{"id":24454,"date":"2026-09-01T12:48:11","date_gmt":"2026-09-01T03:48:11","guid":{"rendered":"https:\/\/www.e-sales.jp\/eigyo-labo\/?p=24454"},"modified":"2026-09-01T12:48:13","modified_gmt":"2026-09-01T03:48:13","slug":"crm-analysis","status":"publish","type":"post","link":"https:\/\/www.e-sales.jp\/eigyo-labo\/crm-analysis-24454","title":{"rendered":"CRM\u5206\u6790\u3068\u306f\uff1f\u76ee\u7684\u3084\u4ee3\u8868\u7684\u306a\u624b\u6cd5\u3001\u5b9f\u65bd\u3059\u308b\u969b\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u5fb9\u5e95\u89e3\u8aac"},"content":{"rendered":"\n<p>CRM\u5206\u6790\u3068\u306f\u3001CRM(\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406)\u30c4\u30fc\u30eb\u306b\u96c6\u3081\u305f\u30c7\u30fc\u30bf\u3092\u9069\u5207\u306b\u5206\u6790\u3057\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u628a\u63e1\u3057\u3066\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u304b\u3059\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3057\u304b\u3057\u3001CRM\u306f\u5c0e\u5165\u3057\u3066\u3044\u308b\u3082\u306e\u306e\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u767b\u9332\u3057\u3066\u5fc5\u8981\u306a\u3068\u304d\u306b\u5185\u5bb9\u3092\u78ba\u8a8d\u3059\u308b\u7a0b\u5ea6\u306b\u3057\u304b\u6d3b\u7528\u3067\u304d\u3066\u3044\u306a\u3044\u4f01\u696d\u3082\u3042\u308b\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002\u30c7\u30fc\u30bf\u306f\u3001\u5206\u6790\u3057\u3066\u65bd\u7b56\u306b\u6d3b\u304b\u3057\u3066\u3053\u305d\u4fa1\u5024\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001CRM\u5206\u6790\u3092\u884c\u3046\u305f\u3081\u306e\u4ee3\u8868\u7684\u306a\u624b\u6cd5\u3084\u3001\u5b9f\u65bd\u6642\u306b\u6ce8\u610f\u3059\u3079\u304d\u30dd\u30a4\u30f3\u30c8\u306a\u3069\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div id=\"toc_container\" class=\"toc_light_blue no_bullets\"><p class=\"toc_title\">\u3053\u306e\u30da\u30fc\u30b8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4<\/p><ul class=\"toc_list\"><li><a href=\"#CRM\">CRM\u5206\u6790\u3068\u306f\uff1f<\/a><\/li><li><a href=\"#CRM-2\">CRM\u5206\u6790\u306e\u76ee\u7684<\/a><\/li><li><a href=\"#CRM-3\">CRM\u5206\u6790\u306e\u4ee3\u8868\u7684\u306a\u624b\u6cd5<\/a><\/li><li><a href=\"#CRM-4\">CRM\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b\u969b\u306e\u30dd\u30a4\u30f3\u30c8<\/a><\/li><li><a href=\"#i\">\u307e\u3068\u3081<\/a><\/li><\/ul><\/div>\n<h2 class=\"wp-block-heading\"><span id=\"CRM\">CRM\u5206\u6790\u3068\u306f\uff1f<\/span><\/h2>\n\n\n\n<p>CRM\u5206\u6790\u3068\u306f\u3001CRM\u30b7\u30b9\u30c6\u30e0\u306b\u84c4\u7a4d\u3055\u308c\u305f\u9867\u5ba2\u60c5\u5831\u3084\u8cfc\u8cb7\u5c65\u6b74\u3001\u554f\u3044\u5408\u308f\u305b\u5c65\u6b74\u3068\u3044\u3063\u305f\u3055\u307e\u3056\u307e\u306a\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u9867\u5ba2\u306e\u7279\u5fb4\u3084\u30cb\u30fc\u30ba\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5206\u6790\u3057\u305f\u7d50\u679c\u3092\u6d3b\u304b\u305b\u3070\u3001\u9867\u5ba2\u4e00\u4eba\u3072\u3068\u308a\u306b\u6700\u9069\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u5206\u304b\u308a\u3001\u52b9\u679c\u7684\u306a\u55b6\u696d\u6d3b\u52d5\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u58f2\u4e0a\u5411\u4e0a\u3084\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u904e\u53bb\u306b\u306f\u63a5\u70b9\u304c\u3042\u3063\u305f\u3082\u306e\u306e\u3001\u73fe\u5728\u3067\u306f\u8cfc\u5165\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u5229\u7528\u304c\u6b62\u307e\u3063\u3066\u3044\u308b\u4f11\u7720\u9867\u5ba2\u306e\u6398\u308a\u8d77\u3053\u3057\u306b\u3082\u6709\u52b9\u3067\u3059\u3002\u3055\u3089\u306b\u3001\u58f2\u308c\u3066\u3044\u308b\u9867\u5ba2\u306e\u5c5e\u6027\u304c\u5206\u304b\u308c\u3070\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u3079\u304d\u5c64\u304c\u628a\u63e1\u3067\u304d\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u3082\u671f\u5f85\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u3088\u3046\u306b\u3001CRM\u5206\u6790\u306f\u7cbe\u5ea6\u306e\u9ad8\u3044\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u884c\u3046\u305f\u3081\u306b\u6b20\u304b\u305b\u306a\u3044\u53d6\u308a\u7d44\u307f\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"CRM-2\">CRM\u5206\u6790\u306e\u76ee\u7684<\/span><\/h2>\n\n\n\n<p>\u4f01\u696d\u304cCRM\u5206\u6790\u3092\u884c\u3046\u5927\u304d\u306a\u76ee\u7684\u3068\u3057\u3066\u3001\u4ee5\u4e0b\u306e3\u3064\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u9867\u5ba2\u30cb\u30fc\u30ba\u306e\u628a\u63e1<\/li><li>LTV\u306e\u5411\u4e0a<\/li><li>\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u6700\u9069\u5316<\/li><\/ul>\n\n\n\n<p>\u305d\u308c\u305e\u308c\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u9867\u5ba2\u30cb\u30fc\u30ba\u306e\u628a\u63e1<\/h3>\n\n\n\n<p>CRM\u5206\u6790\u306e\u5927\u304d\u306a\u76ee\u7684\u306e\u4e00\u3064\u304c\u3001\u9867\u5ba2\u4e00\u4eba\u3072\u3068\u308a\u306e\u30cb\u30fc\u30ba\u3092\u9069\u5207\u306b\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3059\u3002\u9867\u5ba2\u30cb\u30fc\u30ba\u3068\u4e56\u96e2\u3057\u305f\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u51fa\u3057\u3066\u3082\u3001\u58f2\u4e0a\u306b\u306f\u3064\u306a\u304c\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>CRM\u5206\