{"id":23477,"date":"2026-02-16T13:24:00","date_gmt":"2026-02-16T04:24:00","guid":{"rendered":"https:\/\/www.e-sales.jp\/eigyo-labo\/?p=23477"},"modified":"2026-02-16T13:28:16","modified_gmt":"2026-02-16T04:28:16","slug":"call-center-kpi","status":"publish","type":"post","link":"https:\/\/www.e-sales.jp\/eigyo-labo\/call-center-kpi-23477","title":{"rendered":"\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306eKPI\u3068\u306f\uff1f14\u306e\u6307\u6a19\u3068\u8a08\u7b97\u65b9\u6cd5\u3092\u89e3\u8aac\u3010\u4e00\u89a7\u8868\u4ed8\u304d\u3011"},"content":{"rendered":"\n<p>\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306b\u304a\u3044\u3066\u3001\u52b9\u7387\u7684\u306a\u904b\u55b6\u3092\u53ef\u80fd\u306b\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u9069\u5207\u306aKPI\u3092\u8a2d\u7f6e\u3059\u308b\u3053\u3068\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002KPI\u3068\u3057\u3066\u7528\u3044\u3089\u308c\u308b\u6307\u6a19\u306f\u8907\u6570\u3042\u308a\u3001\u81ea\u793e\u306e\u72b6\u6cc1\u3084\u6700\u7d42\u76ee\u6a19\u306b\u3042\u308f\u305b\u3066\u9069\u5207\u306a\u3082\u306e\u3092\u9078\u3076\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306b\u304a\u3051\u308bKPI\u306e\u91cd\u8981\u6027\u3084\u3001\u3088\u304f\u7528\u3044\u3089\u308c\u308b\u6307\u6a19\u306e\u6982\u8981\u3001KPI\u306e\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u306a\u3069\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">\u3053\u306e\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4<\/p><ul class=\"toc_list\"><li><a href=\"#KPI\">\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u3067\u7528\u3044\u3089\u308c\u308bKPI\u306b\u3064\u3044\u3066<\/a><\/li><li><a href=\"#KPI-2\">\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306b\u304a\u3051\u308bKPI\u3010\u4e00\u89a7\u3011<\/a><\/li><li><a href=\"#4KPI\">\u300c\u5fdc\u5bfe\u54c1\u8cea\u300d\u3092\u6e2c\u308b4\u3064\u306eKPI\u3068\u8a08\u7b97\u5f0f<\/a><\/li><li><a href=\"#6KPI\">\u300c\u751f\u7523\u6027\u300d\u3092\u6e2c\u308b6\u3064\u306eKPI\u3068\u8a08\u7b97\u5f0f<\/a><\/li><li><a href=\"#2KPI\">\u300c\u9867\u5ba2\u6e80\u8db3\u5ea6\u300d\u3092\u6e2c\u308b2\u3064\u306eKPI\u3068\u8a08\u7b97\u5f0f<\/a><\/li><li><a href=\"#2KPI-2\">\u300c\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u300d\u3092\u6e2c\u308b2\u3064\u306eKPI\u3068\u8a08\u7b97\u5f0f<\/a><\/li><li><a href=\"#KPI-3\">\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306eKPI\u3092\u6539\u5584\u3059\u308b\u30dd\u30a4\u30f3\u30c8<\/a><\/li><li><a href=\"#i\">\u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2 class=\"wp-block-heading\"><span id=\"KPI\">\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u3067\u7528\u3044\u3089\u308c\u308bKPI\u306b\u3064\u3044\u3066<\/span><\/h2>\n\n\n\n<p>\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u696d\u52d9\u306b\u304a\u3044\u3066\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306b\u6709\u52b9\u306a\u6307\u6a19\u3068\u306a\u308b\u306e\u304c\u3001KPI\u3067\u3059\u3002\u9867\u5ba2\u6e80\u8db3\u5ea6\u3084\u5bfe\u5fdc\u54c1\u8cea\u306e\u5411\u4e0a\u306a\u3069\u8a55\u4fa1\u306e\u96e3\u3057\u3044\u76ee\u6a19\u3067\u3082\u3001KPI\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u9054\u6210\u5ea6\u3092\u6e2c\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u3001KPI\u3068\u306f\u3069\u306e\u3088\u3046\u306a\u3082\u306e\u304b\u3001\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u696d\u52d9\u3067\u306a\u305c\u91cd\u8981\u306a\u610f\u5473\u3092\u6301\u3064\u306e\u304b\u306b\u3064\u3044\u3066\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">KPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u3068\u306f<\/h3>\n\n\n\n<p>KPI\u3068\u306f\u300cKey Performance Indicator\u300d\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u305f\u7565\u79f0\u3067\u3001\u65e5\u672c\u8a9e\u3067\u306f\u300c\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\u300d\u3068\u8a33\u3055\u308c\u307e\u3059\u3002\u6700\u7d42\u76ee\u6a19\uff08KGI\uff09\u306e\u9054\u6210\u5ea6\u3092\u6e2c\u308b\u305f\u3081\u306e\u5ba2\u89b3\u7684\u306a\u6307\u6a19\u3067\u3059\u3002KGI\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306b\u5fc5\u8981\u306aKPI\u3092\u968e\u5c64\u7684\u306b\u8868\u3057\u3001\u9054\u6210\u307e\u3067\u306e\u9053\u7b4b\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u8868\u3057\u305f\u56f3\u3092KPI\u30c4\u30ea\u30fc\u3068\u3044\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3010\u5177\u4f53\u4f8b\u3011<br>\nKGI\uff1a\u4f53\u91cd\u30923\u304b\u6708\u30675kg\u843d\u3068\u3059<br>\nKPI\uff1a\u300c1\u65e5\u306e\u6442\u53d6\u30ab\u30ed\u30ea\u30fc\u3092\u3007\u30ad\u30ed\u30ab\u30ed\u30ea\u30fc\u4ee5\u4e0b\u306b\u3059\u308b\u300d\u300c\u9031\u306b3\u56de\u30b8\u30e0\u3067\u904b\u52d5\u3059\u308b\u300d\u306a\u3069<\/p>\n\n\n\n<p>\u5b9a\u671f\u7684\u306bKPI\u304c\u30af\u30ea\u30a2\u3067\u304d\u3066\u3044\u308b\u304b\u30c1\u30a7\u30c3\u30af\u3059\u308b\u3053\u3068\u3067\u3001\u30b4\u30fc\u30eb\u307e\u3067\u306e\u9032\u6357\u5ea6\u3092\u6e2c\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002KPI\u304c\u30af\u30ea\u30a2\u3067\u304d\u3066\u3044\u308c\u3070\u305d\u306e\u307e\u307e\u65bd\u7b56\u3092\u7d99\u7d9a\u3057\u3001\u9054\u6210\u3067\u304d\u3066\u3044\u306a\u3044\u5834\u5408\u306f\u5225\u306e\u65bd\u7b56\u3092\u691c\u8a0e\u3059\u308b\u306a\u3069\u3001KGI\u9054\u6210\u306b\u5411\u3051\u305f\u9069\u5207\u306a\u884c\u52d5\u304c\u53d6\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3067\u306f\u3001KPI\u306b\u3064\u3044\u3066\u3088\u308a\u6df1\u304f\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"\/eigyo-labo\/kpimanagement-1107\" target=\"_blank\" rel=\"noreferrer