{"id":2543,"date":"2019-07-09T00:02:38","date_gmt":"2019-07-09T00:02:38","guid":{"rendered":"https:\/\/www.e-sales.jp\/eigyo-labo\/?p=2543"},"modified":"2025-11-25T17:34:46","modified_gmt":"2025-11-25T08:34:46","slug":"new-customer-development","status":"publish","type":"post","link":"https:\/\/www.e-sales.jp\/eigyo-labo\/new-customer-development-2543","title":{"rendered":"CRM\/SFA\u30c4\u30fc\u30eb\u3067\u52b9\u7387\u7684\u306b\u65b0\u898f\u9867\u5ba2\u958b\u62d3"},"content":{"rendered":"\n<p>\u65e2\u5b58\u9867\u5ba2\u3068\u306e\u5b89\u5b9a\u7684\u30fb\u7d99\u7d9a\u7684\u306a\u53d6\u5f15\u304c\u7d9a\u304f\u306e\u304c\u7406\u60f3\u3067\u3059\u304c\u3001\u5e02\u6cc1\u3084\u696d\u7e3e\u306b\u3088\u308b\u5909\u52d5\u306f\u3064\u304d\u3082\u306e\u3067\u3059\u3002<strong><\/p>\n\n\n\n<p>\u55b6\u696d\u6570\u5b57\u3092\u62e1\u5927\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u8a08\u753b\u7684\u306b\u65b0\u898f\u9867\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002<\/strong><\/p>\n\n\n\n<p>\u6226\u7565\u7684\u306a\u65b0\u898f\u9867\u5ba2\u958b\u62d3\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<div 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class=\"wp-block-heading\"><span id=\"i-5\">\u65b0\u898f\u9867\u5ba2\u958b\u62d3\u3092\u884c\u3046\u65b9\u6cd5<\/span><\/h2>\n\n\n\n<p>\u30d7\u30c3\u30b7\u30e5\u578b\u306b\u305b\u3088\u30d7\u30eb\u578b\u306b\u305b\u3088\u3001\u3084\u307f\u304f\u3082\u306b\u884c\u3063\u3066\u3082\u52b9\u679c\u306f\u898b\u8fbc\u307f\u306b\u304f\u3044\u306e\u3067\u3001<strong>\u5c5e\u6027\u3084\u898f\u6a21\u306a\u3069\u306b\u57fa\u3065\u3044\u305f\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306e\u8a2d\u5b9a\u304c\u5fc5\u8981\u3068\u306a\u308a\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p>\u81ea\u793e\u304c\u72d9\u3046\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u696d\u7a2e\u3067\u3001\u3069\u306e\u304f\u3089\u3044\u306e\u4e8b\u696d\u898f\u6a21\u3067\u3001\u62b1\u3048\u308b\u8ab2\u984c\u304c\u4f55\u3067\u3042\u308b\u304b\u63a8\u6e2c\u3057\u305f\u4e0a\u3067\u30a2\u30af\u30bb\u30b9\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30d7\u30eb\u578b\u306e\u30a4\u30f3\u30d0\u30a6\u30f3\u30c9\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5834\u5408\u3067\u3082\u3001\u8ab0\u306b\u5411\u3051\u3066\u767a\u4fe1\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u305d\u306e\u9867\u5ba2\u306b\u97ff\u304f\u6709\u76ca\u306a\u60c5\u5831\u3092\u767a\u4fe1\u3059\u308b\u3053\u3068\u304c\u3001\u52b9\u679c\u7684\u306a\u65b0\u898f\u9867\u5ba2\u958b\u62d3\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u3092\u8a2d\u5b9a\u3067\u304d\u305f\u3089\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3044\u307e\u3059\u304c\u3001\u3059\u3050\u306b\u53d7\u6ce8\u306b\u3044\u305f\u308b\u53ef\u80fd\u6027\u306f\u9ad8\u3044\u3068\u306f\u3044\u3048\u307e\u305b\u3093\u30021\u5ea6\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u5546\u8ac7\u304c\u6210\u7acb\u3057\u3001\u53d7\u6ce8\u3067\u304d\u308b\u3053\u3068\u306f\u5e0c\u3067\u3042\u308a\u3001\u898b\u8fbc\u307f\u5ba2\u3092\u65b0\u898f\u9867\u5ba2\u306b\u80b2\u6210\u3057\u3066\u3044\u304f\u305f\u3081\u306b\u306f\u3001\u7d99\u7d9a\