u6790\u3092\u3059\u308c\u3070\u3001\u8cfc\u8cb7\u5c65\u6b74\u3084Web\u30b5\u30a4\u30c8\u306e\u95b2\u89a7\u5c65\u6b74\u3068\u3044\u3063\u305f\u591a\u69d8\u306a\u30c7\u30fc\u30bf\u304b\u3089\u3001\u9867\u5ba2\u304c\u300c\u3069\u306e\u3088\u3046\u306a\u5546\u54c1\u306b\u8208\u5473\u304c\u3042\u308b\u306e\u304b\u300d\u300c\u3069\u3046\u3044\u3063\u305f\u8ab2\u984c\u3092\u62b1\u3048\u3066\u3044\u308b\u306e\u304b\u300d\u306a\u3069\u304c\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306e\u30cb\u30fc\u30ba\u3084\u8ab2\u984c\u306b\u5408\u308f\u305b\u305f\u5546\u54c1\u3092\u63d0\u6848\u3057\u305f\u308a\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3057\u305f\u308a\u3067\u304d\u308b\u305f\u3081\u3001\u58f2\u4e0a\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">LTV\u306e\u5411\u4e0a<\/h3>\n\n\n\n<p>LTV\u3068\u306f\u3001\u300c\u4e00\u4eba\u306e\u9867\u5ba2\u304c\u81ea\u793e\u3068\u63a5\u70b9\u3092\u6301\u3063\u3066\u304b\u3089\u96e2\u308c\u308b\u307e\u3067\u306e\u9593\u306b\u3069\u306e\u7a0b\u5ea6\u306e\u5229\u76ca\u3092\u3082\u305f\u3089\u3059\u304b\u300d\u3092\u793a\u3059\u6307\u6a19\u3067\u3059\u3002\u65b0\u898f\u9867\u5ba2\u3092\u5897\u3084\u3059\u3088\u308a\u3082\u65e2\u5b58\u9867\u5ba2\u306b\u9577\u304f\u4f7f\u3063\u3066\u3082\u3089\u3046\u307b\u3046\u304c\u5229\u76ca\u304c\u4e0a\u304c\u308a\u3084\u3059\u3044\u305f\u3081\u3001LTV\u306f\u30d3\u30b8\u30cd\u30b9\u306b\u304a\u3044\u3066\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002<\/p>\n\n\n\n<p>CRM\u5206\u6790\u306b\u3088\u3063\u3066\u9867\u5ba2\u306e\u72b6\u6cc1\u304c\u5206\u304b\u308c\u3070\u3001\u512a\u826f\u9867\u5ba2\u306b\u7279\u5225\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6848\u5185\u3057\u305f\u308a\u3001\u5229\u7528\u983b\u5ea6\u304c\u4f4e\u4e0b\u3057\u3066\u3044\u308b\u9867\u5ba2\u306b\u30d5\u30a9\u30ed\u30fc\u30e1\u30fc\u30eb\u3092\u9001\u3063\u305f\u308a\u3067\u304d\u307e\u3059\u3002\u9867\u5ba2\u306b\u30de\u30c3\u30c1\u3057\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u53ef\u80fd\u306b\u306a\u308b\u305f\u3081\u3001\u52b9\u7387\u3088\u304fLTV\u3092\u5411\u4e0a\u3055\u305b\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u6700\u9069\u5316<\/h3>\n\n\n\n<p>CRM\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b\u76ee\u7684\u3068\u3057\u3066\u3001\u55b6\u696d\u6d3b\u52d5\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u6210\u679c\u3092\u5ba2\u89b3\u7684\u306b\u8a55\u4fa1\u3067\u304d\u308b\u70b9\u3082\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u3069\u306e\u65bd\u7b56\u304b\u3089\u554f\u3044\u5408\u308f\u305b\u3084\u53d7\u6ce8\u306b\u3064\u306a\u304c\u3063\u305f\u306e\u304b\u3001\u3069\u306e\u9867\u5ba2\u5c64\u304c\u53cd\u5fdc\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u52b9\u679c\u304c\u3042\u3063\u305f\u65bd\u7b56\u306b\u30ea\u30bd\u30fc\u30b9\u3092\u96c6\u4e2d\u3055\u305b\u3089\u308c\u307e\u3059\u3002\u307e\u305f\u3001\u52b9\u679c\u306e\u4f4e\u3044\u65bd\u7b56\u306f\u898b\u76f4\u3057\u3066\u6539\u5584\u3067\u304d\u308b\u305f\u3081\u3001\u8cb4\u91cd\u306a\u7d4c\u55b6\u8cc7\u6e90\u3092\u7121\u99c4\u306b\u6d88\u8cbb\u3059\u308b\u3053\u3068\u3082\u9632\u3052\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u3088\u308a\u6210\u679c\u304c\u671f\u5f85\u3067\u304d\u308b\u65bd\u7b56\u306b\u30ea\u30bd\u30fc\u30b9\u3092\u96c6\u4e2d\u3055\u305b\u308b\u3053\u3068\u3067\u3001\u9650\u3089\u308c\u305f\u4e88\u7b97\u3084\u4eba\u54e1\u3092\u6709\u52b9\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u306b\u3082\u3064\u306a\u304c\u308b\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"CRM-3\">CRM\u5206\u6790\u306e\u4ee3\u8868\u7684\u306a\u624b\u6cd5<\/span><\/h2>\n\n\n\n<p>CRM\u5206\u6790\u306b\u306f\u3055\u307e\u3056\u307e\u306a\u624b\u6cd5\u304c\u3042\u308a\u3001\u76ee\u7684\u306b\u3088\u3063\u3066\u9069\u3057\u305f\u65b9\u6cd5\u304c\u7570\u306a\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u512a\u826f\u9867\u5ba2\u3084\u4f11\u7720\u9867\u5ba2\u3092\u78ba\u8a8d\u3059\u308b\u306a\u3089RFM\u5206\u6790\u304c\u9069\u3057\u3066\u304a\u308a\u3001\u9867\u5ba2\u3092\u5c5e\u6027\u3084\u884c\u52d5\u7279\u6027\u3067\u5206\u985e\u3059\u308b\u306a\u3089\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u304c\u9069\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u3001\u4ee3\u8868\u7684\u306a9\u3064\u306e\u624b\u6cd5\u3092\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">RFM\u5206\u6790<\/h3>\n\n\n\n<p>RFM\u5206\u6790\u306f\u3001Recency(\u6700\u7d42\u8cfc\u5165\u65e5)\u30fbFrequency(\u8cfc\u5165\u983b\u5ea6)\u30fbMonetary(\u8cfc\u5165\u91d1\u984d)\u306e3\u3064\u306e\u6307\u6a19\u304b\u3089\u9867\u5ba2\u3092\u5206\u985e\u3059\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u9867\u5ba2\u3092\u4e0a\u8a18\u6307\u6a19\u306b\u3088\u3063\u3066\u5206\u985e\u3059\u308b\u3053\u3068\u3067\u9867\u5ba2\u306e\u6027\u8cea\u304c\u628a\u63e1\u3067\u304d\u3001\u305d\u308c\u305e\u308c\u306b\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u6253\u3066\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u65bd\u7b56\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<th>\u5206\u6790\u7d50\u679c<\/th>\n<th>\u65bd\u7b56<\/th>\n<\/tr>\n<tr>\n<td>R\u30fbF\u30fbM\u304c\u9ad8\u3044<\/td>\n<td>\u30a2\u30c3\u30d7\u30bb\u30eb\u30fb\u30af\u30ed\u30b9\u30bb\u30eb\u306e\u4fc3\u9032\u3001\u7279\u5178\u4ed8\u4e