noopener\">KPI\u3068\u306f\uff1f\u6307\u6a19\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3068\u30b3\u30c4\u3001\u4e8b\u4f8b\u3001KGI\u3068\u306e\u9055\u3044\u3092\u308f\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306b\u304a\u3051\u308bKPI\u306e\u91cd\u8981\u6027<\/h3>\n\n\n\n<p>\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306b\u304a\u3044\u3066\u3082\u3001KPI\u306f\u91cd\u8981\u306a\u5f79\u5272\u3092\u6301\u3061\u307e\u3059\u3002\u6210\u7d04\u7387\u3084\u58f2\u4e0a\u9ad8\u3068\u3044\u3063\u305f\u6210\u679c\u304c\u6570\u5024\u3068\u306a\u3063\u3066\u73fe\u308c\u308b\u55b6\u696d\u90e8\u9580\u306a\u3069\u3068\u306f\u7570\u306a\u308a\u3001\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306f\u554f\u3044\u5408\u308f\u305b\u5bfe\u5fdc\u306a\u3069\u306e\u76ee\u306b\u898b\u3048\u306b\u304f\u3044\u696d\u52d9\u304c\u4e2d\u5fc3\u3067\u3059\u3002\u6210\u679c\u3092\u611f\u899a\u3060\u3051\u3067\u5224\u65ad\u3059\u308b\u3068\u3001\u554f\u984c\u306e\u767a\u898b\u304c\u9045\u308c\u3001\u9069\u5207\u306a\u5bfe\u7b56\u304c\u53d6\u308c\u306a\u3044\u307e\u307e\u60aa\u5316\u3059\u308b\u4e8b\u614b\u306b\u306a\u308a\u304b\u306d\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u666e\u6bb5\u306e\u696d\u52d9\u3092\u6570\u5024\u306b\u5909\u3048\u3066KPI\u306b\u843d\u3068\u3057\u8fbc\u307f\u3001\u5b9a\u671f\u7684\u306b\u5230\u9054\u5ea6\u3092\u6e2c\u5b9a\u3059\u308c\u3070\u3001\u73fe\u5834\u304c\u62b1\u3048\u308b\u8ab2\u984c\u304c\u898b\u3048\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u8ab2\u984c\u304c\u5206\u304b\u308c\u3070\u3001\u6539\u5584\u306b\u5411\u3051\u3066\u5bfe\u7b56\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001KPI\u3068\u3057\u3066\u300c\u653e\u68c4\u7387\uff08\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u5fdc\u7b54\u524d\u306b\u5207\u308c\u305f\u7740\u4fe1\u306e\u5272\u5408\uff09\u300d\u3092\u8a2d\u5b9a\u3057\u305f\u3068\u3057\u307e\u3057\u3087\u3046\u3002\u3053\u306e\u6570\u5024\u304c\u4e0a\u304c\u3063\u3066\u3044\u308c\u3070\u3001\u73fe\u5834\u306e\u4eba\u54e1\u4e0d\u8db3\u304c\u7591\u308f\u308c\u307e\u3059\u3002\u9069\u5207\u306b\u30b7\u30d5\u30c8\u3092\u8abf\u6574\u3059\u308b\u306a\u3069\u306e\u5bfe\u7b56\u3092\u53d6\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u73fe\u5834\u306e\u72b6\u6cc1\u3092\u6539\u5584\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>KPI\u3092\u8a2d\u5b9a\u3057\u3066\u3044\u306a\u3051\u308c\u3070\u3001\u8ab2\u984c\u304c\u6d6e\u304d\u5f6b\u308a\u306b\u306a\u3089\u305a\u3001\u52b9\u679c\u7684\u306a\u5bfe\u7b56\u3092\u7acb\u3066\u308b\u3053\u3068\u306f\u96e3\u3057\u3044\u3067\u3057\u3087\u3046\u3002KPI\u306b\u3088\u3063\u3066\u8ab2\u984c\u306e\u512a\u5148\u5ea6\u304c\u5224\u65ad\u3057\u3084\u3059\u304f\u306a\u308a\u3001\u9069\u5207\u306a\u65bd\u7b56\u304c\u5b9f\u884c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"KPI-2\">\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306b\u304a\u3051\u308bKPI\u3010\u4e00\u89a7\u3011<\/span><\/h2>\n\n\n\n<p>\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u3067\u3088\u304f\u4f7f\u308f\u308c\u308bKPI\u306e\u4e00\u89a7\u3092\u307e\u3068\u3081\u307e\u3057\u305f\u3002\u3053\u306e\u3059\u3079\u3066\u3092KPI\u3068\u3057\u3066\u8a2d\u5b9a\u3059\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u307e\u305f\u3001\u30a4\u30f3\u30d0\u30a6\u30f3\u30c9\u306a\u306e\u304b\u30a2\u30a6\u30c8\u30d0\u30a6\u30f3\u30c9\u306a\u306e\u304b\u306b\u3088\u3063\u3066\u3082\u3001\u91cd\u8996\u3059\u3079\u304d\u6307\u6a19\u306f\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6700\u7d42\u76ee\u6a19\u3084\u72b6\u6cc1\u306b\u5fdc\u3058\u3001\u9069\u5207\u306a\u6307\u6a19\u3092\u9078\u3093\u3067\u6570\u5024\u3092\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<th colspan=\"2\">\u5fdc\u5bfe\u54c1\u8cea<\/th>\n<\/tr>\n\n<tr>\n<td>\u5fdc\u7b54\u7387<\/td>\n<td>\u7740\u4fe1\u306b\u5bfe\u3057\u3066\u5b9f\u969b\u306b\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u304c\u5fdc\u7b54\u3067\u304d\u305f\u5272\u5408<\/td>\n<\/tr>\n\n<tr>\n<td>\u653e\u68c4\u7387\uff08\u653e\u68c4\u547c\u7387\uff09<\/td>\n<td>\u7740\u4fe1\u306b\u5bfe\u3057\u3066\u5fdc\u7b54\u524d\u306b\u9867\u5ba2\u304c\u96fb\u8a71\u3092\u5207\u3063\u305f\u30fb\u30b7\u30b9\u30c6\u30e0\u304c\u81ea\u52d5\u3067\u906e\u65ad\u3057\u305f\u5272\u5408<\/td>\n<\/tr>\n\n<tr>\n<td>\u4e00\u6b21\u89e3\u6c7a\u7387\uff08FCR\uff09<\/td>\n<td>\u7740\u4fe1\u306b\u5bfe\u3057\u3066\u521d\u56de\u306e\u554f\u3044\u5408\u308f\u305b\u3067\u8ee2\u9001\u3084\u30b3\u30fc\u30eb\u30d0\u30c3\u30af\u306a\u3057\u306b\u554f\u984c\u304c\u89e3\u6c7a\u3057\u305f\u5272\u5408<\/td>\n<\/tr>\n\n<tr>\n<td>\u30b5\u30fc\u30d3\u30b9\u30ec\u30d9\u30eb\uff08SL\uff09<\/td>\n<td>\u7740\u4fe1\u306b\u5bfe\u3057\u3066\u8a2d\u5b9a\u3057\u305f\u6642\u9593\u5185\u3067\u5fdc\u7b54\u3067\u304d\u305f\u547c\u6570\u306e\u5272\u5408<\/td>\n<\/tr>\n\n<tr>\n<th colspan=\"2\">\u751f\u7523\u54c1\u8cea\uff08\u751f\u7523\u6027\u30fb\u904b\u7528\u52b9\u7387\uff09<\/th>\n<\/tr>\n\n<tr>\n<td>\u7a3c\u50cd\u7387<\/td>\n<td>\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u304c\u3001\u7a3c\u50cd\u6642\u9593\u306e\u3046\u3061\u5fdc\u5bfe\u696d\u52d9\u306b\u5f93\u4e8b\u3057\u3066\u3044\u308b\u6642\u9593\u306e\u5272\u5408<\/td>\n<\/tr>\n\n<tr>\n<td>\u30b3\u30b9\u30c8\u30fb\u30d1\u30fc\u30fb\u30b3\u30fc\u30eb\uff08CPC\uff09<\/td>\n<td>1\u4ef6\u306e\u5fdc\u5bfe\u306b\u304b\u304b\u3063\u305f\u30b3\u30b9\u30c8<\/td>\n<\/tr>\n\n<tr>\n<td>\u5e73\u5747\u901a\u8a71\u6642\u9593\uff08ATT\uff09<\/td>\n<td>1\u4ef6\u306e\u901a\u8a71\u306b\u304b\u304b\u3063\u305f\u5e73\u5747\u6642\u9593<\/td>\n<\/tr>\n\n<tr>\n<td>\u5e73\u5747\u5fdc\u7b54\u901f\u5ea6\uff08ASA\uff09<\/td>\n<td>\u7740\u4fe1\u304b\u3089\u5fdc\u7b54\u307e\u3067\u306b\u304b\u3051\u305f\u6642\u9593<\/td>\n<\/tr>\n\n<tr>\n<td>\u5e73\u5747\u5f8c\u51e6\u7406\u6642\u9593\uff08ACW\uff09<\/td>\n<td>1\u4ef6\u306e\u901a\u8a71\u306e\u5f8c\u51e6\u7406\u306b\u304b\u304b\u308b\u5e73\u5747\u6642\u9593<\/td>\n<\/tr>\n\n<tr>\n<td>\u5e73\u5747\u51e6\u7406\u6642\u9593\uff08AHT\uff09<\/td>\n<td>1\u4ef6\u3042\u305f\u308a\u306e\u51e6\u7406\u306b\u304b\u304b\u308b\u5e73\u5747\u6642\u9593\uff08ATT\uff0bACW\uff09<\/td>\n<\/tr>\n\n<tr>\n<th colspan=\"2\">\u9867\u5ba2\u6e80\u8db3\u5ea6<\/th>\n<\/tr>\n\n<tr>\n<td>\u9867\u5ba2\u6e80\u8db3\u5ea6\uff08CS\uff09<\/td>\n<td>\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u5fdc\u5bfe\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u306e\u5272\u5408<\/td>\n<\/tr>\n\n<tr>\n<td>\u9867\u5ba2\u63a8\u5968\u5ea6\uff08NPS\u00ae\uff09<\/td>\n<td>\u9867\u5ba2\u304c\u30b5\u30fc\u30d3\u30b9\u3092\u4eba\u306b\u52e7\u3081\u305f\u3044\u3068\u601d\u3046\u5272\u5408<\/td>\n<\/tr>\n\n<tr>\n<th