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u306f\u30d7\u30eb\u578b\u306b\u3082\u3044\u3048\u308b\u3053\u3068\u3067\u3042\u308a\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u304c\u6709\u76ca\u306a\u60c5\u5831\u306b\u89e6\u308c\u3066\u3082\u3001\u3044\u304d\u306a\u308a\u5546\u8ac7\u304c\u6210\u7acb\u3057\u53d7\u6ce8\u3067\u304d\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u307e\u305a\u306f\u3001\u554f\u3044\u5408\u308f\u305b\u304c\u3042\u308a\u3001\u305d\u306e\u5f8c\u306e\u3084\u308a\u53d6\u308a\u3067\u65b0\u898f\u9867\u5ba2\u3068\u306a\u3063\u3066\u3044\u304d\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u3084\u306f\u308a\u7d99\u7d9a\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u5fc5\u8981\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u7d99\u7d9a\u3057\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u305f\u3081\u306b\u306f\u3001\u55b6\u696d\u62c5\u5f53\u8005\u500b\u4eba\u306e\u30b9\u30ad\u30eb\u3084\u8a18\u61b6\u306b\u983c\u3063\u305f\u65b9\u6cd5\u3067\u306f\u3001\u52b9\u7387\u304c\u826f\u304f\u3042\u308a\u307e\u305b\u3093\u3002\u8ab0\u304c\u3001\u3044\u3064\u3001\u3069\u306e\u3088\u3046\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u3057\u3066\u3001\u305d\u306e\u7d50\u679c\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306f\u3069\u306e\u3088\u3046\u306a\u53cd\u5fdc\u3092\u793a\u3057\u305f\u306e\u304b\u3001\u3068\u3044\u3046\u9867\u5ba2\u60c5\u5831\u3092\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u5316\u3057\u90e8\u7f72\u5185\u3067\u5171\u6709\u3057\u3066\u304a\u304f\u3068\u3001\u3088\u308a\u52b9\u7387\u306e\u826f\u3044\u55b6\u696d\u304c\u884c\u3048\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u3053\u3067\u3001\u6d3b\u7528\u3057\u305f\u3044\u306e\u304cCRM\/SFA\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3092\u7528\u3044\u308b\u624b\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<p><span class=\"s1\">SFA<\/span>\uff08\u55b6\u696d\u652f\u63f4\u30b7\u30b9\u30c6\u30e0\u30fb\u30c4\u30fc\u30eb\uff09\u306f\u3001Sales Force Automation\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u305f\u3082\u306e\u3067\u3001\u55b6\u696d\u652f\u63f4\u30b7\u30b9\u30c6\u30e0\u3068\u8a33\u3055\u308c\u307e\u3059\u3002\u307e\u305f\u3001CRM\u306fCustomer Relationship Management\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u305f\u3082\u306e\u3067\u3001\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u3068\u8a33\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p><span class=\"s1\">SFA<\/span>\uff08\u55b6\u696d\u652f\u63f4\u30b7\u30b9\u30c6\u30e0\u30fb\u30c4\u30fc\u30eb\uff09\u306f\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u9867\u5ba2\u306e\u4e00\u89a7\u306e\u4ed6\u306b\u3001\u5546\u8ac7\u306e\u5c65\u6b74\u3084\u3001\u6848\u4ef6\u306e\u9032\u6357\u72b6\u6cc1\u3001\u55b6\u696d\u6d3b\u52d5\u3067\u5f97\u305f\u60c5\u5831\u3001\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u306a\u3069\u3001\u305d\u306e\u9867\u5ba2\u306b\u5bfe\u3059\u308b\u81ea\u793e\u306e\u55b6\u696d\u6d3b\u52d5\u306b\u95a2\u9023\u3059\u308b\u60c5\u5831\u3092\u8a18\u9332\u30fb\u7ba1\u7406\u3057\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u55b6\u696d\u62c5\u5f53\u8005\u3084\u55b