0e<\/td>\n<\/tr>\n<tr>\n<td>R\u30fbF\u304c\u9ad8\u304f\u3001M\u304c\u4f4e\u3044<\/td>\n<td>\u4f4e\u4fa1\u683c\u306e\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3078\u3068\u8a98\u5c0e\u3001\u307e\u3068\u3081\u8cb7\u3044\u5272\u5f15\u3092\u63d0\u6848<\/td>\n<\/tr>\n<tr>\n<td>R\u30fbM\u304c\u9ad8\u304f\u3001F\u304c\u4f4e\u3044<\/td>\n<td>\u6b21\u56de\u4f7f\u3048\u308b\u30af\u30fc\u30dd\u30f3\u4ed8\u4e0e\u3001\u30b5\u30f3\u30ad\u30e5\u30fc\u30e1\u30fc\u30eb\u9001\u4ed8<\/td>\n<\/tr>\n<tr>\n<td>F\u30fbM\u304c\u9ad8\u304f\u3001R\u304c\u4f4e\u3044<\/td>\n<td>\u9650\u5b9a\u30ab\u30e0\u30d0\u30c3\u30af\u7279\u5178\u306e\u914d\u5e03\u3001\u65b0\u5546\u54c1\u306e\u6848\u5185\u9001\u4ed8<\/td>\n<\/tr>\n<tr>\n<td>R\u30fbF\u30fbM\u304c\u4f4e\u3044<\/td>\n<td>\u5927\u5e45\u306a\u5272\u5f15\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6848\u5185\u3001\u3082\u3057\u304f\u306f\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u505c\u6b62<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<p>RFM\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b\u3068\u3001\u9ad8\u3044\u7cbe\u5ea6\u3067\u9867\u5ba2\u3054\u3068\u306b\u9069\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u6253\u3066\u308b\u3088\u3046\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u305f\u3060\u3057\u3001\u4f4f\u5b85\u3084\u8eca\u306e\u3088\u3046\u306a\u4e00\u822c\u7684\u306b\u8cfc\u5165\u983b\u5ea6\u304c\u4f4e\u3044\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306f\u3001\u9867\u5ba2\u5dee\u304c\u751f\u3058\u306b\u304f\u304f\u3001RFM\u5206\u6790\u304c\u9069\u3055\u306a\u3044\u5834\u5408\u304c\u3042\u308a\u307e\u3059 \u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u8a08\u6e2c\u30bf\u30a4\u30df\u30f3\u30b0\u306b\u3088\u3063\u3066\u7d50\u679c\u304c\u5909\u308f\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u70b9\u306b\u3082\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790<\/h3>\n\n\n\n<p>\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u3068\u306f\u3001\u9867\u5ba2\u3092\u5e74\u9f62\u3084\u6027\u5225\u3001\u8077\u696d\u3001\u5730\u57df\u3001\u8cfc\u8cb7\u5c65\u6b74\u3068\u3044\u3063\u305f\u5c5e\u6027\u3084\u884c\u52d5\u7279\u6027\u306a\u3069\u306e\u8ef8\u306b\u3088\u3063\u3066\u30b0\u30eb\u30fc\u30d7\u5206\u3051\u3057\u3001\u7d30\u5206\u5316\u3059\u308b\u624b\u6cd5\u3067\u3059\u3002\u5358\u306b\u300c\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u300d\u3068\u547c\u3070\u308c\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5206\u985e\u306e\u57fa\u6e96\u306b\u6c7a\u307e\u308a\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u4e00\u822c\u7684\u306b\u3088\u304f\u7528\u3044\u3089\u308c\u308b\u306e\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u6307\u6a19\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5730\u7406\u7684\u5909\u6570\uff1a\u9867\u5ba2\u306e\u5c45\u4f4f\u5730\u57df\u3084\u6c17\u5019\u3001\u6587\u5316\u306a\u3069<\/li><li>\u4eba\u53e3\u52d5\u614b\u7684\u5909\u6570\uff1a\u6027\u5225\u3084\u5e74\u9f62\u3001\u56fd\u7c4d\u3001\u8077\u696d\u306a\u3069<\/li><li>\u5fc3\u7406\u7684\u5909\u6570\uff1a\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u3084\u6027\u683c\u3001\u4fa1\u5024\u89b3\u306a\u3069<\/li><li>\u884c\u52d5\u5909\u6570\uff1a\u8cfc\u8cb7\u6b74\u3084\u5229\u7528\u983b\u5ea6\u306a\u3069<\/li><\/ul>\n\n\n\n<p>\u6d88\u8cbb\u8005\u306e\u6c42\u3081\u308b\u3082\u306e\u304c\u591a\u69d8\u5316\u3057\u3066\u3044\u308b\u73fe\u5728\u3001\u4e00\u5f8b\u3067\u540c\u3058\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u4ed5\u639b\u3051\u3066\u3082\u3001\u591a\u304f\u306e\u52b9\u679c\u306f\u671f\u5f85\u3067\u304d\u307e\u305b\u3093\u3002\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306b\u3088\u3063\u3066\u30b0\u30eb\u30fc\u30d7\u306e\u55dc\u597d\u3084\u50be\u5411\u3092\u628a\u63e1\u3067\u304d\u308c\u3070\u3001\u3088\u308a\u30d5\u30a3\u30c3\u30c8\u3059\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u5b9f\u65bd\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u7d50\u679c\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u3084\u58f2\u4e0a\u306e\u5411\u4e0a\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u3067\u884c\u3048\u308b\u306e\u306f\u3001\u5c5e\u6027\u306b\u3088\u308b\u30b0\u30eb\u30fc\u30d7\u5206\u3051\u307e\u3067\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u7d30\u5206\u5316\u3057\u305f\u5f8c\u306f\u3001\u3069\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u72d9\u3046\u306e\u304b\u3001\u3069\u306e\u3088\u3046\u306b\u58f2\u308a\u8fbc\u3080\u306e\u304b\uff08\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\uff09\u3092\u6c7a\u3081\u3001\u65bd\u7b56\u3092\u5b9f\u884c\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30c7\u30b7\u30eb\u5206\u6790<\/h3>\n\n\n\n<p>\u30c7\u30b7\u30eb\u5206\u6790 \u3068\u306f\u3001\u8cfc\u5165\u91d1\u984d\u306e\u9ad8\u3044\u9806\u306b\u9867\u5ba2\u309210\u500b\u306e\u30b0\u30eb\u30fc\u30d7\u306b\u5206\u3051\u3001\u58f2\u4e0a\u9ad8\u69cb\u6210\u6bd4\u3092\u7b97\u51fa\u3059\u308b\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002\u58f2\u4e0a\u8ca2\u732e\u5ea6\u306e\u9ad8\u3044\u9867\u5ba2\u5c64\u3092\u628a\u63e1\u3067\u304d\u308b\u305f\u3081\u3001\u91cd\u70b9\u7684\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u3079\u304d\u9806\u756a\u3092\u6c7a\u3081\u308b\u306e\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30c7\u30b7\u30eb\u5206\u6790 \u306e\u6307\u6a19\u306f\u4e00\u3064\u306e\u305f\u3081\u3001\u5206\u6790\u306e\u4ed5\u65b9\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306b\u3044\u305f\u3063\u3066\u30b7\u30f3\u30d7\u30eb\u3067\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>\u9867\u5ba2\u3092\u8cfc\u5165\u91d1\u984d\u306e\u9ad8\u3044\u9806\u306b\u4e26\u3079\u306610\u7b49\u5206\u3057\u3001\u4e0a\u304b\u3089\u30c7\u30b7\u30eb1\u30fb\u30c7\u30b7\u30eb2\u30fb\u30c7\u30b7\u30eb3\u2026\u30c7\u30b7\u30eb10\u307e\u3067\u30e9\u30f3\u30af\u4ed8\u3051\u3059\u308b<\/li><li>\u58f2\u4e0a\u69cb\u6210\u6bd4\u3084\u8cfc\u5165\u6bd4\u7387\u3092\u7b97\u51fa\u3057\u3001\u8ca2\u732e\u5ea6\u306e\u9ad8\u3044\u30b0\u30eb\u30fc\u30d7\u3092\u53ef\u8996\u5316\u3059\u308b<\/li><\/ol>\n\n\n\n<p>\u30b9\u30c6\u30c3\u30d72\u3067\u5224\u660e\u3057\u305f\u58f2\u4e0a\u8ca2\u732e\u5ea6\u306e\u9ad8\u3044\u30b0\u30eb\u30fc\u30d7\u306b\u5bfe\u3057\u3066\u9069\u5207\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u4ed5\u639b\u3051\u308b\u3053\u3068\u3067\u3001\u52b9\u679c\u7684\u306b\u58f2\u4e0a\u5411\u4e0a\u304c\u76ee\u6307\u305b\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u30c7\u30b7\u30eb1\u304b\u30893\u307e\u3067\u3067\u58f2\u4e0a\u306e\u5927\u534a\u3092\u5360\u3081\u3066\u3044\u308b\u5834\u5408\u3001\u3053\u306e\u5c64\u306b\u5bfe\u3057\u3066\u91cd\u70b9\u7684\u306b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u6253\u3064\u3079\u304d\u3067\u3059\u3002\u4e00\u65b9\u3067\u3001\u58f2\u4e0a\u304c\u307b\u3068\u3093\u3069\u671f\u5f85\u3067\u304d\u306a\u3044\u30c7\u30b7\u30eb10\u306e\u5c64\u306b\u306f\u3001\u30b3\u30b9\u30c8\u304c\u3042\u307e\u308a\u304b\u304b\u3089\u306a\u3044\u30e1\u30eb\u30de\u30ac\u3092\u9001\u308b\u306a\u3069\u3001\u5bfe\u7b56\u3092\u5909\u3048\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6bd4\u8f03\u7684\u5206\u6790\u304c\u5bb9\u6613\u306a\u70b9\u304c\u30c7\u30b7\u30eb\u5206\u6790\u306e\u30e1\u30ea\u30c3\u30c8\u3067\u3059\u304c\u3001\u4e00\u5ea6\u3060\u3051\u9ad8\u984d\u5546\u54c1\u3092\u8cfc\u5165\u3057\u305f\u6d88\u8cbb\u8005\u304c\u4e0a\u4f4d\u5165\u308a\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u306a\u3069\u3001\u7d30\u304b\u3044\u5206\u6790\u304c\u3067\u304d\u306a\u3044\u70b9\u306b\u306f\u6ce8\u610f\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">ABC\u5206\u6790<\/h3>\n\n\n\n<p>\u9867\u5ba2\u3084\u5546\u54c1\u3092\u3001\u58f2\u4e0a\u9ad8\u3084\u30b3\u30b9\u30c8\u3001\u5728\u5eab\u306a\u3069\u306e\u6307\u6a19\u306b\u3088\u3063\u3066A\u30fbB\u30fbC\u306e3\u30b0\u30eb\u30fc\u30d7\u306b\u5206\u985e\u3059\u308b\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5728\u5eab\u7ba1\u7406\u306a\u3069\u3067\u3082\u4f7f\u308f\u308c\u3001\u30a4\u30bf\u30ea\u30a2\u306e\u7d4c\u6e08\u5b66\u8005\u30d1\u30ec\u30fc\u30c8\u304c\u63d0\u5531\u3057\u305f\u6cd5\u5247\u300c\u58f2\u4e0a\u306e\u7d048\u5272\u306f2\u5272\u306e\u9867\u5ba2\u304c\u751f\u307f\u51fa\u3059\u300d\u304c\u30d9\u30fc\u30b9\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5206\u6790\u306e\u969b\u306f\u3001\u58f2\u4e0a\u9ad8\u3084\u5229\u76ca\u306a\u3069\u306e\u6307\u6a19\u304c\u5927\u304d\u3044\u9806\u306b\u9867\u5ba2\u3092\u4e26\u3079\u3001\u7d2f\u7a4d\u69cb\u6210\u6bd4\u3092\u3082\u3068\u306bA\u30fbB\u30fbC\u306e3\u30b0\u30eb\u30fc\u30d7\u306b\u5206\u985e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5206\u985e\u57fa\u6e96\u306b\u660e\u78ba\u306a\u6c7a\u307e\u308a\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u305f\u3068\u3048\u3070\u7d2f\u7a4d\u69cb\u6210\u6bd470\u301c80\uff05\u7a0b\u5ea6\u307e\u3067\u3092A\u30b0\u30eb\u30fc\u30d7\u300190\uff05\u7a0b\u5ea6\u307e\u3067\u3092B\u30b0\u30eb\u30fc\u30d7\u3001\u305d\u308c\u4ee5\u964d\u3092C\u30b0\u30eb\u30fc\u30d7\u3068\u3059\u308b\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<th>\u30b0\u30eb\u30fc\u30d7<\/th>\n<th>\u6bd4\u7387<\/th>\n<th>ABC\u5206\u6790\u3067\u306e\u4e00\u822c\u7684\u306a\u6bd4\u7387\u8a2d\u5b9a<\/th>\n<\/tr>\n<tr>\n<td>A\u30b0\u30eb\u30fc\u30d7<\/td>\n<td>\u4e0a\u4f4d20\uff05<\/td>\n<td>\u91cd\u8981\u5ea6\u306e\u9ad8\u3044\u9867\u5ba2\u3067\u3001\u53ce\u76ca\u306e\u5927\u90e8\u5206\u3092\u5360\u3081\u308b<\/td>\n<\/tr>\n<tr>\n<td>B\u30b0\u30eb\u30fc\u30d7<\/td>\n<td>\u6b21\u306e30\uff05<\/td>\n<td>\u91cd\u8981\u5ea6\u306f\u4e2d\u9593\u306e\u9867\u5ba2<\/td>\n<\/tr>\n<tr>\n<td>C\u30b0\u30eb\u30fc\u30d7<\/td>\n<td>\u6b8b\u308a\u306e50\uff05<\/td>\n<td>\u4f4e\u91cd\u8981\u5ea6\u306e\u9867\u5ba2<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<p>\u6700\u91cd\u8981\u9867\u5ba2\u3067\u3042\u308bA\u30b0\u30eb\u30fc\u30d7\u306b\u306f\u624b\u539a\u3044\u7279\u5178\u3092\u7528\u610f\u3059\u308b\u306a\u3069\u91cd\u70b9\u7684\u306b\u5bfe\u5fdc\u3057\u3001C\u30b0\u30eb\u30fc\u30d7\u306f\u30b3\u30b9\u30c8\u3092\u6291\u3048\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3068\u3069\u3081\u308b\u306a\u3069\u3001\u52b9\u7387\u7684\u306a\u65bd\u7b56\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">CTB\u5206\u6790<\/h3>\n\n\n\n<p>Category(\u30ab\u30c6\u30b4\u30ea)\u30fbTaste(\u55dc\u597d)\u30fbBrand(\u30d6\u30e9\u30f3\u30c9)\u306e3\u3064\u306e\u6307\u6a19\u306b\u57fa\u3065\u304d\u3001\u9867\u5ba2\u306e\u8cfc\u8cb7\u50be\u5411\u3092\u5206\u6790\u3059\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Category\uff1a\u