colspan=\"2\">\u30de\u30cd\u30b8\u30e1\u30f3\u30c8<\/th>\n<\/tr>\n\n<tr>\n<td>\u96e2\u8077\u7387<\/td>\n<td>\u4e00\u5b9a\u6642\u9593\u306b\u96e2\u8077\u3057\u305f\u4eba\u6570\u306e\u5272\u5408<\/td>\n<\/tr>\n\n<tr>\n<td>\u6b20\u52e4\u7387<\/td>\n<td>\u4e88\u5b9a\u7a3c\u50cd\u306b\u5bfe\u3059\u308b\u6b20\u52e4\u767a\u751f\u7387<\/td>\n<\/tr>\n\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"4KPI\">\u300c\u5fdc\u5bfe\u54c1\u8cea\u300d\u3092\u6e2c\u308b4\u3064\u306eKPI\u3068\u8a08\u7b97\u5f0f<\/span><\/h2>\n\n\n\n<p>\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u5fdc\u5bfe\u54c1\u8cea\u3092\u6e2c\u308b\u6307\u6a19\uff08KPI\uff09\u306b\u306f\u3001\u5fdc\u7b54\u7387\u3084\u653e\u68c4\u7387\u3001\u4e00\u6b21\u89e3\u6c7a\u7387\u3001\u30b5\u30fc\u30d3\u30b9\u30ec\u30d9\u30eb\u306a\u3069\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306f\u3001\u6982\u8981\u3068\u8a08\u7b97\u5f0f\u3092\u307e\u3068\u3081\u305f\u8868\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<th>KPI<\/th>\n<th>\u6982\u8981<\/th>\n<th>\u8a08\u7b97\u5f0f<\/th>\n<\/tr>\n\n<tr>\n<td>\u5fdc\u7b54\u7387<\/td>\n<td>\u7740\u4fe1\u306b\u5bfe\u3057\u3066\u5fdc\u7b54\u3067\u304d\u305f\u5272\u5408<\/td>\n<td>\u5fdc\u7b54\u4ef6\u6570\u00f7\u7740\u4fe1\u7dcf\u6570\u00d7100<\/td>\n<\/tr>\n\n<tr>\n<td>\u653e\u68c4\u7387\uff08\u653e\u68c4\u547c\u7387\uff09<\/td>\n<td>\u7740\u4fe1\u306b\u5bfe\u3057\u3066\u5fdc\u7b54\u524d\u306b\u9867\u5ba2\u304c\u96fb\u8a71\u3092\u5207\u3063\u305f\u30fb\u30b7\u30b9\u30c6\u30e0\u304c\u81ea\u52d5\u3067\u906e\u65ad\u3057\u305f\u5272\u5408<\/td>\n<td>\u653e\u68c4\u6570\u00f7\u7740\u4fe1\u7dcf\u6570\u00d7100<\/td>\n<\/tr>\n\n<tr>\n<td>\u4e00\u6b21\u89e3\u6c7a\u7387\uff08FCR\uff09<\/td>\n<td>\u7740\u4fe1\u306b\u5bfe\u3057\u3066\u521d\u56de\u306e\u554f\u3044\u5408\u308f\u305b\u3067\u554f\u984c\u304c\u89e3\u6c7a\u3057\u305f\u5272\u5408<\/td>\n<td>\u4e00\u5ea6\u306e\u96fb\u8a71\u3067\u89e3\u6c7a\u3057\u305f\u7dcf\u6570\u00f7\u7740\u4fe1\u7dcf\u6570\u00d7100<\/td>\n<\/tr>\n\n<tr>\n<td>\u30b5\u30fc\u30d3\u30b9\u30ec\u30d9\u30eb\uff08SL\uff09<\/td>\n<td>\u7740\u4fe1\u306b\u5bfe\u3057\u3066\u8a2d\u5b9a\u3057\u305f\u6642\u9593\u5185\u3067\u5fdc\u7b54\u3067\u304d\u305f\u547c\u6570\u306e\u5272\u5408<\/td>\n<td>\u898f\u5b9a\u6642\u9593\u5185\u306b\u5fdc\u7b54\u3067\u304d\u305f\u4ef6\u6570\u00f7\u7740\u4fe1\u7dcf\u6570\u00d7100<\/td>\n<\/tr>\n\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<p>\u5404\u6307\u6a19\u306b\u3064\u3044\u3066\u3001\u8a73\u3057\u304f\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u5fdc\u7b54\u7387<\/h3>\n\n\n\n<p>\u5fdc\u7b54\u7387\u306f\u3001\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306b\u304b\u304b\u3063\u3066\u304d\u305f\u7740\u4fe1\u306e\u7dcf\u6570\u306b\u5bfe\u3057\u3066\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u304c\u5b9f\u969b\u306b\u96fb\u8a71\u3092\u53d6\u3063\u3066\u5bfe\u5fdc\u3067\u304d\u305f\u5272\u5408\u3092\u793a\u3059\u6307\u6a19\u3067\u3059\u3002\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306e\u3064\u306a\u304c\u308a\u3084\u3059\u3055\u3092\u6e2c\u308b\u3001\u3082\u3063\u3068\u3082\u57fa\u672c\u7684\u304b\u3064\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u7b97\u51fa\u3059\u308b\u306b\u306f\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3092\u4f7f\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5fdc\u7b54\u4ef6\u6570\u00f7\u7740\u4fe1\u7dcf\u6570\u00d7100<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n\u7740\u4fe1\u7dcf\u6570\u304c1,000\u4ef6\u3042\u308a\u3001\u5b9f\u969b\u306b\u5fdc\u7b54\u3067\u304d\u305f\u4ef6\u6570\u304c850\u4ef6<br>\n\u2192850\u00f71,000\u00d7100\uff1d85<br>\n\u2192\u5fdc\u7b54\u7387\u306f85\uff05<\/p>\n\n\n\n<p>\u5fdc\u7b54\u7387\u304c\u60aa\u3044\u3068\u3001\u9867\u5ba2\u306f\u4e0d\u6e80\u3092\u899a\u3048\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u3001\u6e80\u8db3\u5ea6\u304c\u8457\u3057\u304f\u4f4e\u4e0b\u3059\u308b\u6050\u308c\u304c\u3042\u308a\u307e\u3059\u3002\u6539\u5584\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u904e\u53bb\u306e\u30c7\u30fc\u30bf\u306b\u3082\u3068\u3065\u3044\u3066\u6b63\u78ba\u306a\u7740\u4fe1\u306e\u4e88\u6e2c\u3092\u7acb\u3066\u3001\u9069\u5207\u306b\u30b7\u30d5\u30c8\u8abf\u6574\u3057\u3066\u4eba\u54e1\u3092\u914d\u7f6e\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u516c\u5f0f\u30b5\u30a4\u30c8\u306e\u300c\u3088\u304f\u3042\u308b\u8cea\u554f\uff08FAQ\uff09\u300d\u3092\u5145\u5b9f\u3055\u305b\u305f\u308a\u3001\u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u3067\u81ea\u52d5\u5bfe\u5fdc\u3067\u304d\u308b\u3088\u3046\u8a2d\u5b9a\u3057\u305f\u308a\u3057\u3066\u81ea\u5df1\u89e3\u6c7a\u3092\u4fc3\u3057\u3001\u7740\u4fe1\u6570\u3092\u6e1b\u3089\u3059\u65b9\u6cd5\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u653e\u68c4\u7387\uff08\u653e\u68c4\u547c\u7387\uff09<\/h3>\n\n\n\n<p>\u653e\u68c4\u7387\u3068\u306f\u3001\u7740\u4fe1\u7dcf\u6570\u306b\u5bfe\u3057\u3001\u9867\u5ba2\u304c\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306b\u3064\u306a\u304c\u308b\u524d\u306b\u96fb\u8a71\u3092\u5207\u3063\u3066\u3057\u307e\u3063\u305f\u5272\u5408\u3067\u3059\u3002\u5fdc\u7b54\u7387\u3068\u5bfe\u306b\u306a\u308b\u6307\u6a19\u3067\u3001\u5bfe\u5fdc\u3067\u304d\u306a\u304b\u3063\u305f\u6570\u3092\u8868\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u7b97\u51fa\u3059\u308b\u306b\u306f\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3092\u4f7f\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u653e\u68c4\u6570\u00f7\u7740\u4fe1\u7dcf\u6570\u00d7100<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n\u7740\u4fe1\u7dcf\u6570\u304c1,000\u4ef6\u3042\u308a\u3001\u5fdc\u7b54\u524d\u306b\u5207\u65ad\u3055\u308c\u305f\u4ef6\u6570\u304c100\u4ef6<br>\n\u2192100\u00f71,000\u00d7100\uff1d10<br>\n\u2192\u653e\u68c4\u7387\u306f10\uff05<\/p>\n\n\n\n<p>\u653e\u68c4\u7387\u304c\u9ad8\u3044\u5834\u5408\u3001\u305d\u308c\u3060\u3051\u6a5f\u4f1a\u640d\u5931\u3084\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u4f4e\u4e0b\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002\u5bfe\u7b56\u3068\u3057\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u65b9\u6cd5\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>FAQ\u3092\u5145\u5b9f\u3055\u305b\u305f\u308a\u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u3092\u5c0e\u5165\u3057\u305f\u308a\u3057\u3066\u81ea\u5df1\u89e3\u6c7a\u3092\u4fc3\u3059<\/li><li>\u81ea\u52d5\u97f3\u58f0\u6a5f\u80fd\uff08IVR\uff09\u3092\u6574\u5099\u3059\u308b<\/li><\/ul>\n\n\n\n<p>\u9069\u5207\u306a\u30b9\u30ad\u30eb\u3092\u6301\u3063\u305f\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u3092\u5897\u3084\u3059\u3053\u3068\u3082\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u4e00\u6b21\u89e3\u6c7a\u7387\uff08FCR\uff09<\/h3>\n\n\n\n<p>\u4e00\u6b21\u89e3\u6c7a\u7387\u3068\u306f\u3001\u9867\u5ba2\u304b\u3089\u306e\u554f\u3044\u5408\u308f\u305b\u306b\u5bfe\u3057\u3066\u4e00\u5ea6\u3067\u554f\u984c\u304c\u89e3\u6c7a\u3057\u3001\u6298\u308a\u8fd4\u3057\u3084\u8ee2\u9001\u3001\u518d\u7740\u4fe1\u304c\u767a\u751f\u3057\u306a\u304b\u3063\u305f\u5272\u5408\u3067\u3059\u3002\u9867\u5ba2\u6e80\u8db3\u5ea6\u306b\u5bfe\u3057\u3066\u3082\u3063\u3068\u3082\u5f71\u97ff\u3092\u53ca\u307c\u3059\u6307\u6a19\u306e\u4e00\u3064\u3068\