c3\u30c8\u306f\u7121\u6599\u3067\u8a2d\u5b9a\u3067\u304d\u308b\u305f\u3081\u3001\u7a4d\u6975\u7684\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3092\u304a\u3059\u3059\u3081\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"CTR-3\">\u81ea\u7136\u691c\u7d22\u306eCTR\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5<\/span><\/h2>\n\n\n\n<p>\u81ea\u7136\u691c\u7d22\u306eCTR\u306f\u3001Google\u306e\u63d0\u4f9b\u3057\u3066\u3044\u308b\u300cGoogle Search Console\u300d\u3092\u7528\u3044\u3066\u8a08\u6e2c\u3067\u304d\u307e\u3059\u3002\u8a73\u7d30\u306f\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3092\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/www.e-sales.jp\/eigyo-labo\/google-search-console-19350\" target=\"_blank\" rel=\"noreferrer noopener\">Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3068\u306f\uff1f\u57fa\u672c\u7684\u306a\u4f7f\u3044\u65b9\u3084\u8a2d\u5b9a\u65b9\u6cd5\u3092\u89e3\u8aac\u3010\u521d\u5fc3\u8005\u5411\u3051\u3011<\/a><\/p>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u3001\u81ea\u7136\u691c\u7d22\u306eCTR\u3092\u6539\u5584\u3059\u308b\u65b9\u6cd5\u3092\uff13\u3064\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30bf\u30a4\u30c8\u30eb\u3092\u8abf\u6574\u3059\u308b<\/h3>\n\n\n\n<p>\u30bf\u30a4\u30c8\u30eb\u306b\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u610f\u56f3\u306b\u30de\u30c3\u30c1\u3057\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u304b\u306a\u3089\u305a\u542b\u3081\u307e\u3057\u3087\u3046\u3002\u30e6\u30fc\u30b6\u30fc\u306f\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u95b2\u89a7\u3059\u308b\u304b\u5426\u304b\u3092\u30bf\u30a4\u30c8\u30eb\u3067\u5224\u65ad\u3059\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30bf\u30a4\u30c8\u30eb\u306e\u5177\u4f53\u7684\u306a\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u8868\u793a\u3055\u308c\u308b\u30bf\u30a4\u30c8\u30eb\u304c\u9014\u4e2d\u3067\u5207\u308c\u306a\u3044\u3088\u3046\u300130\u6587\u5b57\u7a0b\u5ea6\u3067\u8a2d\u5b9a\u3059\u308b<\/li>\n\n\n\n<li>\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5185\u5bb9\u304c\u3072\u3068\u76ee\u3067\u308f\u304b\u308b\u30b7\u30f3\u30d7\u30eb\u3055\u3092\u3081\u3056\u3059<\/li>\n\n\n\n<li>\u91cd\u8981\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u306f\u306a\u308b\u3079\u304f\u30bf\u30a4\u30c8\u30eb\u306e\u524d\u90e8\u306b\u914d\u7f6e\u3059\u308b<\/li>\n<\/ul>\n\n\n\n<p>\u30bf\u30a4\u30c8\u30eb\u306b\u9b45\u529b\u3092\u611f\u3058\u3066\u81ea\u793e\u30b5\u30a4\u30c8\u306b\u6d41\u5165\u3057\u3066\u304d\u305f\u533f\u540d\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3001\u3055\u3089\u306b\u52b9\u679c\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3044\u305f\u3044\u5834\u5408\u306fMA\u30c4\u30fc\u30eb\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"https:\/\/www.e-sales.jp\/esm-marketing\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u55b6\u696d \u00d7 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u53d7\u6ce8\u7387UP\u3092\u5b9f\u73fe\uff01MA\u30c4\u30fc\u30eb\u300cesm marketing\u300d\u306f\u3053\u3061\u3089<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30e1\u30bf\u30c7\u30a3\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n\n\n\n<p>\u30e1\u30bf\u30c7\u30a3\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3068\u306f\u3001\u30da\u30fc\u30b8\u306e\u5185\u5bb9\u3092\u7aef\u7684\u306b\u8868\u3059\u8981\u7d04\u6587\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"852\" height=\"475\" src=\"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/ctr3.png\" alt=\"CTR\uff08\u30af\u30ea\u30c3\u30af\u7387\uff09\u3068\u306f\uff1f\u8a08\u7b97\u65b9\u6cd5\u3084\u5e73\u5747\u5024\u3001\u5e83\u544a\u30fbSEO\u306eCTR\u6539\u5584\u7b56\u3092\u89e3\u8aac_\u30e1\u30bf\u30c7\u30a3\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u8a2d\u5b9a\u3059\u308b\" class=\"wp-image-20259\" srcset=\"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/ctr3.png 852w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/ctr3-300x167.png 300w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/ctr3-768x428.png 768w, https:\/\/www.e-sales.jp\/eigyo-labo\/wp-content\/uploads\/2024\/08\/ctr3-320x178.png 320w\" sizes=\"(max-width: 852px) 100vw, 852px\" \/><\/figure>\n\n\n\n<p>\u5bfe\u7b56\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u9069\u5ea6\u306b\u76db\u308a\u8fbc\u307f\u3064\u3064\u3001\u30da\u30fc\u30b8\u306e\u5927\u307e\u304b\u306a\u5185\u5bb9\u3092120\u6587\u5b57\u7a0b\u5ea6\u3067\u307e\u3068\u3081\u308b\u3053\u3068\u304cCTR\u306e\u6539\u5584\u306b\u6709\u52b9\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u306a\u304a\u3001\u30b9\u30de\u30db\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u6700\u521d\u306e50\u6587\u5b57\u7a0b\u5ea6\u3057\u304b\u8868\u793a\u3055\u308c\u306a\u3044\u305f\u3081\u3001\u91cd\u8981\u306a\u30e1\u30c3\u30bb\u30fc\u30b8\u306f\u524d\u534a\u90e8\u306b\u53d6\u308a\u5165\u308c\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 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