5546\u54c1\u306e\u7a2e\u985e\u3002\u5927\u5206\u985e\uff08\u30a2\u30d1\u30ec\u30eb\u306a\u3089\u30e1\u30f3\u30ba\u3084\u30ec\u30c7\u30a3\u30fc\u30b9\u306a\u3069\uff09\u3068\u5c0f\u5206\u985e\uff08\u500b\u5225\u306e\u5546\u54c1\u540d\u306a\u3069\uff09\u306b\u5206\u3051\u308b\u3002\u5834\u5408\u306b\u5fdc\u3058\u3066\u4e2d\u5206\u985e\u3092\u7acb\u3066\u308b\u3053\u3068\u3082\u3042\u308b\u3002<\/li><li>Taste\uff1a\u5f62\u3084\u8272\u3001\u6a21\u69d8\u3001\u30c7\u30b6\u30a4\u30f3\u3001\u30b5\u30a4\u30ba\u306a\u3069\u3002<\/li><li>Brand\uff1a\u30d6\u30e9\u30f3\u30c9\u3084\u30e1\u30fc\u30ab\u30fc\u306a\u3069\u3002\u30ad\u30e3\u30e9\u30af\u30bf\u30fc\u306a\u3069\u3082\u542b\u307e\u308c\u308b\u3002<\/li><\/ul>\n\n\n\n<p>\u3069\u306e\u30ab\u30c6\u30b4\u30ea\u306e\u3069\u306e\u30d6\u30e9\u30f3\u30c9\u3092\u9078\u3076\u304b\u304c\u5206\u304b\u308c\u3070\u3001\u9867\u5ba2\u3054\u3068\u306e\u597d\u307f\u3084\u95a2\u5fc3\u3092\u8a73\u7d30\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002\u305d\u306e\u7d50\u679c\u3001\u9867\u5ba2\u306e\u597d\u307f\u306b\u3042\u308f\u305b\u3066\u304a\u3059\u3059\u3081\u5546\u54c1\u3092\u6848\u5185\u3059\u308b\u306a\u3069\u3001\u30af\u30ed\u30b9\u30bb\u30eb\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u9867\u5ba2\u30b0\u30eb\u30fc\u30d7\u3054\u3068\u306b\u597d\u3080\u50be\u5411\u304c\u3042\u308b\u8272\u3084\u30b5\u30a4\u30ba\u3001\u30c7\u30b6\u30a4\u30f3\u304c\u5206\u304b\u308c\u3070\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306b\u5408\u308f\u305b\u305f\u5546\u54c1\u5c55\u958b\u3082\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u65b0\u898f\u9867\u5ba2\u3092\u547c\u3073\u8fbc\u3093\u3060\u308a\u3001\u65e2\u5b58\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u3089\u308c\u305f\u308a\u3059\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001CTB\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b\u306b\u306f\u3001\u30ab\u30c6\u30b4\u30ea\u30fb\u30c6\u30a4\u30b9\u30c8\u30fb\u30d6\u30e9\u30f3\u30c9\u306a\u3069\u3001\u7570\u306a\u308b\u7279\u5fb4\u3092\u6301\u3064\u5546\u54c1\u306e\u8cfc\u8cb7\u30c7\u30fc\u30bf\u304c\u5fc5\u8981\u3067\u3059\u3002\u6271\u3046\u5546\u54c1\u304c\u5358\u4e00\u3067\u3042\u3063\u305f\u308a\u3001\u5546\u54c1\u306e\u7279\u5fb4\u306b\u9055\u3044\u304c\u307b\u3068\u3093\u3069\u306a\u304b\u3063\u305f\u308a\u3059\u308b\u5834\u5408\u306f\u3001\u9867\u5ba2\u3092\u5341\u5206\u306b\u5206\u985e\u3067\u304d\u305a\u3001CTB\u5206\u6790\u306e\u30e1\u30ea\u30c3\u30c8\u3092\u6d3b\u304b\u3057\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081\u3001\u81ea\u793e\u306e\u5546\u54c1\u69cb\u6210\u3084\u4fdd\u6709\u3059\u308b\u30c7\u30fc\u30bf\u3092\u8e0f\u307e\u3048\u3001CTB\u5206\u6790\u304c\u9069\u3057\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30b3\u30db\u30fc\u30c8\u5206\u6790<\/h3>\n\n\n\n<p>\u30b3\u30db\u30fc\u30c8\u5206\u6790\u306f\u3001\u9867\u5ba2\u3092\u4e00\u5b9a\u306e\u6761\u4ef6\u3067\u30b0\u30eb\u30fc\u30d7\u306b\u5206\u3051\u3001\u6642\u9593\u7d4c\u904e\u306b\u4f34\u3046\u884c\u52d5\u306e\u5909\u5316\u3092\u8ffd\u8de1\u3059\u308b\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002\u300c\u30b3\u30db\u30fc\u30c8\u300d\u3068\u306f\u3001\u5171\u901a\u3059\u308b\u6642\u671f\u30fb\u884c\u52d5\u30fb\u5c5e\u6027\u306a\u3069\u306e\u6761\u4ef6\u3092\u6301\u3064\u96c6\u56e3 \u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u7279\u5b9a\u306e\u9867\u5ba2\u30b0\u30eb\u30fc\u30d7\u306e\u884c\u52d5\u5909\u5316\u3092\u6642\u7cfb\u5217\u3067\u8ffd\u8de1\u3059\u308b\u305f\u3081\u3001\u5358\u306b\u6642\u9593\u306e\u6d41\u308c\u306b\u3088\u308b\u5909\u5316\u3060\u3051\u3092\u8ffd\u3046\u901a\u5e38\u306e\u6642\u7cfb\u5217\u5206\u6790\u3068\u306f\u7570\u306a\u308a\u307e\u3059\u3002\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3084EC\u30b5\u30a4\u30c8\u3001\u30b9\u30de\u30db\u30a2\u30d7\u30ea\u8ca9\u58f2\u306a\u3069\u306e\u696d\u614b\u3067\u3088\u304f\u4f7f\u308f\u308c\u308b\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n\n<p>\u4f8b\uff09<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u30b3\u30db\u30fc\u30c8\uff1a\u300c2026\u5e741\u6708\u306b\u30a2\u30d7\u30ea\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u305f\u4eba\u300d\u300c2026\u5e742\u6708\u306b\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u305f\u4eba\u300d<\/li><li>Taste\uff1a\u5f62\u3084\u8272\u3001\u6a21\u69d8\u3001\u30c7\u30b6\u30a4\u30f3\u3001\u30b5\u30a4\u30ba\u306a\u3069\u3002<\/li><li>\u5206\u6790\u5bfe\u8c61\uff1a1\u30ab\u6708\u5f8c\u30fb2\u30ab\u6708\u5f8c\u306b\u30a2\u30d7\u30ea\u3092\u7d99\u7d9a\u5229\u7528\u3057\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u6570<\/li><li>\u6d3b\u7528\u65b9\u6cd5\uff1a2\u6708\u306b\u65b0\u6a5f\u80fd\u3092\u8ffd\u52a0\u3057\u305f\u5f8c\u30012\u6708\u7d44\u306e1\u30ab\u6708\u5f8c\u306e\u7d99\u7d9a\u7387\u304c1\u6708\u7d44\u3088\u308a\u9ad8\u3051\u308c\u3070\u3001\u65b0\u6a5f\u80fd\u304c\u7d99\u7d9a\u7387\u5411\u4e0a\u306b\u5f71\u97ff\u3057\u305f\u53ef\u80fd\u6027\u304c\u3042\u308b\u3068\u4eee\u8aac\u3092\u7acb\u3066\u3089\u308c\u308b<\/li><\/ul>\n\n\n\n<p>\u9867\u5ba2\u306e\u52d5\u5411\u3092\u628a\u63e1\u3067\u304d\u3001\u65bd\u7b56\u3054\u3068\u306e\u52b9\u679c\u3092\u9577\u671f\u7684\u306a\u8996\u70b9\u3067\u78ba\u8a8d\u3067\u304d\u308b\u305f\u3081\u3001\u30b3\u30db\u30fc\u30c8\u5206\u6790\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u6700\u9069\u5316\u3084LTV\u5411\u4e0a\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u305f\u3060\u3057\u3001\u6b63\u78ba\u306a\u7d50\u679c\u3092\u5f97\u308b\u305f\u3081\u306b\u306f\u5341\u5206\u306a\u30c7\u30fc\u30bf\u91cf\u304c\u5fc5\u8981\u306a\u70b9\u306b\u6ce8\u610f\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">LTV\u5206\u6790<\/h3>\n\n\n\n<p>LTV\u3068\u306fLife