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u8a08\u7b97\u5f0f\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4e00\u5ea6\u306e\u96fb\u8a71\u3067\u89e3\u6c7a\u3057\u305f\u7dcf\u6570\u00f7\u7740\u4fe1\u7dcf\u6570\u00d7100<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n\u7740\u4fe1\u7dcf\u6570\u304c1,000\u4ef6\u3042\u308a\u3001\u4e00\u5ea6\u306e\u96fb\u8a71\u3067\u89e3\u6c7a\u3057\u305f\u30b1\u30fc\u30b9\u304c750\u4ef6<br>\n\u2192750\u00f71,000\u00d7100\uff1d75<br>\n\u2192\u4e00\u6b21\u89e3\u6c7a\u7387\u306f75\uff05<\/p>\n\n\n\n<p>\u203b\u6570\u5024\u3092\u7b97\u51fa\u3059\u308b\u969b\u306f\u3001\u307e\u305a\u300c\u554f\u984c\u304c\u89e3\u6c7a\u3057\u305f\u300d\u3068\u5224\u65ad\u3059\u308b\u57fa\u6e96\u3092\u660e\u78ba\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u9867\u5ba2\u306b\u3068\u3063\u3066\u300c\u306a\u304b\u306a\u304b\u89e3\u6c7a\u3057\u306a\u3044\u300d\u300c\u305f\u3089\u3044\u56de\u3057\u306b\u3055\u308c\u308b\u300d\u3053\u3068\u306f\u5927\u304d\u306a\u30b9\u30c8\u30ec\u30b9\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002\u4e00\u6b21\u89e3\u6c7a\u7387\u304c\u60aa\u304f\u306a\u3063\u3066\u3044\u308b\u306a\u3089\u3001\u65e9\u6025\u306a\u5bfe\u7b56\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u5bfe\u7b56\u3068\u3057\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7814\u4fee\u3084\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u3092\u884c\u3044\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u3092\u80b2\u6210\u3059\u308b<\/li><li>\u30c8\u30fc\u30af\u30b9\u30af\u30ea\u30d7\u30c8\u3092\u898b\u76f4\u3059<\/li><li>\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u304c\u81ea\u5df1\u5224\u65ad\u3067\u304d\u308b\u7bc4\u56f2\u3092\u5e83\u3052\u308b<\/li><li>\u30ca\u30ec\u30c3\u30b8\u3092\u5171\u6709\u3059\u308b<\/li><\/ul>\n\n\n\n<p>\u4e00\u6b21\u89e3\u6c7a\u7387\u304c\u9ad8\u3044\u3068\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3082\u5411\u4e0a\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\t\t\t\t\n\n<h3 class=\"wp-block-heading\">4. \u30b5\u30fc\u30d3\u30b9\u30ec\u30d9\u30eb\uff08SL\uff09<\/h3>\n\n\n\n<p>\u30b5\u30fc\u30d3\u30b9\u30ec\u30d9\u30eb\u3068\u306f\u3001\u8a2d\u5b9a\u3057\u305f\u6642\u9593\u5185\u306b\u3069\u308c\u3060\u3051\u306e\u96fb\u8a71\u306b\u5fdc\u7b54\u3067\u304d\u305f\u304b\u3092\u793a\u3059\u7528\u8a9e\u3067\u3059\u3002\u5fdc\u7b54\u7387\u3068\u4f3c\u3066\u3044\u307e\u3059\u304c\u3001\u30b5\u30fc\u30d3\u30b9\u30ec\u30d9\u30eb\u306e\u5834\u5408\u306f\u5fdc\u7b54\u3057\u305f\u3053\u3068\u305d\u306e\u3082\u306e\u3067\u306f\u306a\u304f\u3001\u30b9\u30d4\u30fc\u30c9\u306b\u7126\u70b9\u3092\u5f53\u3066\u3066\u3044\u307e\u3059\u3002\u300c20\u79d2\u4ee5\u5185\u306b80\uff05\u306e\u96fb\u8a71\u3092\u53d6\u308b\uff0880\/20\u30eb\u30fc\u30eb\uff09\u300d\u3068\u8a2d\u5b9a\u3055\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u7b97\u51fa\u3059\u308b\u306b\u306f\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3092\u4f7f\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u898f\u5b9a\u6642\u9593\u5185\u306b\u5fdc\u7b54\u3067\u304d\u305f\u4ef6\u6570\u00f7\u7740\u4fe1\u7dcf\u6570\u00d7100<\/li><\/ul>\n\n\n\n<p>\u30b5\u30fc\u30d3\u30b9\u30ec\u30d9\u30eb\u306e\u6570\u5024\u304c\u4f4e\u4e0b\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u4eba\u624b\u304c\u4e0d\u8db3\u3057\u3066\u3044\u308b\u304b\u3001\u7740\u4fe1\u304c\u6025\u5897\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3067\u3059\u3002\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5bfe\u7b56\u3092\u53d6\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u3092\u9069\u5207\u306b\u914d\u7f6e\u3059\u308b<\/li><li>FAQ\u3092\u5145\u5b9f\u3055\u305b\u308b\u3001\u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u3092\u5c0e\u5165\u3059\u308b\u306a\u3069\u3057\u3066\u81ea\u5df1\u89e3\u6c7a\u3092\u4fc3\u3057\u3001\u554f\u3044\u5408\u308f\u305b\u6570\u3092\u6e1b\u3089\u3059<\/li><li>\u5e73\u5747\u51e6\u7406\u6642\u9593\u3084\u5e73\u5747\u5f8c\u51e6\u7406\u6642\u9593\u3001\u5e73\u5747\u901a\u8a71\u6642\u9593\u3092\u77ed\u7e2e\u3059\u308b<\/li><\/ul>\n\n\n\n<p>5\u79d2\u4ee5\u5185\u306b\u5fdc\u7b54\u3059\u308b\u306a\u3069\u3001\u9ad8\u3059\u304e\u308b\u6570\u5024\u3092\u8a2d\u5b9a\u3057\u3066\u3044\u306a\u3044\u304b\u898b\u76f4\u3059\u3053\u3068\u3082\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"6KPI\">\u300c\u751f\u7523\u6027\u300d\u3092\u6e2c\u308b6\u3064\u306eKPI\u3068\u8a08\u7b97\u5f0f<\/span><\/h2>\n\n\n\n<p>\u751f\u7523\u6027\u3092\u6e2c\u308b\u6307\u6a19\uff08KPI\uff09\u3068\u3057\u3066\u8a2d\u5b9a\u3055\u308c\u308b\u3082\u306e\u306b\u306f\u3001\u4e3b\u306b\u4ee5\u4e0b\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<th>KPI<\/th>\n<th>\u6982\u8981<\/th>\n<th>\u8a08\u7b97\u5f0f<\/th>\n<\/tr>\n\n<tr>\n<td>\u7a3c\u50cd\u7387<\/td>\n<td>\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u304c\u7a3c\u50cd\u6642\u9593\u306e\u3046\u3061\u5fdc\u5bfe\u696d\u52d9\u306b\u5f93\u4e8b\u3057\u3066\u3044\u308b\u6642\u9593\u306e\u5272\u5408<\/td>\n<td>\uff08\u901a\u8a71\u6642\u9593+\u4fdd\u7559\u6642\u9593+\u5f8c\u51e6\u7406\u6642\u9593+\u5f85\u6a5f\u6642\u9593\uff09\u00f7\u7a3c\u50cd\u6642\u9593\u00d7100<\/td>\n<\/tr>\n\n<tr>\n<td>\u30b3\u30b9\u30c8\u30fb\u30d1\u30fc\u30fb\u30b3\u30fc\u30eb\uff08CPC\uff09<\/td>\n<td>1\u4ef6\u306e\u5fdc\u5bfe\u306b\u304b\u304b\u3063\u305f\u30b3\u30b9\u30c8<\/td>\n<td>\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306e\u7dcf\u30b3\u30b9\u30c8\u00f7\u51e6\u7406\u4ef6\u6570<\/td>\n<\/tr>\n\n<tr>\n<td>\u5e73\u5747\u901a\u8a71\u6642\u9593\uff08ATT\uff09<\/td>\n<td>1\u4ef6\u306e\u901a\u8a71\u306b\u304b\u304b\u3063\u305f\u5e73\u5747\u6642\u9593<\/td>\n<td>\u7dcf\u901a\u8a71\u6642\u9593\u00f7\u5bfe\u5fdc\u7dcf\u6570<\/td>\n<\/tr>\n\n<tr>\n<td>\u5e73\u5747\u5fdc\u7b54\u901f\u5ea6\uff08ASA\uff09<\/td>\n<td>\u7740\u4fe1\u304b\u3089\u5fdc\u7b54\u307e\u3067\u306b\u304b\u3051\u305f\u6642\u9593<\/td>\n<td>\u7740\u4fe1\u304b\u3089\u5fdc\u7b54\u307e\u3067\u306e\u7dcf\u6642\u9593\u00f7\u5bfe\u5fdc\u7dcf\u6570<\/td>\n<\/tr>\n\n<tr>\n<td>\u5e73\u5747\u5f8c\u51e6\u7406\u6642\u9593\uff08ACW\uff09<\/td>\n<td>1\u4ef6\u306e\u901a\u8a71\u306e\u5f8c\u51e6\u7406\u306b\u304b\u304b\u308b\u5e73\u5747\u6642\u9593<\/td>\n<td>\u5408\u8a08\u5f8c\u51e6\u7406\u6642\u9593\u00f7\u5bfe\u5fdc\u7dcf\u6570<\/td>\n<\/tr>\n\n<tr>\n<td>\u5e73\u5747\u51e6\u7406\u6642\u9593\uff08AHT\uff09<\/td>\n<td>1\u4ef6\u3042\u305f\u308a\u3092\u51e6\u7406\u3059\u308b\u5e73\u5747\u6642\u9593\uff08ATT\uff0bACW\uff09<\/td>\n<td>\uff08\u7dcf\u901a\u8a71\u6642\u9593+\u7dcf\u5f8c\u51e6\u7406\u6642\u9593