6\u696d\u90e8\u9580\u3060\u3051\u3067\u306a\u304f\u3001\u90e8\u9580\u3092\u8d85\u3048\u3066\u60c5\u5831\u5171\u6709\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u55b6\u696d\u6d3b\u52d5\u4ee5\u5916\u306e\u696d\u52d9\u3092\u52b9\u7387\u5316\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3001CRM\u306f\u3001\u9867\u5ba2\u306e\u58f2\u4e0a\u9ad8\u3084\u5229\u76ca\u3068\u3044\u3063\u305f\u6570\u5024\u3067\u8868\u3055\u308c\u308b\u5b9a\u91cf\u60c5\u5831\u306e\u4ed6\u306b\u3001\u9867\u5ba2\u306e\u5c5e\u6027\u3084\u81ea\u793e\u3068\u306e\u63a5\u89e6\u5c65\u6b74\u3068\u3044\u3063\u305f\u5b9a\u6027\u60c5\u5831\u3082\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u3053\u308c\u306b\u57fa\u3065\u3044\u305f\u7d99\u7d9a\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u53ef\u80fd\u306b\u3059\u308b\u3068\u3068\u3082\u306b\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u306e\u6df1\u5316\u306b\u3082\u5f79\u7acb\u3061\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u65b0\u898f\u9867\u5ba2\u3068\u306a\u308a\u5f97\u308b\u898b\u8fbc\u307f\u5ba2\u30ea\u30b9\u30c8\u3092\u62bd\u51fa\u3059\u308b\u6a5f\u80fd\u3082\u3042\u308a\u3001\u3053\u308c\u306b\u57fa\u3065\u3044\u3066\u30a2\u30d7\u30ed\u30fc\u30c1\u3092\u884c\u3044\u3001\u305d\u306e\u7d50\u679c\u3092\u55b6\u696d\u30ea\u30b9\u30c8\u306b\u8a18\u8f09\u3057\u3001\u518d\u5ea6\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3064\u306a\u3052\u308b\u3068\u3044\u3063\u305f\u55b6\u696d\u6d3b\u52d5\u3092\u7d44\u7e54\u7684\u306b\u884c\u3046\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">CRM\u5c0e\u5165\/\u6d3b\u7528\u95a2\u9023\u30bb\u30df\u30ca\u30fc<\/h3>\n\n\n\n<p>\u30bd\u30d5\u30c8\u30d6\u30ec\u30fc\u30f3\u3067\u306f\u3001\u5c0e\u5165\u306b\u304a\u3051\u308b\u30dd\u30a4\u30f3\u30c8\u3084\u3001\u55b6\u696d\u90e8\u7f72\u306eCRM\u5c0e\u5165\u5f8c\u306e\u52b9\u7387\u5316\u306e\u30ce\u30a6\u30cf\u30a6\u3092\u63d0\u4f9b\u3059\u308b\u30bb\u30df\u30ca\u30fc\u3082\u968f\u6642\u958b\u50ac\u3057\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u305c\u3072\u304a\u5f79\u7acb\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<div class=\"post_add_banner\">\n<a href=\"\/seminar\/\" target=\"_blank\" rel=\"noopener\">\n<img decoding=\"async\" src=\"\/eigyo-labo\/wp-content\/uploads\/2024\/06\/sb_bnr_seminar_1200x628.jpg\" alt=\"\u30bb\u30df\u30ca\u30fc\u60c5\u5831\">\n<\/a>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"CRMSFA\">\u65b0\u898f\u9867\u5ba2\u958b\u62d3\u306b\u304a\u3059\u3059\u3081\u306eCRM\/SFA<\/span><\/h2>\n\n\n\n<p>\u65b0\u898f\u9867\u5ba2\u958b\u62d3\u306b\u304a\u3059\u3059\u3081\u306eCRM\/SFA\u3068\u3057\u3066\u3001e\u30bb\u30fc\u30eb\u30b9\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u304c\u3042\u308a\u307e\u3059\u3002\u4ee5\u4e0b\u306b\u304a\u3059\u3059\u3081\u3067\u304d\u308b\u7406\u7531\u3092\u793a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 