Time Value\u306e\u7565\u8a9e\u3067\u3001\u65e5\u672c\u8a9e\u3067\u306f\u9867\u5ba2\u751f\u6daf\u4fa1\u5024\u3068\u8a33\u3055\u308c\u307e\u3059\u3002\u9867\u5ba2\u304c\u63a5\u70b9\u3092\u6301\u3063\u305f\u6700\u521d\u304b\u3089\u7d42\u4e86\u307e\u3067\u306b\u3069\u308c\u3060\u3051\u306e\u5229\u76ca\u3092\u3082\u305f\u3089\u3059\u304b\u3092\u6e2c\u308b\u6570\u5024\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3059\u308b\u3088\u308a\u3082\u3001\u65e2\u5b58\u9867\u5ba2\u3068\u826f\u597d\u306a\u95a2\u4fc2\u3092\u7dad\u6301\u3059\u308b\u307b\u3046\u304c\u30b3\u30b9\u30c8\u3092\u6291\u3048\u3066\u5229\u76ca\u3092\u4e0a\u3052\u3084\u3059\u3044\u3053\u3068\u304b\u3089\u3001LTV\u306e\u91cd\u8981\u6027\u304c\u9ad8\u307e\u3063\u3066\u3044\u307e\u3059\u3002\u7b97\u51fa\u65b9\u6cd5\u306f\u8907\u6570\u3042\u308a\u3001\u4ee5\u4e0b\u306f\u4ee3\u8868\u7684\u306a\u8a08\u7b97\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<th>\u8a08\u7b97\u5f0f<\/th>\n<th>\u4e3b\u306a\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb<\/th>\n<th>\u7740\u76ee\u3059\u308b\u70b9<\/th>\n<\/tr>\n<tr>\n<td>\u5e74\u9593\u53d6\u5f15\u984d \u00d7 \u53ce\u76ca\u7387 \u00d7 \u7d99\u7d9a\u5e74\u6570<\/td>\n<td>SaaS\u30fb\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306a\u3069\uff08\u5e74\u9593\u306e\u53d6\u5f15\u984d\u3084\u5e73\u5747\u7d99\u7d9a\u5e74\u6570\u3092\u628a\u63e1\u3067\u304d\u308b\u5834\u5408\uff09<\/td>\n<td>\u53d6\u5f15\u984d\u30fb\u7d99\u7d9a\u671f\u9593<\/td>\n<\/tr>\n<tr>\n<td>ARPU \u00d7 \u7c97\u5229\u7387 \u00f7 \u89e3\u7d04\u7387<\/td>\n<td>SaaS\u30fb\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306a\u3069\uff08\u6708\u6b21\u306e\u89e3\u7d04\u7387\u3092\u628a\u63e1\u3067\u304d\u308b\u5834\u5408\uff09<\/td>\n<td>\u9867\u5ba2\u5358\u4fa1\u30fb\u7c97\u5229\u7387\u30fb\u89e3\u7d04\u7387<\/td>\n<\/tr>\n<tr>\n<td>\u5e73\u5747\u8cfc\u5165\u5358\u4fa1 \u00d7 \u8cfc\u5165\u56de\u6570 \u00d7 \u53ce\u76ca\u7387<\/td>\n<td>EC\u30b5\u30a4\u30c8\u30fb\u5c0f\u58f2\u696d\u30fb\u98f2\u98df\u5e97\u306a\u3069<\/td>\n<td>\u4e8b\u696d\u5168\u4f53\u306e\u5e73\u5747\u7684\u306a\u5229\u76ca\u3092\u628a\u63e1\u3059\u308b<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<p>LTV\u304c\u9ad8\u3044\u9867\u5ba2\u5c64\u3092\u628a\u63e1\u3067\u304d\u308c\u3070\u3001\u305d\u306e\u5c64\u306b\u91cd\u70b9\u7684\u306b\u5546\u54c1\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u6848\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u9ad8\u3044\u53ce\u76ca\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002\u9867\u5ba2\u7372\u5f97\u30fb\u7dad\u6301\u306b\u304b\u304b\u308b\u30b3\u30b9\u30c8\u3068\u53ce\u76ca\u3068\u306e\u30d0\u30e9\u30f3\u30b9\u3082\u5224\u65ad\u3057\u3084\u3059\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790<\/h3>\n\n\n\n<p>\u30d0\u30b9\u30b1\u30c3\u30c8\u5206\u6790\u306f\u3001EC\u30b5\u30a4\u30c8\u306a\u3069\u3067\u30ab\u30fc\u30c8\u306b\u4e00\u7dd2\u306b\u5165\u3063\u3066\u3044\u308b\u5546\u54c1\u306e\u95a2\u4fc2\u3092\u8abf\u3079\u308b\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002\u3069\u306e\u3088\u3046\u306a\u5546\u54c1\u304c\u4e00\u7dd2\u306b\u8cb7\u308f\u308c\u3066\u3044\u308b\u306e\u304b\u3092\u8abf\u3079\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3084\u8cfc\u8cb7\u884c\u52d5\u304c\u628a\u63e1\u3067\u304d\u3001\u7cbe\u5ea6\u306e\u9ad8\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u304c\u6253\u3066\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5206\u6790\u306e\u65b9\u6cd5\u306f\u8907\u6570\u3042\u308a\u3001\u305d\u306e\u3046\u3061\u4ee3\u8868\u7684\u306a\u30a2\u30bd\u30b7\u30a8\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u3067\u306f\u3001\u4e3b\u306b\u4ee5\u4e0b\u306e\u6307\u6a19\u3092\u7528\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\">\n<table>\n<tbody>\n<tr>\n<th>\u6307\u6a19<\/th>\n<th>\u610f\u5473<\/th>\n<th>\u5185\u5bb9<\/th>\n<\/tr>\n<tr>\n<td>\u540c\u6642\u8cfc\u8cb7\u7387\uff08\u652f\u6301\u5ea6\uff09<\/td>\n<td>\u540c\u6642\u8cfc\u5165\u8005\u6570\u00f7\u8cfc\u5165\u8005\u5168\u4f53\u6570<\/td>\n<td>\u5168\u4f53\u306b\u5bfe\u3059\u308b\u5546\u54c1A\u3068B\u3092\u4e00\u7dd2\u306b\u8cfc\u5165\u3059\u308b\u9867\u5ba2\u306e\u5272\u5408<\/td>\n<\/tr>\n<tr>\n<td>\u6307\u5b9a\u5546\u54c1\u540c\u6642\u8cfc\u8cb7\u7387\uff08\u4fe1\u983c\u5ea6\uff09<\/td>\n<td>\u540c\u6642\u8cfc\u5165\u8005\u6570\u00f7\u5546\u54c1A\u8cfc\u5165\u8005\u6570<\/td>\n<td>\u5546\u54c1A\u3092\u8cfc\u5165\u3057\u305f\u9867\u5ba2\u306e\u3046\u3061\u5546\u54c1B\u3082\u4e00\u7dd2\u306b\u8cfc\u5165\u3059\u308b\u9867\u5ba2\u306e\u5272\u5408<\/td>\n<\/tr>\n<tr>\n<td>\u95a2\u9023\u5546\u54c1\u8cfc\u8cb7\u7387\uff08\u671f\u5f85\u4fe1\u983c\u5ea6\uff09<\/td>\n<td>\u5546\u54c1B\u8cfc\u5165\u8005\u6570\u00f7\u8cfc\u5165\u8005\u5168\u4f53\u6570<\/td>\n<td>\u9867\u5ba2\u5168\u4f53\u306e\u3046\u3061\u3001\u5546\u54c1B\u3092\u8cfc\u5165\u3059\u308b\u5272\u5408<\/td>\n