+\u7dcf\u4fdd\u7559\u6642\u9593\uff09\u00f7\u5bfe\u5fdc\u7dcf\u6570<\/td>\n<\/tr>\n\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<p>\u3053\u306e\u307b\u304b\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc1\u4eba\u304c1\u6642\u9593\u3067\u5bfe\u5fdc\u3057\u305f\u4ef6\u6570\u3092\u8868\u3059\u3001\u30b3\u30fc\u30eb\u30fb\u30d1\u30fc\u30fb\u30a2\u30ef\u30fc\uff08CPH\uff09\u306a\u3069\u306e\u6307\u6a19\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u3001\u8868\u3067\u793a\u3057\u305f6\u3064\u306e\u7528\u8a9e\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002\t<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u7a3c\u50cd\u7387<\/h3>\n\n\n\n<p>\u7a3c\u50cd\u7387\u3068\u306f\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u304c\u52b4\u50cd\u6642\u9593\u4e2d\u306b\u5b9f\u969b\u306b\u9867\u5ba2\u5bfe\u5fdc\u3092\u884c\u3063\u3066\u3044\u305f\u6642\u9593\u306e\u5272\u5408\u3067\u3059\u3002\u901a\u8a71\u3060\u3051\u3067\u306a\u304f\u3001\u4fdd\u7559\u3084\u5f8c\u51e6\u7406\u696d\u52d9\u306b\u5f93\u4e8b\u3057\u3066\u3044\u305f\u6642\u9593\u3082\u542b\u307e\u308c\u307e\u3059\u3002\u751f\u7523\u6027\u3084\u30b9\u30bf\u30c3\u30d5\u306e\u8ca0\u8377\u72b6\u6cc1\u3092\u5224\u65ad\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u7b97\u51fa\u3059\u308b\u3068\u304d\u306f\u3001\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3092\u7528\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\uff08\u901a\u8a71\u6642\u9593+\u4fdd\u7559\u6642\u9593+\u5f8c\u51e6\u7406\u6642\u9593+\u5f85\u6a5f\u6642\u9593\uff09\u00f7\u7a3c\u50cd\u6642\u9593\u00d7100<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u9867\u5ba2\u5fdc\u5bfe\u6642\u9593\u304c6.5\u6642\u9593\uff08\u901a\u8a715\u3001\u4fdd\u75590.5\u3001\u5f8c\u51e6\u74060.5\u3001\u5f85\u6a5f0.5\u6642\u9593\uff09\u3067\u3001\u7a3c\u50cd\u6642\u9593\u304c8\u6642\u9593<br>\n\u2192(5+0.5+0.5+0.5)\u00f78\u00d7100=81.25<br>\n\u2192\u7a3c\u50cd\u7387\u306f81.25\uff05<\/p>\n\n\n\n<p>\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u696d\u754c\u306b\u304a\u3051\u308b\u7a3c\u50cd\u7387\u306e\u76ee\u5b89\u306f\u3001\u4e00\u822c\u306b80\uff5e85\uff05\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u76ee\u5b89\u3088\u308a\u9ad8\u3059\u304e\u3066\u3082\u4f4e\u3059\u304e\u3066\u3082\u671b\u307e\u3057\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u7740\u4fe1\u4e88\u6e2c\u306e\u7cbe\u5ea6\u3092\u4e0a\u3052\u3001\u9069\u5207\u306a\u4eba\u54e1\u914d\u7f6e\u3092\u3057\u3066\u3001\u7a3c\u50cd\u7387\u304c\u76ee\u5b89\u7bc4\u56f2\u306b\u53ce\u307e\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u30b3\u30b9\u30c8\u30fb\u30d1\u30fc\u30fb\u30b3\u30fc\u30eb\uff08CPC\uff09<\/h3>\n\n\n\n<p>\u30b3\u30b9\u30c8\u30fb\u30d1\u30fc\u30fb\u30b3\u30fc\u30eb\u3068\u306f\u3001\u96fb\u8a711\u4ef6\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u306e\u3053\u3068\u3067\u3001\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u904b\u55b6\u306e\u7d4c\u6e08\u52b9\u7387\u6027\u3092\u6e2c\u308b\u4ee3\u8868\u7684\u306a\u6307\u6a19\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3092\u7528\u3044\u3066\u7b97\u51fa\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306e\u7dcf\u30b3\u30b9\u30c8\u00f7\u51e6\u7406\u4ef6\u6570<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306e\u7dcf\u30b3\u30b9\u30c8\u304c200\u4e07\u5186\u3067\u51e6\u7406\u4ef6\u6570\u304c5,000\u4ef6<br>\n\u2192200\u4e07\u00f75,000=400<br>\n\u2192CPC\u306f400\u5186\uff0f\u4ef6<\/p>\n\n\n\n<p>\u6570\u5024\u3092\u4e0b\u3052\u308b\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5bfe\u7b56\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5e73\u5747\u51e6\u7406\u6642\u9593\u3092\u898b\u76f4\u3057\u30661\u4eba\u3042\u305f\u308a\u306e\u51e6\u7406\u4ef6\u6570\u3092\u5897\u3084\u3059<\/li><li>\u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u306e\u6d3b\u7528\u3084FAQ\u306e\u5145\u5b9f\u306b\u3088\u308a\u554f\u3044\u5408\u308f\u305b\u6570\u3092\u6e1b\u3089\u3059<\/li><li>\u81ea\u52d5\u97f3\u58f0\u5fdc\u7b54\u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3057\u3001\u4eba\u624b\u304c\u4ecb\u5728\u3059\u308b\u5272\u5408\u3092\u6e1b\u3089\u3059<\/li><\/ul>\n\n\n\n<p>CPC\u306f\u5909\u52d5\u3057\u3084\u3059\u3044\u305f\u3081\u3001\u6708\u5358\u4f4d\u306e\u77ed\u3044\u30b9\u30d1\u30f3\u3060\u3051\u3067\u5224\u65ad\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u5e74\u5ea6\u5358\u4f4d\u306a\u3069\u9577\u671f\u7684\u306a\u8996\u70b9\u3067\u691c\u8a3c\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u5e73\u5747\u901a\u8a71\u6642\u9593\uff08ATT\uff09<\/h3>\n\n\n\n<p>\u5e73\u5747\u901a\u8a71\u6642\u9593\u3068\u306f\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u304c\u9867\u5ba2\u3068\u901a\u8a71\u3057\u3066\u3044\u308b\u5e73\u5747\u6642\u9593\u3067\u3059\u3002\u4fdd\u7559\u3084\u5f8c\u51e6\u7406\u306b\u304b\u304b\u3063\u305f\u6642\u9593\u306f\u542b\u307f\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3067\u7b97\u51fa\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7dcf\u901a\u8a71\u6642\u9593\u00f7\u5bfe\u5fdc\u7dcf\u6570<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n3\u4ef6\u306b\u305d\u308c\u305e\u308c3\u5206\u30fb5\u5206\u30fb7\u5206\u304b\u304b\u3063\u305f\u5834\u5408<br>\n\u2192(3+5+7)\u00f73\uff1d5<br>\n\u2192\u5e73\u5747\u901a\u8a71\u6642\u9593\u306f5\u5206<\/p>\n\n\n\n<p>\u9577\u304f\u306a\u308b\u4e3b\u306a\u539f\u56e0\u306f\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u30c8\u30fc\u30af\u30b9\u30ad\u30eb\u4e0d\u8db3\u3084\u5546\u54c1\u77e5\u8b58\u4e0d\u8db3\u3067\u3059\u3002\u30c8\u30fc\u30af\u30b9\u30ad\u30eb\u3084\u5546\u54c1\u77e5\u8b58\u304c\u4e0d\u8db3\u3057\u3066\u3044\u308b\u3068\u3001\u8aac\u660e\u304c\u5197\u9577\u306b\u306a\u3063\u305f\u308a\u3001\u30d2\u30a2\u30ea\u30f3\u30b0\u304c\u304d\u3061\u3093\u3068\u3067\u304d\u305a\u89e3\u6c7a\u307e\u3067\u9577\u5f15\u3044\u305f\u308a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6539\u5584\u3059\u308b\u306b\u306f\u3001\u30c8\u30fc\u30af\u30b9\u30af\u30ea\u30d7\u30c8\u3084\u30c8\u30fc\u30af\u30d5\u30ed\u30fc\u3092\u6574\u5099\u3057\u305f\u308a\u3001\u30d2\u30a2\u30ea\u30f3\u30b0\u3092\u30b9\u30e0\u30fc\u30ba\u306b\u9032\u3081\u3089\u308c\u308b\u3088\u3046\u7814\u4fee\u3057\u305f\u308a\u3059\u308b\u3068\u52b9\u679c\u7684\u3067\u3059\u3002\u305f\u3060\u3057\u3001ATT\u3092\u7121\u7406\u306b\u77ed\u7e2e\u3057\u3088\u3046\u3068\u3059\u308b\u3068\u4e01\u5be7\u306a\u5bfe\u5fdc\u304c\u96e3\u3057\u304f\u306a\u308b\u305f\u3081\u3001\u30d0\u30e9\u30f3\u30b9\u3092\u898b\u6975\u3081\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