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class=\"wp-block-heading\">\u55b6\u696d\u90e8\u9580\u306e\u30c1\u30fc\u30e0\u529b\u304c\u767a\u63ee\u3057\u3084\u3059\u304f\u306a\u308b<\/h3>\n\n\n\n<p>\u55b6\u696d\u90e8\u9580\u5185\u3067\u968f\u6642\u3001\u305d\u308c\u305e\u308c\u306e\u5546\u8ac7\u5185\u5bb9\u306e\u5171\u6709\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u4e0a\u53f8\u304c\u30d5\u30a9\u30ed\u30fc\u3092\u884c\u3044\u3084\u3059\u3044\u70b9\u3082e\u30bb\u30fc\u30eb\u30b9\u30de\u30cd\u30fc\u30b8\u30e3\u30fc\u3092\u304a\u3059\u3059\u3081\u3067\u304d\u308b\u7406\u7531\u306e1\u3064\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u55b6\u696d\u62c5\u5f53\u8005\u306f\u5546\u8ac7\u5f8c\u3059\u3050\u306b\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u304b\u3089\u3001\u8a2a\u554f\u65e5\u3001\u55b6\u696d\u62c5\u5f53\u8005\u3001\u5148\u65b9\u306e\u9762\u8ac7\u8005\u3001\u5546\u8ac7\u5bfe\u8c61\u3068\u306a\u3063\u3066\u3044\u308b\u5546\u54c1\u3001\u55b6\u696d\u6d3b\u52d5\u5185\u5bb9\u306a\u3069\u3092\u767b\u9332\u3067\u304d\u3001\u305d\u306e\u5185\u5bb9\u306f\u4e0a\u53f8\u3082\u793e\u5185SNS\u306e\u30bf\u30a4\u30e0\u30e9\u30a4\u30f3\u3067\u628a\u63e1\u3067\u304d\u307e\u3059\u3002\u305d\u306e\u60c5\u5831\u3092\u898b\u305f\u4e0a\u3067\u3001\u4e0a\u53f8\u306f\u30bf\u30a4\u30e0\u30ea\u30fc\u306a\u6307\u793a\u30fb\u30a2\u30c9\u30d0\u30a4\u30b9\u3084\u30b3\u30fc\u30c1\u30f3\u30b0\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305f\u3001\u3053\u308c\u3089\u306e\u60c5\u5831\u306f\u3001\u55b6\u696d\u90e8\u9580\u5168\u4f53\u3067\u5171\u6709\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u521d\u56de\u306b\u5546\u8ac7\u3092\u3057\u305f\u55b6\u696d\u62c5\u5f53\u8005\u304c\u4f55\u3089\u304b\u306e\u4e8b\u60c5\u3067\u6b21\u56de\u306b\u8a2a\u554f\u3067\u304d\u306a\u3044\u5834\u5408\u306b\u3001\u524d\u56de\u306e\u5546\u8ac7\u3092\u8e0f\u307e\u3048\u3066\u3001\u7570\u306a\u308b\u55b6\u696d\u62c5\u5f53\u8005\u304c2\u56de\u76ee\u306e\u5546\u8ac7\u306b\u81e8\u3080\u3053\u3068\u304c\u3067\u304d\u308b\u306a\u3069\u3001\u7d44\u7e54\u7684\u306a\u55b6\u696d\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u3055\u3089\u306b\u306f\u3001\u55b6\u696d\u90e8\u9580\u3060\u3051\u3067\u306a\u304f\u3001\u90e8\u9580\u3092\u8d85\u3048\u3066\u5171\u6709\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u3053\u306e\u5546\u8ac7\u306e\u95a2\u4fc2\u8005\u306f\u6b21\u306b\u3068\u308b\u3079\u304d\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u60f3\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u8fc5\u901f\u306a\u5bfe\u5fdc\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u306a\u304a\u3001\u591a\u7a2e\u591a\u69d8\u306aCRM\/SFA\u30c4\u30fc\u30eb\u304c\u3042\u308a\u307e\u3059\u3002\u4ee5\u4e0b\u306e\u30da\u30fc\u30b8\u3067\u3054\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u306e\u3067\u3001\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u53c2\u8003\uff1a<a href=\"\/eigyo-labo\/customer-relationship-management-1983\" target=\"_blank\" rel=\"noopener\">CRM\u306e\u4e16\u754c\u30b7\u30a7\u30a2\u306b\u3064\u3044\u3066\u89e3\u8aac\uff5c\u56fd\u5185\u3067\u30b7\u30a7\u30a2\u306e\u5927\u304d\u3044CRM\u88fd\u54c1\u304a\u3059\u3059\u308111\u9078<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"i-6\">\u4e8b\u4f8b\u7d39\u4ecb<\/span><\/h2>\n\n\n\n<p>\u3053\u3053\u3067\u306f\u3001\u4f01\u696d\u306e\u5c0e\u5165\u4e8b\u4f8b\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 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