<\/tr>\n<tr>\n<td>\u30ea\u30d5\u30c8\u5024<\/td>\n<td>\u4fe1\u983c\u5ea6\u00f7\u671f\u5f85\u4fe1\u983c\u5ea6<\/td>\n<td>\u671f\u5f85\u4fe1\u983c\u5ea6\u306b\u5bfe\u3059\u308b\u4fe1\u983c\u5ea6\u306e\u5272\u5408<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n\n\n<p>\u306a\u304a\u3001\u6c34\u3084\u304a\u8336\u3068\u3044\u3063\u305f\u65e5\u3054\u308d\u304b\u3089\u30b3\u30f3\u30b9\u30bf\u30f3\u30c8\u306b\u58f2\u308c\u3066\u3044\u308b\u5546\u54c1\u3084\u3001\u6975\u7aef\u306b\u58f2\u308c\u3066\u3044\u306a\u3044\u5546\u54c1\u306a\u3069\u306f\u542b\u307e\u308c\u3066\u3044\u308b\u3068\u5206\u6790\u7d50\u679c\u304c\u6b63\u78ba\u306b\u51fa\u306a\u304f\u306a\u308b\u30b1\u30fc\u30b9\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u65e5\u3054\u308d\u304b\u3089\u30b3\u30f3\u30b9\u30bf\u30f3\u30c8\u306b\u58f2\u308c\u3066\u3044\u308b\u5546\u54c1\u306f\u5206\u6790\u5bfe\u8c61\u304b\u3089\u5916\u3059\u30b1\u30fc\u30b9\u304c\u3042\u308b\u3053\u3068\u3082\u982d\u306b\u5165\u308c\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u884c\u52d5\u30c8\u30ec\u30f3\u30c9\u5206\u6790<\/h3>\n\n\n\n<p>\u7279\u5b9a\u306e\u6642\u671f\u3084\u6642\u9593\u5e2f\u3054\u3068\u306e\u8cfc\u8cb7\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u3001\u3069\u306e\u6642\u671f\u306b\u3069\u306e\u3088\u3046\u306a\u9867\u5ba2\u304c\u3069\u306e\u5546\u54c1\u3092\u8cb7\u3063\u3066\u3044\u308b\u304b\u3092\u8abf\u3079\u308b\u5206\u6790\u624b\u6cd5\u3067\u3059\u3002\u6642\u671f\u5225\u306e\u884c\u52d5\u50be\u5411\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3067\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u305f\u65bd\u7b56\u3092\u5b9f\u65bd\u3057\u3084\u3059\u304f\u306a\u3063\u305f\u308a\u3001\u58f2\u4e0a\u4e88\u6e2c\u306e\u7cbe\u5ea6\u3092\u9ad8\u3081\u305f\u308a\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u884c\u52d5\u30c8\u30ec\u30f3\u30c9\u5206\u6790\u306b\u3088\u3063\u3066\u81ea\u793e\u304c\u6271\u3046\u7279\u5b9a\u306e\u5546\u54c1\u306e\u300c\u8cfc\u8cb7\u6570\u304c\u5897\u3048\u308b\u6642\u671f\u300d\u300c\u3088\u304f\u58f2\u308c\u308b\u30b5\u30a4\u30ba\u300d\u300c\u8cfc\u5165\u8005\u5c64\u306e\u30dc\u30ea\u30e5\u30fc\u30e0\u30be\u30fc\u30f3\u300d\u304c\u628a\u63e1\u3067\u304d\u305f\u3068\u3057\u307e\u3057\u3087\u3046\u3002\u3059\u308b\u3068\u3001\u3069\u306e\u5c64\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u3069\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u8ca9\u4fc3\u5e83\u544a\u3092\u6253\u3064\u3079\u304d\u304b\u3001\u3069\u306e\u30b5\u30a4\u30ba\u3092\u591a\u304f\u7528\u610f\u3059\u3079\u304d\u304b\u304c\u5206\u304b\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u30cb\u30fc\u30ba\u304c\u9ad8\u307e\u3063\u3066\u3044\u308b\u3068\u304d\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u304d\u308b\u305f\u3081\u58f2\u4e0a\u304c\u4e0a\u304c\u308a\u3084\u3059\u304f\u306a\u308b\u307b\u304b\u3001\u6b32\u3057\u3044\u6642\u671f\u306b\u6b32\u3057\u3044\u3082\u306e\u304c\u624b\u306b\u5165\u3063\u305f\u9867\u5ba2\u306e\u6e80\u8db3\u5ea6\u5411\u4e0a\u3082\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u306a\u304a\u3001\u5b9f\u65bd\u3059\u308b\u969b\u306f\u5206\u6790\u306e\u76ee\u7684\u306b\u5fdc\u3058\u3066\u5bfe\u8c61\u671f\u9593\u3092\u9069\u5207\u306b\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u5b63\u7bc0\u306b\u3088\u308b\u8cfc\u8cb7\u50be\u5411\u306e\u5909\u5316\u3084\u4e00\u6642\u7684\u306a\u6d41\u884c\u306e\u5f71\u97ff\u3092\u898b\u6975\u3081\u305f\u3044\u5834\u5408\u306f\u3001\u53ef\u80fd\u3067\u3042\u308c\u3070\u8907\u6570\u5e74\u306e\u30c7\u30fc\u30bf\u3092\u6bd4\u8f03\u3059\u308b\u3068\u3001\u3088\u308a\u50be\u5411\u3092\u628a\u63e1\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"CRM-4\">CRM\u5206\u6790\u3092\u5b9f\u65bd\u3059\u308b\u969b\u306e\u30dd\u30a4\u30f3\u30c8<\/span><\/h2>\n\n\n\n<p>CRM\u5206\u6790\u306e\u52b9\u679c\u3092\u6700\u5927\u9650\u306b\u9ad8\u3081\u308b\u305f\u3081\u306b\u306f\u3001\u4ee5\u4e0b\u306e2\u70b9\u3082\u62bc\u3055\u3048\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>\u5206\u6790\u306e\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b<\/li><li>\u30c7\u30fc\u30bf\u3092\u7d99\u7d9a\u7684\u306b\u84c4\u7a4d\u3057\u9069\u5b9c\u66f4\u65b0\u3059\u308b<\/li><\/ul>\n\n\n\n<p>\u307e\u305f\u3001\u76ee\u7684\u306b\u5408\u3063\u305f\u5206\u6790\u624b\u6cd5\u3092\u9078\u3076\u3053\u3068\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u5206\u6790\u306e\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b<\/h3>\n\n\n\n<p>\u307e\u305a\u306f\u3001\u300c\u4f55\u3092\u660e\u3089\u304b\u306b\u3057\u305f\u3044\u306e\u304b\u300d\u300c\u4f55\u3092\u6539\u5584\u3057\u305f\u3044\u306e\u304b\u300d\u3092\u660e\u78ba\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u3053\u308c\u306f\u3001\u300c\u8ca9\u4fc3\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3092\u628a\u63e1\u3057\u305f\u3044\u300d\u300c\u4f11\u7720\u9867\u5ba2\u3092\u6398\u308a\u8d77\u3053\u3057\u305f\u3044\u300d\u3068\u3044\u3063\u305f\u76ee\u7684\u306b\u3088\u3063\u3066\u3001\u9078\u3076\u3079\u304d\u5206\u6790\u624b\u6cd5\u3084\u7528\u610f\u3059\u308b\u30c7\u30fc\u30bf\u304c\u7570\u306a\u308b\u305f\u3081\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3068\u3048\u3070\u3001\u4f11\u7720\u9867\u5ba2\u3092\u6398\u308a\u8d77\u3053\u3057\u3066\u518d\u8cfc\u5165\u3092\u4fc3\u3057