. \u5e73\u5747\u5fdc\u7b54\u901f\u5ea6\uff08ASA\uff09<\/h3>\n\n\n\n<p>\u5e73\u5747\u5fdc\u7b54\u901f\u5ea6\u3068\u306f\u3001\u9867\u5ba2\u304c\u96fb\u8a71\u3092\u304b\u3051\u3066\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306b\u3064\u306a\u304c\u308b\u307e\u3067\u306b\u304b\u304b\u3063\u305f\u5e73\u5747\u6642\u9593\u3067\u3059\u3002\u30b5\u30fc\u30d3\u30b9\u30ec\u30d9\u30eb\u3068\u306e\u95a2\u9023\u6027\u304c\u9ad8\u3044\u6307\u6a19\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u8a08\u7b97\u5f0f\u306f\u4ee5\u4e0b\u3092\u7528\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u7740\u4fe1\u304b\u3089\u5fdc\u7b54\u307e\u3067\u306e\u7dcf\u6642\u9593\u00f7\u5bfe\u5fdc\u7dcf\u6570<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n3\u4ef6\u306b\u305d\u308c\u305e\u308c\u5fdc\u7b54\u307e\u3067\u306b10\u79d2\u30fb15\u79d2\u30fb20\u79d2\u304b\u304b\u3063\u305f\u5834\u5408<br>\n\u2192(10+15+20)\u00f73=15<br>\n\u2192\u5e73\u5747\u5fdc\u7b54\u901f\u5ea6\u306f15\u79d2<\/p>\n\n\n\n<p>20\u79d2\u7a0b\u5ea6\u3067\u8a2d\u5b9a\u3055\u308c\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3059\u3002\u6570\u5024\u304c\u60aa\u5316\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5bfe\u7b56\u3092\u8003\u3048\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u30d4\u30fc\u30af\u30bf\u30a4\u30e0\u306e\u4eba\u54e1\u3092\u5897\u3084\u3059<\/li><li>\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u6559\u80b2\u3092\u884c\u3044\u30b9\u30ad\u30eb\u3092\u4e0a\u3052\u308b<\/li><li>FAQ\u3084\u30de\u30cb\u30e5\u30a2\u30eb\u3092\u6574\u5099\u3059\u308b<\/li><\/ul>\n\n\n\n<p>\u554f\u3044\u5408\u308f\u305b\u5185\u5bb9\u3092\u81ea\u52d5\u5165\u529b\u3067\u304d\u308b\u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3059\u308b\u306a\u3069\u3001\u5f8c\u51e6\u7406\u6642\u9593\u306e\u77ed\u7e2e\u3092\u56f3\u308b\u3053\u3068\u3082\u6709\u52b9\u3067\u3059\u3002<\/p>\n\n\t\t\n\n<h3 class=\"wp-block-heading\">5. \u5e73\u5747\u5f8c\u51e6\u7406\u6642\u9593\uff08ACW\uff09<\/h3>\n\n\n\n<p>\u5e73\u5747\u5f8c\u51e6\u7406\u6642\u9593\u306f\u3001\u901a\u8a71\u7d42\u4e86\u5f8c\u306b\u884c\u3046\u53d7\u6ce8\u51e6\u7406\u3084\u5185\u5bb9\u5165\u529b\u306a\u3069\u306e\u4f5c\u696d\u306b\u304b\u304b\u308b\u5e73\u5747\u6642\u9593\u3067\u3059\u3002\u8a08\u7b97\u5f0f\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5408\u8a08\u5f8c\u51e6\u7406\u6642\u9593\u00f7\u5bfe\u5fdc\u7dcf\u6570<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n1\u65e550\u4ef6\u306e\u96fb\u8a71\u306b\u5bfe\u5fdc\u3057\u3001\u5f8c\u51e6\u7406\u6642\u9593\u304c2,800\u79d2<br>\n\u21922,800\u00f750=56<br>\n\u2192\u5e73\u5747\u5f8c\u51e6\u7406\u6642\u9593\u306f56\u79d2<\/p>\n\n\n\n<p>\u5e73\u5747\u5f8c\u51e6\u7406\u6642\u9593\u304c\u9577\u3044\u3068\u6b21\u306e\u96fb\u8a71\u3092\u53d6\u308b\u307e\u3067\u306e\u5f85\u6a5f\u6642\u9593\u304c\u9577\u304f\u306a\u308a\u3001\u751f\u7523\u6027\u304c\u843d\u3061\u307e\u3059\u3002\u9577\u304f\u306a\u308b\u4e3b\u306a\u539f\u56e0\u306f\u3001\u5165\u529b\u30b7\u30b9\u30c6\u30e0\u306e\u64cd\u4f5c\u6027\u306e\u60aa\u3055\u3001\u8907\u96d1\u306a\u5165\u529b\u30eb\u30fc\u30eb\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u30b9\u30ad\u30eb\uff08\u30bf\u30a4\u30d4\u30f3\u30b0\u3084\u6587\u7ae0\u4f5c\u6210\u80fd\u529b\uff09\u4e0d\u8db3\u306a\u3069\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5bfe\u7b56\u3067\u3001\u6539\u5584\u3092\u76ee\u6307\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>CRM\u3068CTI\u3092\u5c0e\u5165\u30fb\u9023\u643a\u3057\u3066\u901a\u8a71\u5185\u5bb9\u304c\u81ea\u52d5\u5165\u529b\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b<\/li><li>\u5165\u529b\u30eb\u30fc\u30eb\u3092\u898b\u76f4\u3059<\/li><li>\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u30b9\u30ad\u30eb\u7814\u4fee\u3092\u5b9f\u65bd\u3059\u308b<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">6. \u5e73\u5747\u51e6\u7406\u6642\u9593\uff08AHT\uff09<\/h3>\n\n\n\n<p>\u5e73\u5747\u51e6\u7406\u6642\u9593\u3068\u306f\u30011\u4ef6\u306e\u96fb\u8a71\u3067\u901a\u8a71\u30fb\u4fdd\u7559\u30fb\u5f8c\u51e6\u7406\u306b\u304b\u304b\u3063\u305f\u5408\u8a08\u6642\u9593\u306e\u5e73\u5747\u5024\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3067\u7b97\u51fa\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\uff08\u7dcf\u901a\u8a71\u6642\u9593+\u7dcf\u5f8c\u51e6\u7406\u6642\u9593+\u7dcf\u4fdd\u7559\u6642\u9593\uff09\u00f7\u5bfe\u5fdc\u7dcf\u6570<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n\u5bfe\u5fdc\u7dcf\u6570\u304c200\u4ef6\u3067\u3001\u901a\u8a71\u304c1,800\u5206\u3001\u5f8c\u51e6\u7406\u304c400\u5206\u3001\u4fdd\u7559\u6642\u9593\u304c200\u5206\u306e\u5834\u5408<br>\n\u2192(1,800+400+200)\u00f7200=12<br>\n\u2192\u5e73\u5747\u51e6\u7406\u6642\u9593\u306f12\u5206<\/p>\n\n\n\n<p>\u5e73\u5747\u51e6\u7406\u6642\u9593\u304c\u9577\u3044\u5834\u5408\u3001\u901a\u8a71\u30fb\u5f8c\u51e6\u7406\u30fb\u4fdd\u7559\u306e\u3069\u3053\u304c\u30dc\u30c8\u30eb\u30cd\u30c3\u30af\u306b\u306a\u3063\u3066\u3044\u308b\u304b\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002\u4fdd\u7559\u6642\u9593\u304c\u9577\u3044\u306a\u3089\u3001\u30de\u30cb\u30e5\u30a2\u30eb\u3084FAQ\u3092\u6574\u5099\u3057\u898b\u3064\u3051\u3084\u3059\u3044\u3088\u3046\u306b\u3059\u308b\u306a\u3069\u3001\u539f\u56e0\u306b\u5408\u3063\u305f\u5bfe\u7b56\u3092\u5b9f\u65bd\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"2KPI\">\u300c\u9867\u5ba2\u6e80\u8db3\u5ea6\u300d\u3092\u6e2c\u308b2\u3064\u306eKPI\u3068\u8a08\u7b97\u5f0f<\/span><\/h2>\n\n\n\n<p>\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u6e2c\u308b\u4e3b\u306a\u6307\u6a19\u306b\u306f\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3084\u9867\u5ba2\u63a8\u5968\u5ea6\u304c\u3042\u308a\u307e\u3059\u3002\u6982\u8981\u3084\u8a08\u7b97\u5f0f\u3092\u4ee5\u4e0b\u306b\u307e\u3068\u3081\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<th>KPI<\/th>\n<th>\u6982\u8981<\/th>\n<th>\u8a08\u7b97\u5f0f<\/th>\n<\/tr>\n\n<tr>\n<td>\u9867\u5ba2\u6e80\u8db3\u5ea6<\/td>\n<td>\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u5fdc\u5bfe\u306b\u5bfe\u3059\u308b\u3001\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u306e\u5272\u5408<\/td>\n<td>\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u3067\u8a55\u4fa1\u3057\u3066\u3082\u3089\u3044\u5e73\u5747\u3084\u4e0a\u4f4d\u5272\u5408\u3092\u51fa\u3059<\/td>\n<\/tr>\n\n<tr>\n<td>\u9867\u5ba2\u63a8\u5968\u5ea6<\/td>\n<td>\u9867\u5ba2\u304c\u30b5\u30fc\u30d3\u30b9\u3092\u4eba\u306b\u52e7\u3081\u305f\u3044\u3068\u601d\u3046\u5272\u5408<\/td>\n<td>\u30a2\u30f3\u30b1\u30fc\u30c8\u56de\u7b54\u306e\u63a8\u5968\u8005\u306e\u5272\u5408\uff0d\u6279\u5224\u8005\u306e\u5272\u5408<\/td>\n<\/tr>\n\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<p>\u9867\u5ba2\u6e80\u8db3\u5ea6\u30fb\u9867\u5ba2\u63a8\u5968\u5ea6\u306f\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u306a\u3069\u3067\u8abf\u3079\u308b\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3059\u3002\u4ee5\u4e0b\u3067\u3001\u305d\u308c\u305e\u308c\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\t\n\n<h3 