\u305f\u3044\u306a\u3089RFM\u5206\u6790\u3001\u9867\u5ba2\u5c5e\u6027\u3084\u30cb\u30fc\u30ba\u306b\u5408\u308f\u305b\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u5b9f\u65bd\u3057\u305f\u3044\u3068\u304d\u306f\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u5206\u6790\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u76ee\u7684\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u3067\u3001\u52b9\u679c\u7684\u306a\u5206\u6790\u304c\u53ef\u80fd\u306b\u306a\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u6d3b\u304b\u305b\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30c7\u30fc\u30bf\u3092\u7d99\u7d9a\u7684\u306b\u84c4\u7a4d\u3057\u9069\u5b9c\u66f4\u65b0\u3059\u308b<\/h3>\n\n\n\n<p>CRM\u5206\u6790\u306f\u4e00\u5ea6\u884c\u3048\u3070\u3088\u3044\u3082\u306e\u3067\u306f\u306a\u304f\u3001\u5b9a\u671f\u7684\u306b\u884c\u3063\u3066\u6700\u65b0\u306e\u72b6\u614b\u3092\u78ba\u8a8d\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u306b\u306f\u3001\u9867\u5ba2\u60c5\u5831\u3084\u8cfc\u8cb7\u5c65\u6b74\u306e\u30c7\u30fc\u30bf\u3092\u7d99\u7d9a\u7684\u306b\u84c4\u7a4d\u3057\u3001\u5e38\u306b\u66f4\u65b0\u3059\u308b\u3053\u3068\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u5206\u6790\u3057\u305f\u7d50\u679c\u306f\u3001\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u9069\u5207\u306b\u53cd\u6620\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u7d50\u679c\u3092\u53cd\u6620\u3057\u3066\u65bd\u7b56\u3092\u5b9f\u65bd\u3057\u305f\u3042\u3068\u306f\u3001\u52b9\u679c\u3092\u691c\u8a3c\u3057\u3066\u6539\u5584\u3092\u7e70\u308a\u8fd4\u3057\u307e\u3057\u3087\u3046\u3002PDCA\u3092\u56de\u3059\u3053\u3068\u3067\u3001CRM\u5206\u6790\u306e\u4fa1\u5024\u3092\u6700\u5927\u9650\u306b\u5f15\u304d\u51fa\u305b\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"i\">\u307e\u3068\u3081<\/span><\/h2>\n\n\n\n<p>CRM\u5206\u6790\u306f\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u9867\u5ba2\u7406\u89e3\u3092\u6df1\u3081\u3001\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u3092\u6700\u9069\u5316\u3059\u308b\u305f\u3081\u306b\u6b20\u304b\u305b\u306a\u3044\u53d6\u308a\u7d44\u307f\u3067\u3059\u3002\u76ee\u7684\u306b\u5408\u3063\u305f\u5206\u6790\u624b\u6cd5\u3092\u9078\u3073\u3001\u7d50\u679c\u3092\u65bd\u7b56\u306b\u6d3b\u304b\u3057\u3066\u58f2\u4e0a\u306e\u62e1\u5927\u3092\u76ee\u6307\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u9069\u5207\u306a\u5206\u6790\u3092\u884c\u3046\u305f\u3081\u306b\u306fCRM\u30b7\u30b9\u30c6\u30e0\u3092\u5c0e\u5165\u3057\u3001\u30c7\u30fc\u30bf\u3092\u84c4\u7a4d\u3059\u308b\u3053\u3068\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u30bd\u30d5\u30c8\u30d6\u30ec\u30fc\u30f3\u306eesm(e\u30bb\u30fc\u30eb\u30b9\u30de\u30cd\u30fc\u30b8\u30e3\u30fc)\u306f\u3001\u76f4\u611f\u7684\u306b\u64cd\u4f5c\u3067\u304d\u308b\u5165\u529b\u753b\u9762\u304c\u7279\u5fb4\u3067\u3001\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u304c\u898b\u3084\u3059\u304f\u3001BI\u30c4\u30fc\u30eb\u3068\u9023\u643a\u3059\u308c\u3070\u7cbe\u5ea6\u306e\u9ad8\u3044\u5206\u6790\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>CRM\u5206\u6790\u3067\u304a\u60a9\u307f\u306e\u65b9\u306f\u305c\u3072\u4e00\u5ea6\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u300230\u65e5\u9593\u306e\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"\/esm\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u3054\u76f8\u8ac7\u30fb\u304a\u554f\u3044\u5408\u308f\u305b\u30fb\u7121\u6599\u30c8\u30e9\u30a4\u30a2\u30eb\u306e\u304a\u7533\u8fbc\u307f\u306f\u3053\u3061\u3089<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>CRM\u5206\u6790\u3068\u306f\u3001CRM(\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406)\u30c4\u30fc\u30eb\u306b\u96c6\u3081\u305f\u30c7\u30fc\u30bf\u3092\u9069\u5207\u306b\u5206\u6790\u3057\u3001\u9867\u5ba2\u30cb\u30fc\u30ba\u3084\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u628a\u63e1\u3057\u3066\u55b6\u696d\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u304b\u3059\u3053\u3068\u3067\u3059\u3002 \u3057\u304b\u3057\u3001CRM\u306f\u5c0e\u5165\u3057\u3066\u3044\u308b\u3082\u306e\u306e\u3001\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u767b\u9332&#8230;<\/p>\n","protected":false},"author":1,"featured_media":24544,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_s2mail":"yes","footnotes":""},"categories":[713],"tags":[178,415],"class_list":["post-24454","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sfa-crm","tag-crm","tag-415"],"_links":{"self":[{"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/posts\/24454"}],"collection":[{"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/comments?post=24454"}],"version-history":[{"count":7,"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/posts\/24454\/revisions"}],"predecessor-version":[{"id":24547,"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/posts\/24454\/revisions\/24547"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/media\/24544"}],"wp:attachment":[{"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/media?parent=24454"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/categories?post=24454"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.e-sales.jp\/eigyo-labo\/wp-json\/wp\/v2\/tags?post=24454"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}