class=\"wp-block-heading\">1. \u9867\u5ba2\u6e80\u8db3\u5ea6\uff08CS\uff09<\/h3>\n\n\n\n<p>\u9867\u5ba2\u6e80\u8db3\u5ea6\u3068\u306f\u3001\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306e\u5bfe\u5fdc\u306b\u5bfe\u3057\u3066\u9867\u5ba2\u304c\u3069\u306e\u7a0b\u5ea6\u6e80\u8db3\u3057\u305f\u306e\u304b\u3092\u6570\u5024\u5316\u3057\u305f\u3082\u306e\u3067\u3001\u96fb\u8a71\u5fdc\u5bfe\u306e\u54c1\u8cea\u3092\u6e2c\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002\u30a2\u30f3\u30b1\u30fc\u30c8\u8abf\u67fb\u3092\u5b9f\u65bd\u3057\u3001\u6e80\u8db3\u5ea6\u30925\u6bb5\u968e\u308410\u6bb5\u968e\u3067\u9078\u3093\u3067\u3082\u3089\u3046\u306a\u3069\u3057\u3066\u3001\u7d50\u679c\u304b\u3089\u5e73\u5747\u70b9\u3084\u4e0a\u4f4d\u306e\u5272\u5408\u306a\u3069\u3092\u7b97\u51fa\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u3067\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306b\u306f\u3001\u9867\u5ba2\u306e\u671f\u5f85\u5024\u3092\u8d85\u3048\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002\u7d20\u65e9\u3044\u5fdc\u7b54\u3084\u30b9\u30e0\u30fc\u30ba\u306a\u89e3\u6c7a\u3001\u4e01\u5be7\u3067\u89aa\u8eab\u306a\u5bfe\u5fdc\u306a\u3069\u3092\u5fc3\u304c\u3051\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u5411\u4e0a\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>CRM\u3092\u5c0e\u5165\u3057\u3066CTI\u3068\u9023\u643a\u3055\u305b\u3001\u9867\u5ba2\u306e\u57fa\u672c\u60c5\u5831\u3084\u3053\u308c\u307e\u3067\u306e\u554f\u3044\u5408\u308f\u305b\u5c65\u6b74\u306a\u3069\u304c\u3059\u3050\u306b\u95b2\u89a7\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u3082\u52b9\u679c\u7684\u3067\u3059\u3002\u9867\u5ba2\u306e\u672c\u4eba\u78ba\u8a8d\u3084\u72b6\u6cc1\u628a\u63e1\u304c\u30b9\u30e0\u30fc\u30ba\u306b\u3067\u304d\u3001\u3059\u3050\u306b\u672c\u984c\u306b\u5165\u308c\u3001\u524d\u56de\u307e\u3067\u306e\u3084\u308a\u53d6\u308a\u3092\u8e0f\u307e\u3048\u305f\u5bfe\u5fdc\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u9867\u5ba2\u6e80\u8db3\u5ea6\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u3042\u308f\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"\/eigyo-labo\/customer-satisfaction-1079\" target=\"_blank\" rel=\"noreferrer noopener\">CS\uff08\u9867\u5ba2\u6e80\u8db3\u5ea6\uff09\u3068\u306f\uff1f\u5411\u4e0a\u3055\u305b\u308b4\u3064\u306e\u5177\u4f53\u7b56\u3068\u6210\u529f\u4e8b\u4f8b\u3092\u7d39\u4ecb<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u9867\u5ba2\u63a8\u5968\u5ea6\uff08NPS\u00ae\uff09<\/h3>\n\n\n\n<p>\u9867\u5ba2\u63a8\u5968\u5ea6\u3068\u306f\u3001\u300c\u3053\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u5468\u308a\u306e\u4eba\u306b\u3069\u306e\u7a0b\u5ea6\u52e7\u3081\u305f\u3044\u304b\u300d\u3068\u8cea\u554f\u3057\u3066\u5f97\u305f\u56de\u7b54\u304b\u3089\u9867\u5ba2\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u6e2c\u308b\u6307\u6a19\u3067\u3059\u3002NPS\u00ae\uff08Net Promoter Score\u30fb\u30cd\u30c3\u30c8\u30d7\u30ed\u30e2\u30fc\u30bf\u30fc\u30b9\u30b3\u30a2\uff09\u3068\u547c\u3070\u308c\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u7b97\u51fa\u306e\u969b\u306f\u3001\u9867\u5ba2\u306b0\uff5e10\u70b9\u3067\u8a55\u4fa1\u3057\u3066\u3082\u3089\u3044\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u5206\u985e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>9\uff5e10\u70b9\uff1a\u63a8\u5968\u8005<\/li><li>7\uff5e8\u70b9\uff1a\u4e2d\u7acb\u8005<\/li><li>0\uff5e6\u70b9\uff1a\u6279\u5224\u8005<\/li><\/ul>\n\n\n\n<p>\u63a8\u5968\u8005\u306e\u5272\u5408\u304b\u3089\u6279\u5224\u8005\u306e\u5272\u5408\u3092\u5f15\u3044\u3066\u51fa\u305f\u6570\u5024\u304c\u3001\u9867\u5ba2\u63a8\u5968\u5ea6\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u9867\u5ba2\u63a8\u5968\u5ea6\u304c\u4f4e\u3044\u5834\u5408\u3001\u307e\u305a\u306f\u6279\u5224\u8005\u306e\u56de\u7b54\u7406\u7531\u3092\u5206\u6790\u3057\u3001\u300c\u5f85\u3061\u6642\u9593\u306e\u9577\u3055\u300d\u300c\u4e00\u6b21\u89e3\u6c7a\u7387\u306e\u4f4e\u3055\u300d\u3068\u3044\u3063\u305f\u539f\u56e0\u3092\u7279\u5b9a\u3057\u307e\u3059\u3002\u539f\u56e0\u304c\u7279\u5b9a\u3067\u304d\u305f\u3089\u512a\u5148\u9806\u4f4d\u3092\u6c7a\u3081\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u3068\u3082\u5171\u6709\u3057\u3066\u73fe\u5834\u5168\u4f53\u3067\u6539\u5584\u306b\u53d6\u308a\u7d44\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u9867\u5ba2\u63a8\u5968\u5ea6\uff08NPS\u00ae\uff09\u306b\u3064\u3044\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3082\u3042\u308f\u305b\u3066\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"\/eigyo-labo\/nps-16876\" target=\"_blank\" rel=\"noreferrer noopener\">NPS\u00ae\u3068\u306f\uff1f\u9867\u5ba2\u6e80\u8db3\u5ea6\u3068\u306e\u95a2\u4fc2\u3084\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306e\u6d3b\u7528\u65b9\u6cd5<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"2KPI-2\">\u300c\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u300d\u3092\u6e2c\u308b2\u3064\u306eKPI\u3068\u8a08\u7b97\u5f0f<\/span><\/h2>\n\n\n\n<p>\u30de\u30cd\u30b8\u30e1\u30f3\u30c8\u6307\u6a19\u306b\u306f\u3001\u96e2\u8077\u7387\u3068\u6b20\u52e4\u7387\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u308c\u305e\u308c\u306e\u6982\u8981\u3068\u8a08\u7b97\u5f0f\u306f\u3001\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<th>KPI<\/th>\n<th>\u6982\u8981<\/th>\n<th>\u8a08\u7b97\u5f0f<\/th>\n<\/tr>\n\n<tr>\n<td>\u96e2\u8077\u7387<\/td>\n<td>\u4e00\u5b9a\u6642\u9593\u5185\u306b\u96e2\u8077\u3057\u305f\u4eba\u6570\u306e\u5272\u5408<\/td>\n<td>\u96e2\u8077\u4eba\u6570\u00f7\u5728\u7c4d\u4eba\u6570\u00d7100<\/td>\n<\/tr>\n\n<tr>\n<td>\u6b20\u52e4\u7387<\/td>\n<td>\u4e88\u5b9a\u7a3c\u50cd\u306b\u5bfe\u3059\u308b\u6b20\u52e4\u767a\u751f\u7387<\/td>\n<td>\u6b20\u52e4\u65e5\u6570\u00f7\u4e88\u5b9a\u52e4\u52d9\u65e5\u6570\u00d7100<\/td>\n<\/tr>\n\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<p>\u5065\u5168\u306a\u904b\u55b6\u3092\u884c\u3046\u305f\u3081\u306b\u306f\u3001\u96e2\u8077\u7387\u30fb\u6b20\u52e4\u7387\u306e\u4f4e\u3044\u74b0\u5883\u3092\u5b9f\u73fe\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u5404KPI\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u96e2\u8077\u7387<\/h3>\n\n\n\n<p>\u96e2\u8077\u7387\u3068\u306f\u3001\u4e00\u5b9a\u671f\u9593\u5185\u306b\u3069\u308c\u3060\u3051\u306e\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u304c\u9000\u8077\u3057\u305f\u304b\u3092\u793a\u3059\u5272\u5408\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0b\u306e\u8a08\u7b97\u5f0f\u3067\u7b97\u51fa\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u4e00\u5b9a\u671f\u9593\u306e\u9000\u8077\u8005\u6570\u00f7\u5728\u7c4d\u4eba\u6570\u00d7100<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n100\u540d\u306e\u5728\u8077\u8005\u304c\u3044\u305f\u304c\u300110\u540d\u304c\u9000\u8077\u3057\u305f\u5834\u5408<br>\n\u219210\u00f7100\u00d7100=10<br>\n\u2192\u96e2\u8077\u7387\u306f10\uff05<\/p>\n\n\n\n<p>\u96e2\u8077\u7387\u304c\u9ad8\u3044\u307e\u307e\u3067\u306f\u3001\u63a1\u7528\u30fb\u6559\u80b2\u306e\u30b3\u30b9\u30c8\u304c\u304b\u3055\u3080\u3060\u3051\u3067\u306a\u304f\u3001\u30d9\u30c6\u30e9\u30f3\u304c\u80b2\u305f\u305a\u306b\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u5168\u4f53\u306e\u5fdc\u5bfe\u54c1\u8cea\u304c\u4f4e\u4e0b\u3059\u308b\u61f8\u5ff5\u304c\u3042\u308a\u307e\u3059\u3002\u96e2\u8077\u3067\u591a\u3044\u7406\u7531\u306f\u300c\u9867\u5ba2\u5bfe\u5fdc\u306b\u3088\u308b\u30b9\u30c8\u30ec\u30b9\u300d\u3084\u300c\u696d\u52d9\u8ca0\u62c5\u306e\u5927\u304d\u3055\u300d\u300c\u6559\u80b2\u4f53\u5236\u304c\u4e0d\u5341\u5206\u300d\u306a\u3069\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u6539\u5584\u3059\u308b\u306b\u306f\u3001\u4e3b\u306b\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u5bfe\u7b56\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u30af\u30ec\u30fc\u30e0\u3092\u53d7\u3051\u305f\u5f8c\u306e\u30d5\u30a9\u30ed\u30fc\u4f53\u5236\u3092\u6574\u3048\u308b\u306a\u3069\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u30e1\u30f3\u30bf\u30eb\u30b1\u30a2\u3092\u5b9f\u65bd\u3059\u308b<\/li><li>\u696d\u52d9\u3092\u52b9\u7387\u5316\u3059\u308b<\/li><li>\u6559\u80b2\u4f53\u5236\u3084\u30d5\u30a9\u30ed\u30fc\u5236\u5ea6\u3092\u6574\u5099\u3059\u308b<\/li><li>\u6b63\u5f53\u306a\u8a55\u4fa1\u5236\u5ea6\u3092\u8a2d\u3051\u3001\u6642\u7d66\u30a2\u30c3\u30d7\u3084\u6607\u683c\u3067\u304d\u308b\u4ed5\u7d44\u307f\u3092\u6574\u3048\u308b<\/li><\/ul>\n\n\n\n<p>\u307e\u305a\u306f\u539f\u56e0\u3092\u7279\u5b9a\u3057\u3001\u9069\u5207\u306a\u5bfe\u7b56\u3092\u53d6\u308a\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u5f93\u696d\u54e1\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b\u3053\u3068\u3067\u96e2\u8077\u7387\u306e\u4f4e\u4e0b\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002\u4ee5\u4e0b\u3067\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u306e\u3067\u3001\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"\/eigyo-labo\/engagement-2-16136\" target=\"_blank\" rel=\"noreferrer noopener\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3068\u306f\uff1f\u30d3\u30b8\u30cd\u30b9\u3078\u306e\u6d3b\u7528\u65b9\u6cd5\u3084\u30e1\u30ea\u30c3\u30c8\u3092\u89e3\u8aac<\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u6b20\u52e4\u7387<\/h3>\n\n\n\n<p>\u6b20\u52e4\u7387\u306f\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u304c\u51fa\u52e4\u3059\u3079\u304d\u65e5\u6570\u306b\u5bfe\u3057\u3066\u4f53\u8abf\u4e0d\u826f\u3084\u79c1\u7528\u3067\u4f11\u3093\u3060\u5272\u5408\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u8a08\u7b97\u5f0f\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u6b20\u52e4\u65e5\u6570\u00f7\u4e88\u5b9a\u52e4\u52d9\u65e5\u6570\u00d7100<\/li><\/ul>\n\n\n\n<p>\u3010\u8a08\u7b97\u4f8b\u3011<br>\n20\u65e5\u52e4\u52d9\u30674\u65e5\u9593\u4f11\u3093\u3060\u5834\u5408<br>\n\u21924\u00f720\u00d7100=20<br>\n\u2192\u6b20\u52e4\u7387\u306f20\uff05<\/p>\n\n\n\n<p>\u6b20\u52e4\u7387\u304c\u9ad8\u3044\u3068\u3001\u307b\u304b\u306e\u51fa\u52e4\u3057\u3066\u3044\u308b\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u8ca0\u62c5\u304c\u5897\u5927\u3057\u3001\u5fdc\u7b54\u7387\u3084\u30b5\u30fc\u30d3\u30b9\u30ec\u30d9\u30eb\u306e\u9054\u6210\u3082\u96e3\u3057\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305a\u306f\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306b\u8a71\u3092\u805e\u304d\u3001\u300c\u4f53\u8abf\u30fb\u30e1\u30f3\u30bf\u30eb\u306e\u4e0d\u8abf\u300d\u300c\u5bb6\u5ead\u306e\u90fd\u5408\u300d\u300c\u8077\u5834\u74b0\u5883\u300d\u306a\u3069\u3001\u6b20\u52e4\u7406\u7531\u3092\u7279\u5b9a\u3059\u308b\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002\u7406\u7531\u304c\u660e\u3089\u304b\u306b\u306a\u3063\u305f\u3089\u3001\u983b\u5ea6\u3084\u5f71\u97ff\u306e\u591a\u3044\u539f\u56e0\u304b\u3089\u5bfe\u7b56\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u4f53\u8abf\u30fb\u30e1\u30f3\u30bf\u30eb\u306e\u4e0d\u8abf\u304c\u4e3b\u306a\u539f\u56e0\u3067\u3042\u308c\u3070\u3001\u30b7\u30d5\u30c8\u3084\u696d\u52d9\u5185\u5bb9\u3092\u8abf\u6574\u3057\u3001\u8ca0\u8377\u3092\u6e1b\u3089\u3059\u306a\u3069\u306e\u5bfe\u7b56\u3092\u53d6\u308a\u307e\u3059\u3002\u8077\u5834\u306e\u4eba\u9593\u95a2\u4fc2\u304c\u554f\u984c\u3067\u3042\u308c\u3070\u3001\u914d\u7f6e\u8ee2\u63db\u3059\u308b\u3001\u30cf\u30e9\u30b9\u30e1\u30f3\u30c8\u30fb\u4eba\u9593\u95a2\u4fc2\u306e\u76f8\u8ac7\u7a93\u53e3\u3092\u6574\u3048\u308b\u306a\u3069\u306e\u5bfe\u7b56\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"KPI-3\">\u30b3\u30fc\u30eb\u30bb\u30f3\u30bf\u30fc\u306eKPI\u3092\u6539\u5584\u3059\u308b\u30dd\u30a4\u30f3\u30c8<\/span><\/h2>\n\n\n\n<p>\u8a2d\u5b9a\u3057\u305fKPI\u304c\u30af\u30ea\u30a2\u3067\u304d\u306a\u3044\u5834\u5408\u3001\u3044\u304f\u3064\u304b\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u610f\u8b58\u3057\u3066\u6539\u5584\u306b\u52aa\u3081\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u30923\u3064\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001KPI\u306f\u3001\u3042\u304f\u307e\u3067\u6700\u7d42\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u3001\u9032\u6357\u5ea6\u3092\u6e2c\u3063\u305f\u308a\u5fc5\u8981\u306a\u6539\u5584\u63aa\u7f6e\u3092\u3068\u3063\u305f\u308a\u3059\u308b\u305f\u3081\u306b\u4f7f\u3046\u6307\u6a19\u3067\u3059\u3002KPI\u3092\u9054\u6210\u3059\u308b\u3053\u3068\u81ea\u4f53\u304c\u76ee\u7684\u3068\u306a\u3089\u306a\u3044\u3088\u3046\u3001\u6ce8\u610f\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\t\t\n\n<h3 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